Chapter 860 - Sudden Increase in Orders (Part II)
"Five billion, three billion?" Wen Junjie listened to Yin Fei's words and gasped, so it was eight billion, which was basically half of the country's sales in a quarter in winter.
"Mr. Wen, the phone number of the general agent in West China!" At this time, Yin Fei's excited mobile phone was almost unstable, and he knew what the call from the agent in West China represented now.
At this time, he did not study whether the goods in the country could be deployed later, after all, he still had a number of production volumes in the country's factories, and if several factories across the country were in full swing, it would only take four days to complete the flow.
After all, they only said what kind of goods they wanted, but they didn't say what kind of specifications they wanted, and with the inventory, they could be deployed for them in almost two days.
"Huaxi General Agent wants four billion yuan of goods!" When Yin Fei hung up the phone, he couldn't help but gasp, just these three calls, the turnover in a quarter in winter came out.
Not to mention the general agents in North China and Central China, if they are also like the previous three general agents, then it is the sales of a quarter in the autumn, almost the same as the sales in the summer.
Everyone didn't speak, quietly looking at Yin Fei's phone, after all, now the general agents in the three districts have called, and the general agents in the two regions have no phones.
Even Wen Junjie quietly changed his mobile phone to airplane mode.
"Bei Shuang'er, that's it...!" Suddenly a mobile phone rang.
"......!" Just as Yin Fei excitedly took out his mobile phone and was about to answer it,
"I'm sorry, it's my phone ringing!" At this time, the person in charge of the advertisement took out his mobile phone embarrassedly, scratched it and said, this is also why he knew that Mr. Wen was in a good mood at this time, so he said this, otherwise he would not dare to say this if he was given a hundred dares.
"Go, go out and pick up your call!" Mr. Wen said sternly, pointing out the door.
He didn't speak, Wen could always talk to himself like this, and he was in a good mood, so he still walked out obediently.
"I'm looking at the moon from afar, ......!" In anticipation, Yin Fei's phone rang.
"Mr. Yin, pick it up!" At this time, the atmosphere in the office was also active because he answered three phone calls.
"I'm sorry, it's my wife calling!" Yin Fei said embarrassedly, looked at Mr. Wen, and found that Mr. Wen didn't have any different colors, and then prepared to go out to pick up the call from his wife.
"Just pick it up here!" Wen Junjie said indifferently.
At this time, he was in a good mood, and he inevitably wanted to make fun of him.
"Mr. Wen, this is not appropriate!" Yin Fei said with some embarrassment.
"Yes, Mr. Yin, I heard that you are a strict wife, it can't be true, so I'll pick it up here. Everyone agreed, after all, after receiving such a big order, everyone's mood improved.
"......!" Yin Fei was helpless, and finally connected the phone.
"Yin Fei, you are so bold, don't you, dare to answer my phone for so long?" Yin Fei's wife's voice came from inside, but fortunately he didn't turn on the amplification, so this was not heard by everyone.
"Ling, I'm in a meeting right now, can I talk about it when I go back?" After speaking, Yin Fei hung up his wife's phone fiercely.
"Mr. Wen, just now the general agent in Central China called, they said that the phone call to Mr. Yin could not get through, there was no way to call me!"
"I'm looking at the moon in the distance...!" Yin Fei's phone rang at this time.
"Central China just called and said that it would order 3.3 billion yuan of mineral water, 70% of bottled water and 30% of bottled water. "This is a bit detailed.
"Mr. Wen, just now the general agent in North China called, to order two billion Anli Mountain mineral water. Yin Fei said excitedly after hanging up the phone.
These are all phone calls, and the follow-up procedures will be sent to him through documents, but even so, five calls a day, more than 17 billion business is completed.
This is a summer season order, today only took five phone calls, less than an hour, to complete the sales of the most popular quarter in the past, their mood can be imagined.
"Is this true?" said one of the people in charge, patting his face lightly, a little incredulous.
Not only did he not believe it, but even others didn't dare to believe it, after all, they all thought they were dreaming.
