The movie "Mei Lanfang" is not very good, but it is not as unbearable as some critics say, the reason why those people belittle it, in the final analysis, is because of the pearl jade of "Farewell My Concubine", in fact, if you don't make this kind of unreasonable comparison, "Mei Lanfang" is definitely the best quality movie for this year's Chinese New Year, and even Feng Xiaogang's "Do Not Disturb" can't compare.

It's just that whether it's comparable or not, this needs to be judged by the audience, the New Year's file war is imminent, and the distribution companies of the films participating in this competition are also eight immortals across the sea to show their magical powers, to put it bluntly, the art of film, what is the final box office performance, five points depend on quality, and the remaining five points rely on publicity.

1+1 company, as the main investor of "Do Not Disturb", naturally cannot be left behind in publicity, in this regard, there is naturally a company's publicity plan to get a plan, Song Zheng is not helpful, the only thing he can do is to occasionally attend activities, when participating in the show, for "Do Not Disturb" to publicize.

Song Zheng's life is really easy now, there is no new film plan for the time being, coming back from Treasure Island, in addition to staring at the post-production of "The Happiness Line Behind the Dark Clouds" every day, he is bored at home, occasionally partying with friends, and participating in the two variety shows that the company only does when he is bored.

On the contrary, Lin Xinru is busy with the planning and casting of "Beauty Scheming" every day, and she is very busy.

On this day, he had just come back from outside with his two children, and was thinking about what to eat at night, when Song Zheng suddenly received a phone call that surprised him.

"Spring Festival Gala?"

It's all in the lunar month, and it is said that the program list of this year's Spring Festival Gala has basically been determined, but at this time, Song Zheng received an invitation from the director team of the Spring Festival Gala.

Song Zheng has been to the stage of the Spring Festival Gala twice before, and although he has received invitations every year, he has been pushed by him in the name of accompanying his family, and Song Zheng has never thought about going on again.

Don't look at the stage of the Spring Festival Gala, others can grab their heads in order to go up, but for Song Zheng, it actually doesn't mean much, after all, his current coffee position has reached the top, and he doesn't accompany his family at home during the New Year, but he still has to participate in the performance, isn't that sick!

Song Zheng was about to resign, but the other party didn't allow him to speak, and it was a lot of rhetoric, and in the end, Song Zheng didn't know how to refuse.

According to the other party, so many big things have happened in China this year, it is the Wenshan earthquake, and the Olympic Games, the Wenshan earthquake Song Zheng donated generously, and his personal donations ranked first, and the opening ceremony of the Olympic Games, Song Zheng gave a wonderful performance to the world, but the entire Chinese entertainment industry can find who can find a more influential star than Song Zheng.

If Song Zheng doesn't go to the Spring Festival Gala, if he doesn't spend this year with the people of the whole country, it will be simply intolerable.

What a mess!

But Song Zheng really can't say anything to refuse, especially when the other party has said that the people in the disaster area must also hope to see Song Zheng on the stage of the Spring Festival Gala, if Song Zheng appears, he will definitely be able to give great comfort to the people in the disaster area.

With all the words said, what else can Song Zheng say.

"That's it, I'll discuss it with my family and give you an answer tomorrow!"

Originally, Song Zheng wanted to ask Lin Xinru to help him find an excuse to refuse, but in the evening, Lin Xinru came back, and after the two of them were busy with the little things in bed, Song Zheng just told the matter, and Lin Xinru, who had not yet recovered from the pleasure of the high tide, jumped up from the bed all of a sudden.

"Go, why not!"

"But if I go, I won't be able to accompany you for the New Year!"

"Oh, what's this! When the time comes, let Lao Zhao ~~~~~ can't do it, people will also have the New Year, and when the time comes, I will drive to pick you up." ”

Song Zheng's reaction to Lin Xinru was quite surprised: "Do you really want me to go!?"

"Of course, the Spring Festival Gala has more than a billion viewers!"

