Chapter 424: The replay right is snatched up like crazy
The ratings of "Struggle" have set new highs one after another after its release.
Average next day rating: 1.9%.
The average rating on the third day exceeded 2.0% for the first time.
On the fourth day, it rose to 2.2%.
This is only the ratings of Imperial Satellite TV, the ratings of "Struggle" on Shenzhen Satellite TV, due to the accumulation of the fame of "Struggle", it is 0.1% higher than that of Imperial Satellite TV.
……
Imperial Satellite TV.
"Lao Lin, do you say you are powerful or...".
"Alas~ I'm also blind, I didn't agree to the price of 300,000 episodes of Guanghui Film and Television at that time, and now it costs a sky-high price of 1.5 million episodes."
"No one expected that its ratings could break 2, and there are not a few dramas with this kind of ratings a year."
"Yes, I originally thought that I would take advantage of it, and I could get it for 100,000 episodes, which is half of the 200,000 episodes we offered. I'm shooting myself in the foot."
"It's okay, now that "Struggle" is so popular, our TV station is the first to broadcast it, and the advertising revenue has increased significantly recently, and it is not a loss-making business."
"Although I don't lose money, I am not reconciled."
……
Shenzhen City Satellite TV.
"I thought it was a friendship to support the Korn Glory Group, but I didn't expect that people really didn't build it."
"Yes, no one thought that such a TV series without stars could become popular."
"There were no stars before, but now those protagonists have become stars."
"That's right, it's estimated that the value of those leading actors is going to rise sharply."
"Glorious Film and Television is still amazing, it is said that these actors have signed a five-year long-term contract with Glorious Film and Television."
"is so ruthless, generally famous actors will not sign this kind of long-term contract similar to a deed of sale."
"That's why Glorious Film and Television is amazing, they train stars by themselves."
"This trick can't be learned by ordinary companies, not to mention the power of Jiang Hui, a screenwriter, that is, the publicity influence of Guanghui Group on the Internet, no company can compare."
……
Glorious Film and Television.
"Mr. He, in the past two days, several TV stations have asked us about the second round of broadcast rights of "Struggle".
"Hmph, dry them, why did you go earlier."
"Mango Satellite TV has taken the initiative to bid 1 million episodes, and wants the second round of broadcast rights."
"Make an appointment with the TV station that you are interested in, and we will talk about it at one time, and whoever bids the highest will give it to whomever you want."
……
Sujiang Satellite TV.
"Lao Fang, you say, why has the share of our TV station dropped by two places recently, is it that the program has not been done well recently?"
"Director, we're all getting shot while lying down. The audience's evaluation of us is quite high now, but recently Imperial Satellite TV and Shenzhen Satellite TV are broadcasting the TV series "Struggle", and the market share of these two companies has risen rapidly."
"Does a TV series really have that much impact?".
"Yes, this is the hottest TV series this year, and the current highest rating has reached 2.5%, and it is estimated that it may be higher."
"Then you hurry up and introduce it, what do you do in the procurement center?"
"I heard that Mango TV offered 1 million episodes to buy the second round of broadcast rights, and Guanghui Film and Television has not nodded yet, I estimate that if our station wants to introduce it, we will have to prepare at least 30 million."
"As long as the ratings are guaranteed, 30 million is nothing."
"Okay, I understand, I'll go to the imperial capital in person."
……
Just when various TV stations were discussing with Guanghui Film and Television to buy the second round of broadcast rights of "Struggle". The ratings of the fifth and sixth days have also come out one after another, and although they have not risen sharply, they have basically stabilized around 2.5%, and there is no downward trend in sight. This has strengthened the determination of various TV stations to introduce "Struggle".
……
Brilliant Film and Television Conference Room.
"I feel that everyone is coming to Guanghui Film and Television today, and our company will determine 4 TV stations for the second round of broadcasting today," said Wang Lu, deputy general manager of Guanghui Film and Television.
Today's meeting, no matter what, Guanghui Film and Television has decided on various TV stations. So He Ling sat on the side and asked Wang Lu to preside over today's meeting.
There are more than a dozen TV stations here today, and everyone is very nervous when they hear Wang Lu say that only 4 will get the second round of broadcasting rights.
"Today's rule is actually very simple, each station writes down its own quotation and puts it in an envelope, and we announce the top eight stations on the spot. Then, according to the same procedure, the selected eight will be re-quoted to arrive at the final four," Wang said.
"Mr. Wang, this is unfair to our TV stations with a relatively low market share, and the prices we offer are definitely not as good as those of TV stations in economically developed areas," said a person from a border provincial station.
"It's a market economy now, and the one with the highest price gets it, which is very fair," said a staff member of Shanghai Satellite TV.
……
"Don't argue, the selection of the second round of broadcasting rights is according to what I just said. If some stations want to broadcast this TV series and don't get this opportunity, our company will arrange three rounds of broadcast rights in the future. At that time, the price will be determined separately according to the situation of each TV station," Wang Lu said.
Wang Lu didn't care if everyone still had opinions, so she announced that she would start offering.
The people of each of the TV stations below carefully covered their papers, and quickly put their prices into the envelope.
Collected on the spot, announced on the spot, and in less than ten minutes, the results of the first round came out. Among the top eight, the highest price is Shanghai Satellite TV, with 1.1 million per episode, and the lowest price is 600,000 episodes.
Then Wang Lu gave the eight TV stations ten minutes to see if they needed to communicate with the station again before starting the second round of the campaign.
The TV stations that failed in the first round, Guanghui Film and Television did not invite them out of the conference room, and naturally no one took the initiative to leave first, so they all stayed in the conference room to see the results of the second round. Let these TV stations understand the high price of the second round of broadcasting rights, and the next time they want to buy the third round of broadcasting rights, the budget will be higher.
The second round of competitive quotations went quickly, and in the end, Shanghai Satellite TV continued to take the lead at the price of 1.25 million episodes, and then Sujiang Satellite TV and others won the second round of broadcast rights at the price of 1.15 million, 115 and 1.05 million respectively.
The second-round broadcast rights were sold at a sky-high price of more than 140 million, which really exceeded the initial estimate of Guanghui Film and Television.
According to the current situation, the first round of the two satellite TV stations need to pay close to 100 million fees to Guanghui Film and Television, even if the three rounds of broadcasting rights and network broadcasting rights are not considered, Guanghui Film and Television already has an income of 240 million, deducting all costs, and has earned more than 200 million.
Huge profits!
After determining the list of the second round of broadcasting rights, all that remains is to sign the contract, and then the satellite TV stations will go back to arrange the release of "Struggle" as soon as possible.
The cake is so big, whoever eats more will inevitably eat less!
It's been a long time since I've asked for a monthly pass and a recommended ticket, I heard that the National Day monthly pass is calculated according to double, and there are still a few days of vacation left, so brothers, let's be fierce~~
(End of chapter)