"Do we have any marketing strategies for this period of time?" Wen Junjie asked excitedly, knocking lightly on his desk.
Of course, he needs as many orders like this, but it's just a little impractical, isn't it?
After all, as the old saying goes, there must be a demon when things go wrong! In today's situation, unless the other two mineral water companies go out of business, of course, the collapse of one company may also increase so many orders for them, but the question is is is whether it is possible? Obviously impossible, isn't it?
So obviously it's still their internal marketing strategy, and for the sake of the future, he plans to record this marketing strategy and take it out from time to time for use.
"East China has done some marketing methods, buy eleven get one free, but other regions don't have this activity?" said the person in charge of the department in charge of marketing after thinking about it carefully.
"Buy eleven get one free, haven't you done this kind of activity before, the question is how is the sales, don't you have points in your heart?" Wen Junjie glanced at him fiercely and said.
The person in charge of marketing listened to Mr. Wen's words and dropped his head in shame, after all, what Mr. Wen said was also that activities like this were implemented across the country in the past, but how could there be such sales.
"Anli Mountain mineral water is a little sweet!" At this time, the TV of Shonan Satellite TV was playing on the big screen behind it, and it had not been turned off since it was turned on by the secretary, but the voice was turned down a little.
Maybe the sound of the advertisement is relatively loud, so when a variety show is finished, when the advertisement is played, the volume naturally increases.
"Could it be...?" I don't know who it was, but suddenly I had a flash of inspiration, and I pointed to the commercial being played on the TV at this time, and said with some surprise.
"Could it be because you invited this actress?" said another executive who was very surprised when he saw the new actor.
"It's impossible, it's not that we haven't invited the first-line before, but now it's just a second-tier one, how can it drive such good sales. Someone else retorted.
But Wen Junjie didn't think so, after all, he bought this nine-word advertising slogan for 100 million.
He clearly remembered that Zhang Xiaowei personally assured him that if there was no effect, he would not take a penny.
Could it really be that these nine-word advertisements, just nine words, have changed the sales of their Anlishan mineral water.
It's hard to believe when you think about it, after all, nine words, it cost 100 million, and when he saw this advertisement, he thought that the other party was deliberately his own.
But at this time, it seems that the other party is not fooling himself, after all, his nine words have brought them the effect of 1.7 billion so far, how obvious the effect is.
"Could it be that this Anlishan mineral water is a little sweet to drive the effect?" soon some management thought of the key to the matter.
"Why are you looking at me?" Wen Junjie was a little furious by them.
After listening to the manager's words, everyone looked at Wen Junjie, after all, everyone knew that he bought these nine words back for 100 million.
At that time, everyone was still strongly opposed, but now it seems that this 100 million is worth it, it is simply too worthwhile, there is no more worthy than this, nine words create a value of 1.7 billion, this is only the early stage, and the sales volume behind it is simply unimaginable.
"Mr. Wen, who did you buy these nine words from?" asked some people puzzled.
After all, after Mr. Wen said that he spent 100 million yuan to buy the advertising words, they didn't care who bought them from at all.
In their opinion, these nine words, no matter who buys them from, will not be worth the price.
It's just that they realized at this time that they still ignored the effect of advertising, and they only advertised to let more people know that they have this brand in China.
That's when they realized that the effect of advertising wasn't as simple as they thought.
"Zhang Xiaowei!" Wen Junjie gasped.
"Zhang Xiaowei, is it Zhang Xiaowei's star effect?" Yin Fei was also surprised at this time.
"But our advertisement didn't say that Zhang Xiaowei created an advertisement for us?"
"Is that just a few words?"
"Possibly!"
"Why didn't we think of it then?"
"Do you think you're still working here?"
Wen Junjie looked at the advertisements on TV and was silent, he only now realized that Zhang Xiaowei was not fooling himself, but he had his self-confidence, the question is how did he get this self-confidence, could it be because he has the ability to predict the future?