"But ~~~~~~~"

"Don't do it, it's decided, you will call someone back tomorrow. ”

The daughter-in-law said so, and Song Zheng, who had an indifferent attitude towards this matter, had nothing to say, just go up and sing a song, by the way, bring those girls from T-ara when the time comes.

"Okay!

"What are you sleeping! Do it again!" Lin Xinru finished speaking, lying down straight, and stretched out her hand to pull Song Zheng.

"Ahh

The next day, Song Zheng, who had worked all night, was picked up early in the morning by Lin Xinru, and he didn't call the other party back, but drove directly to CCTV.

Song Zheng can agree to the Spring Festival Gala, the director team is naturally welcome, others have to break through the barriers of the Spring Festival Gala, the first trial, the second trial, the third trial, the N trial, and some even have to go to the door, but Song Zheng obviously doesn't need these, as a top domestic first-line celebrity, he has a through train ticket.

After discussing with the director team, Song Zheng's program was finally set to two songs, one solo, one with Cheng Long and Tan Jing, as for his proposal to bring T-ara's six Korean girls on stage together, the director team did not refuse, and when the time came, when Song Zheng sang solo, he just danced in the back.

After discussing, the director team even came up with a planning plan for this year's Spring Festival Gala and asked Song Zheng to check it, but Song Zheng couldn't refuse, so he had to agree.

The theme of this year's Spring Festival Gala is somewhat different from the past, the Spring Festival Gala in previous years is more like an advanced deeds report meeting, this year it is much simpler, with "home" as the starting point, approaching every ordinary people's home from a subjective perspective, revealing a strong deep affection for family reunion, and finally conveying the traditional concept of family harmony pursued by Chinese people, that is, family and everything is prosperous, and people feel warm in their hearts, but it is difficult to say whether the finished product finally taken out on Chinese New Year's Eve can satisfy the Chinese people.

Speaking from the heart, the Spring Festival Gala in recent years has become more and more boring, just like chicken ribs, it is a pity to abandon it if it is tasteless, and after the Spring Festival Gala ends every year, there are complaints on the Internet.

But people just don't have a long memory, every year the Spring Festival is approaching, the Spring Festival Gala will become a topic that can't be bypassed, who will host the Spring Festival Gala, when will the program list be released, what innovations are in the program settings, and what popular stars will appear, etc., these will become the hot topics that everyone is talking about at this time of year.

The director team of the Spring Festival Gala did their best, however, in the face of hundreds of millions of viewers, the traditional "Chinese New Year's Eve Dinner" Spring Festival Gala, although there is no shortage of new highlights, it is still expected, applauded, disappointed, and questioned every year.

The Spring Festival Gala of flowing water, the iron spits.

In the impression of many audiences, the Spring Festival Gala is an almost stylized assembly line operation every year: there must be songs and dances, cross talk and sketches, operas and pop music, acrobatics and magic.

From 1983 to the present, from "the whole people's party" to "the whole people spit out", the Spring Festival Gala table Chinese New Year's Eve dinner has been made for 25 years, and it seems that every Chinese has their own Spring Festival Gala "menu" in their hearts.

There are a thousand Hamlets in the eyes of a thousand audiences, and there are a thousand Spring Festival Gala in the eyes of a thousand audiences, and the expectations and meanings that the Spring Festival Gala carries seem to have gone far beyond the party itself.

But regardless of disappointment or doubt, on the day of the Chinese New Year's Eve, there will still be more than a billion viewers in front of the TV, which may have become a habit.

After all, the Spring Festival Gala is a symbol that condenses the family affection and nostalgia of more than a billion Chinese, and has become the cultural memory of several generations of Chinese.

Nowadays, the Spring Festival Gala has evolved into a Chinese New Year's custom, lingering.

This is like a ticket home for the New Year, a reunion dinner on the night of the Chinese New Year's Eve, nothing less!

In fact, the audience doesn't have to be too demanding of the Spring Festival Gala, speaking of which, it is just a cultural reunion dinner, and the meaning of the Spring Festival Gala is more about companionship.

It accompanies the people year after year to welcome the New Year bells, accompanies countless families to make dumplings, eat Chinese New Year's Eve dinner, and accompanies generations of lonely overseas travelers to feel the strong taste of the Chinese New Year.

