Chapter 185: The Biggest Speculator
"Xiang Zai, did you listen to Chen Jialuo's interview yesterday on Commercial One?"
"Yes, I'm laughing to death. He also said that he was shy, and I could hear through the radio that DJ Wu had met an opponent, and I couldn't pull Chen Jialuo at all......"
"The funniest thing is the director of "Leather Lantern", I heard that when he was a director, Chen Jialuo was still a screenwriter on TVB, and he actually taught him a ...... in the tone of a passerby."
"If you look at the results of the movie, Chen Jialuo is qualified to teach many people. ”
……
"Chen Jialuo: Don't be blindly arrogant with some achievements, making movies is like being a person step by step, come down-to-earth, and put more effort into the movie, rather than hype!"
Chen Jialuo accepted an interview with Business One, saying that he knew about Zhang Xueyou and Qiu Shuzhen before inviting them, and laughed that he was also full of negative news. 》
"Zhang Xueyou: Officially announced to quit drinking, thanks to the support and encouragement of director Chen Jialuo, Leslie Cheung and other good friends, I will change my life. 》
"Jia Liang is equal to a leper dog, is Chen Jialuo in his eyes? A little achievement, there is no respect for the predecessors to be down-to-earth? ridiculous!"
"Chen Jialuo bluntly said that he didn't know Jia Liang at all, let alone heard of it, and later read more gossip magazines to know that there was such a person, or a director, and even said that he had not seen "Leather Lantern", and he was not interested in paying attention to a movie that hyped the director......"
"A director who is involved in the unspoken rules of the entertainment industry and the shooting incident of the underworld, saying that he is a good law-abiding citizen?"
"The biggest hype - Chen Jialuo. At first, countless media reporters interviewed him about the remarks of director Jia Liang of "Leather Lantern", and he avoided talking about it, but now that his new work is about to be released, he began to take the initiative to mention director Jia Liang, and nakedly hyped up the upcoming "Leather Lantern 2" ......"
……
Regarding Chen Jialuo's interview in the "Friends of New Art City" column of Commercial One, many reporters who are not afraid of big things have gone to interview Jia Liang.
After learning that Chen Jialuo responded at the beginning, Jia Liang was overjoyed, and the hype was successful, and the little rabbit cub was really young and couldn't help it. But when he learned about Chen Jialuo's earnest remarks during the interview, he was furious.
When your grandfather was playing a movie on the set, you didn't know where to play with mud!
In the face of many reporters, Jia Liang almost instinctively said: "Pu your mother......" But soon he turned his mind and began to compete with Chen Jialuo's remarks, during which there was no lack of foul language.
As for Chen Jialuo, he and Leslie Cheung, Wang Guxian, Zhang Xueyou and Qiu Shuzhen went home and slept after recording a Tvb program, and he was really not interested in paying attention to anything else.
It's just one word: tired!!
In this fast-paced city, in the fast-paced film industry, it is impossible for Chen Jialuo to be calm. Do you want to spend 1 year, 2 years, 3 years crafting a movie? Yes, it's not impossible.
The premise is that you have to keep shooting, make all kinds of blockbuster movies, as for the movie you want to carve, as long as you can attract investment, then you can slowly carve it.
This is an era when the extra shots from the first movie are reassembled and combined, and then some shots are reshot, and it may sell 10 million or 20 million at the box office in Hong Kong, not to mention other shoddy and money-making works.
Of course, there are many classics among them. But if you can shoot more carefully, maybe you can shoot better.
Anyway, in the film industry in this period, if you don't hurry up and make money from death, you will be eliminated.
"No wonder Xu Qi is keen to be the emperor, the big supervisor and the control bureau, and they can take pictures of what they like when they are free. ”
This is the kind of treatment that only the owner of a mature, successful film company can enjoy, and Chen Jialuo is still a few steps away from it.
Think about Shum Jianxun again, the year before last, he made 16 movies in one fell swoop, and he was really involved in the movie. This model requires the support of a strong company with strong funds to do it.
However, this curly hair is a social activist, and the pursuit of literature and art is a bit excessive, and running a film company in his way will have problems sooner or later, and it is understandable that Pandison will get rid of him.
"When the Xinbao Cinema Line is officially launched, I can dream of setting sail!" Chen Jialuo, who was thinking about fugue, muttered and fell asleep.
……
"Ah Luo, this kid is just a brain, and he has endured it for so long, just to use this matter to fry his own movie, hahahaha, that Jia Liang was so scared that he died. ”
In Xu Qi's film studio, Shi Nansheng looked at the report and smiled.
Xu Wei shook his head and said, "Ah Luo is not hype, he was busy filming before and didn't have time to respond." As for Jia Liang's anger, he will not be angry, and he will be happy to have "A Chinese Ghost Story" to accompany his "Leather Lantern" to fry together, and he will be happy when he calms down. ”
Shi Nansheng glanced at Xu Xun and said, "Ah Luo has a lively mind, and he must have thought of using this to promote. As for "Leather Lantern", it should not be worth mentioning in front of "A Chinese Ghost Story". At the beginning of the year, he was able to sweep the box office, just by relying on his big mouth, and there were no blockbusters to press him. ”
Speaking of this, Shi Nansheng said proudly: "The publicity fee of 1.3 million, I said that it is more meaningful to focus more on Chen Jialuo." ”
The publicity campaign of New Arts City has always been known as the strongest in Hong Kong. In order to establish the company's image, Xinyicheng spared no effort to promote films such as "Ghost Horse Zhiduoxing" and "Chasing Girls" at a high cost of nearly one million yuan.
The marketing strategy of "I'd rather not make money, but polish the signboard" made New Arts City impress almost overnight and established the company's image in the eyes of the audience.
At that time, Xinyicheng relied on high-quality films and strong publicity techniques to defeat Golden Harvest and Shaw Brothers. By this time, Jiahe had naturally understood the power of publicity.
Therefore, Shi Nansheng ingeniously fine-tuned the focus of publicity, and tilted a part of the resources to a director who would not be inclined at all by other companies, and the effect came out.
Of course, now this technique, Golden Harvest is obviously also used on Jia Liang, in order to stir up "Leather Lantern 2".
It's a pity that Jia Liang is not half a star worse than Chen Jialuo.
……
Just when all kinds of publicity techniques are flying all over the sky and the leading actors are standing on the platform for the movie, "A Chinese Ghost Story 2" finally had a midnight test screening at Lisheng Cinema, and in order to get tickets for this test screening, even the friends of Xinyicheng are competing very hard.
Outside the crowded theater, at the place where everyone had made an appointment, Chen Xiaodong and others looked at each other.
Seeing that the movie is about to start, the director didn't come? What about Chen Jialuoren???