While Anlishan Mineral Water Company was happy about its sales, two companies were in a tangle.
After all, the market is so big, and the sales of Anlishan mineral water are rising, which is bound to have an impact on the sales of the two of them.
At this time, an emergency meeting was also held inside the Ice Spring Mineral Water.
Although they don't know the real order sales of Anlishan mineral water, they pay attention to the advertisements of their competitors, and the sales methods can be said to be more than their own.
In some cities, the fourth- and fifth-tier agents are all agents of several brands of products by one person, and they can only know the sales volume at the first time.
When they learned that the sales of mineral water in Anli Mountain had surged, the news reached their headquarters as soon as possible.
"You tell me, why did the sales of Anli Mountain's water suddenly surge by 100% today?" Inside the ice spring mineral water, President Zou Lei sat in his office, and the person in charge of managing sales stood quietly in front of him.
It's the information age, so information is transmitted quickly, and when there is a change in the sales of a brand of mineral water, they will get the information as soon as possible.
"Does it have something to do with their marketing methods?"
"Marketing means, is it water delivery again?" Zou Lei smiled disdainfully and said: "They haven't sent water before, see for yourself how the effect is?"
"......!" he didn't speak, because he knew that even when Anlishan Mineral Water was doing a sales promotion buy eleven get one free, they didn't take each other seriously at all, after all, who would buy mineral water one by one if they were fine.
So they don't bother to engage in this kind of activity at all, and the same effect is obvious.
"Could it be that they buy one get one free?"
"Buy one get one free, you can think of it too, he is not afraid that the two of us will partner to sue him for disrupting the market order?" Zou Lei looked at the manager in charge of sales, and really doubted how he had taken a fancy to him in the first place.
"What marketing methods have they had lately, you don't know?" Zou Lei asked sternly.
"Not really. He said firmly, after all, what marketing methods there are, he will definitely be able to know at the first time, because they also have to come up with a relative strategy.
"No, that's weird!" Zou Lei leaned back in his boss's chair and rubbed his temples, very helpless.
"Mr. Zou wants to say that there is, that is, they have changed all the advertisements in the country today. He said with a flash of inspiration in his mind.
"All the advertisements have changed?" Zou Lei was surprised, turned on the computer as quickly as possible, turned on the Shonan Satellite TV network TV, and pulled out the time slot of Anlishan mineral water advertisement from the middle.
"Anlishan mineral water is a little sweet...!" Soon such an advertising slogan appeared in the computer.
The ad is in the form of a few young people climbing a mountain, which is then spoken by the actors.
"Just this advertisement?" Zou Lei looked at the advertisement, and there was nothing out of the ordinary.
"Anlishan mineral water is a little sweet?" the manager in charge of sales carefully pondered this sentence.
"Go buy me a piece of Anlishan mineral water, I'll try to see if it's really a little sweet. "Zou Lei was speechless, you said that your mineral water is a little, and I also said that ours is a little sweet.
Half an hour later, the person in charge only brought two bottles of Anlishan mineral water.
"Mr. Zou, there are only these two bottles of Anlishan mineral water left in the small shop outside the company. The person in charge said breathlessly.
"Poof!" Zou Lei didn't speak, just tasted it and squirted out.
"I'm going to go to the Consumer Association to complain that they are cheating consumers. Zou Lei said angrily.
"Not to mention, it's a little sweet. Soon Zou Lei came back to his senses, tasted it carefully, and said indifferently.
"......!" the person in charge was also very helpless, he also drank a bottle just now, to be honest, he really didn't taste the sweetness there.
However, as for the specific sales of Anlishan, they didn't know, and they didn't think of any countermeasures.
At this time, in Amway Mineral Water Company, they didn't take this matter seriously, after all, they didn't know the specific sales, but the sales of Anlishan Mineral Water today were surprisingly good.
It's just surprisingly good, maybe in a few days, when the outside world knows that Anlishan mineral water has created 1.7 billion sales in one day, I'm afraid they will be extremely surprised.