Since it is a reunion dinner, how it tastes is obviously not the most important thing. In fact, a meal that has been eaten for 25 years is impossible to have new ideas and breakthroughs every year, and to satisfy every audience.

In other words, the audience of the Spring Festival Gala should be more relaxed and relaxed, treat them with a normal heart, and do not have to be too demanding about the form and content. Although some people complain that the Spring Festival Gala is unsatisfactory every year, if you don't watch the Spring Festival Gala, this Spring Festival may make people feel a little regretful.

As the most important traditional festival in China, the Spring Festival has been very lively and grand since ancient times. Since CCTV intervened in the Chinese New Year celebration process in the form of the Spring Festival Gala, important changes have taken place in the way Chinese celebrate the Spring Festival, which has made people suddenly realize that in addition to eating and drinking, there are more attractive and desirable things in the process of celebrating the New Year.

At the important moment of saying goodbye to the old and welcoming the new year, whether it is an individual, a family, a society, or a country, there are too many nostalgia, hopes and expectations, and there are strong demands for words.

In the past years, it was difficult to fully express this mood and this demand. On the night of Chinese New Year's Eve, the Spring Festival Gala uses television media and art to build a warm, joyful, peaceful and hopeful public discourse appeal space for more than one billion Chinese descendants, which makes people chew on the Chinese New Year's Eve dinner, enjoy art while indulging in the atmosphere created by the party, people have accumulated a year and have not had time to say, and even in the brewing Many words of the coming year are expressed through the host, actors, programs, and parties, suitable for all ages, and appreciated by the elegant and vulgar.

Not only that, the party also fully expressed the demands of the society and the country, and strived to express the will of the country and the voice of all strata of society, which made the Spring Festival Gala gain universal significance, not only the needs of the people, the country and all strata of society, and even the entire Chinese world around the world, the Spring Festival Gala has become an important part of the Chinese New Year.

Although there are various controversies about the "Spring Festival Gala", the voice of abolishing the "Spring Festival Gala" has not stopped, in fact, the Spring Festival Gala has become a folk custom.

Every year on Chinese New Year's Eve, Chinese people all over the world pay attention to the CCTV Spring Festival Gala in different forms and to varying degrees. On Chinese New Year's Eve, most families in the domestic public watched the Spring Festival Gala at home. During the Spring Festival, overseas Chinese Spring Festival gatherings, broadcasting CCTV's "Spring Festival Gala" or its video, often become an inevitable program.

In 1983, CCTV's Spring Festival Gala should be said to be an accidental event, at that time, it is estimated that no one would have thought that now this party has become a "new folk custom, new culture" for the Chinese, and a must-see TV dinner every Chinese New Year's Eve.

From the first CCTV Spring Festival Gala in 1983 to the present, this year is the 25th Spring Festival Gala, 25 years, the babbling babies are now middle-aged, do you remember the first Spring Festival Gala, Mr. Li Guyi sang nine songs in one breath?

Do you still remember that after the fire of "Journey to the West", the four masters and apprentices accompanied everyone to the Spring Festival Gala many times?

Remember the classic image of white clouds and black soil?

However, after so many years, the most classic Spring Festival Gala sketch is still Zhao Benshan's, the best song is Li Guyi's "Unforgettable Tonight", and the actor who misses the audience the most is still Feng Gong.

Some people say that the Spring Festival Gala is getting more and more ugly every year, and everyone is not too dependent on TV, so the Spring Festival Gala can be canceled, but is this really the case?

What is the significance of the Spring Festival Gala to ordinary audiences?

I don't know when it started, the seven words "watching the Spring Festival Gala" are basically equivalent Chinese to "the whole family is eating Chinese New Year's Eve dinner, complaining about a traffic star on TV, replacing another outdated star to appear in the show, and then sitting and waiting for the host to count down to zero, and the children set off firecrackers together to celebrate the coming night of the new year".

In Song Zheng's view, the existence of the Spring Festival Gala is not so much a national entertainment program, but a bond that forces people to "reunite".

It doesn't matter if you look at it or not, what matters is whether you have relatives, friends or people you want to see the most with you when you look at it.

It is only during the Spring Festival that wanderers who are out and about can go home to reunite with their relatives, and those who have been busy for a year can rest in a warm home.

Those who usually don't have time to chat with their families can finally sit peacefully in front of the TV on this day and chat while watching the Spring Festival Gala. The whole difficult year, only on this day will not feel lonely.

When you don't feel it, in a corner of the mountains and rivers of the motherland, there are always some people who will make unimaginable efforts to watch this show with their families.

No matter how much you look down on the Spring Festival Gala and how ugly it is, it is undeniable that it consolidates the concept of "home" for Chinese people as an entertainment program, and the huge human touch it embodies.

This is the meaning of the Spring Festival Gala, whether conscious or unconscious, the Spring Festival Gala has become a tangible sustenance and goal in the hearts of people who are struggling outside, subtly affecting all kinds of Chinese.

Because of the development of communication technology, today's young people no longer have that strong sense of homesickness, but at the end of the year, people will still choose to squeeze the train with large bags and small bags, catch a plane, and return to their relatives as quickly as possible.

Going home is not only about chatting for a while, but also about staying quietly by the side of parents and children, to see if there are a few more gray hairs on my mother's sideburns, whether my father's back is hunched again, and my son has grown a few centimeters taller, because some things will never be completely replaced by those cold electronic technology.

There are also those who can't go home, a Spring Festival Gala, connecting you and home, with no one around, but watching the same show with relatives who are far away from home, does it feel closer to home?

In short, it's just once a year, just a few shows at a time, and watch one less than one. No matter how boring or embarrassing the show is, you can always find a trace of freshness in the cracks.

Song Zheng's attitude towards the Spring Festival Gala is actually similar, he can't help but complain when he watches it, if he doesn't watch it, he always feels that something is missing, like ordinary audiences, Song Zheng also hopes that this year's Spring Festival Gala can be a little better.

Now, CCTV's Spring Festival Gala has been held for the 25th time, and every year there are both praise and scolding, with the improvement of the living standards of the masses, CCTV's Spring Festival Gala is still attracting much attention, but it is no longer the only "cultural feast" on the night of the Chinese New Year's Eve.

Moreover, the audience's criticism and suggestions for CCTV's Spring Festival Gala are also increasing, at the same time, various local TV stations have also "called the board" to CCTV, launched their own "local Spring Festival Gala", and even at the beginning of this year, some netizens said that they planned to hold a "folk Spring Festival Gala", and broadcast live at the same time as the Chinese New Year's Eve and CCTV Spring Festival Gala to compete openly.

In this regard, the director team of the CCTV Spring Festival Gala also feels the pressure, and has been constantly forging ahead, pushing newcomers every year, in order to try their best to meet the growing cultural needs of the audience.

If you fall behind, you will be eliminated, although Song Zheng and many viewers still think that CCTV's Spring Festival Gala is the purest, and the Spring Festival Gala held by other local satellite TV stations can only be called a literary evening at best, but if the director team of the CCTV Spring Festival Gala can sit back and relax, I don't know which day, the audience will really be snatched away by the Spring Festival Gala of local satellite TV, and the position of the boss of the Spring Festival Gala will be snatched.

In order to grab the audience, the director team of the CCTV Spring Festival Gala is also constantly making changes, and while changing, they are also grabbing stars, otherwise, why are they all entering the wax moon, and they have to dig out Song Zheng, the god of the entertainment industry.

After reading the planning plan of the director team, Song Zheng has no opinions to mention, on the whole, it is decent, he does have some ideas, but now it is obviously too late to put it forward, such a large-scale party, starting from the planning, for this party, the director team has been preparing for more than half a year, and now it is obviously unrealistic to adjust it.

In addition, Song Zheng also knew that the director team took out this plan to show him, in fact, to put it bluntly, it was just to express the importance of him, if Song Zheng really put forward a lot of opinions, it would be too naïve.

So~~~~~~

"Very good!"