Chapter 381: Ready! (2-in-1 Chapter)
The next day, a notice was announced on the official website of Shuguang Entertainment that Mo Haoyu, deputy general manager of Shuguang Entertainment, was transferred to Shuguang Weibo Electronic Information Company for work reasons and served as the general manager. Pen ~ fun ~ pavilion www.biquge.info
This news, in the real world, did not set off any fluctuations, in everyone's opinion, this is just a very normal personnel transfer, of course, more importantly, who is Mo Haoyu?
Everyone really doesn't know and doesn't care, for fans who follow Shuguang Entertainment, only those big projects and some heavyweight star signings are what they care about.
However, not everyone is indifferent to this, some Internet giants such as Du Niang, Penguin, Alibaba, etc., are still more concerned about this, of course, they just care, and they don't value it!
After Mo Haoyu took office, the first thing he did was to announce that he would formulate a publicity plan for the peak night of "The Voice of China", and the second thing was to prepare for the Dawning Video, which was completely in accordance with Hu Yu's plan.
At the same time, the headquarters of Oriental Blue, the director's office!
Chen An looked at the relaxed and natural young man in front of him, his expression was slightly shocked, and he was still digesting the news that Hu Yu brought him.
Just now, Hu Yu suddenly told him that the championship of "The Voice of China" will be held in the 10,000-person stadium in the magic capital, and it is not a recording, but a live broadcast!
To be honest, Chen An didn't expect Hu Yu to be so "crazy", yes, it's crazy, this was originally just a music audition, is it necessary to engage in such a big battle?
"Director Hu, on the night of the finals, do you really need this, this is just a draft!" Chen An said in a deep voice.
"Hehe, Chen Tai, is this just a music audition? No, no, in my opinion, the significance of the peak night is far more than a concert!" Hu Yu shook his head slightly and said with a smile.
"But if we're going to hold a concert, what do we need?" Chen said.
This is the problem he is most concerned about, in Chen An's view, even if the finals are not held on the scale of a concert, there should still be so much advertising revenue, but if a concert is held, it needs venue fees, appearance fees, etc., some are not worth it.
Well, Chen An admitted that he was a little petty.
"Chen Tai, in fact, we don't need to make any effort on the peak night, as long as we add a little more advertising space from sponsors!"
"Also, the advertising time for the finals, we can take it out for auction separately!"
"Auction?" Chen An was very interested in the two words in Hu Yu's mouth, "What do you mean?"
"Just like the literal meaning, the one with the highest price wins! Chen Tai, your current advertisement for Good Voice is sold separately, right?"
Chen An nodded and said, "Yes, thanks to you, if you hadn't said that we would have lost a lot of money if you hadn't said that we would have sold it in installments!"
"The advertising rights of the finals are still in the hands of the outside?"
"Hmm!"
"Isn't that enough, gather those advertisers, let them make a bid, and tell them that on the peak night, we will have a total of five minutes of advertising time, and each advertising time is one minute, and the auction will be divided into time slots!" Hu Yu said lightly.
"What, only five minutes of advertising time?" Chen An exclaimed, in Chen An's opinion, on the night of the finals, if he didn't arrange a fifteen-minute advertising time, he would lose.
You know, according to Hu Yu, the night of the finals officially started at eight o'clock and ended at twelve o'clock!
It will be held for a total of four hours, four hours, and arrange a fifteen-minute advertisement, which is definitely a conscience!
Some people who are crazy will even arrange a half-hour advertising time.
Compared with them, Chen An is already very worthy of the audience, but when he ran to Hu Yu, he directly became a saint, five minutes, that is to say, only one minute and fifteen seconds of an hour is the advertising time, which is too virgin.
Chen An was a little unwilling!
You know, this is a great opportunity to make money, run to Hu Yu, fifteen minutes directly became five minutes, directly became one-third.
Hu Yu looked at Chen An with a smile and said: "Chen Tai, our ancestors have a saying, it is called scarcity is expensive! We just want to compress the advertising time, in this way, the cost of advertising will be higher, believe me, we will not suffer!"
"Moreover, although the advertising time is only five minutes, with the sponsor's advertising, there will be about 20 to 30 minutes of advertising, which is enough!"
"Like you said, this is a concert, have you ever seen so many ads in a concert? And I'm also here for our ratings, and if you follow my opinion, the ratings for Peak Night are likely to be ...... Break ten!" Hu Yu said solemnly.
Chen An's eyes widened angrily, and his expression was shocked, "What, break ten?"
Chen An's breathing has begun to become heavy, you must know that since Dongfang Lan started broadcasting, no show has been able to break ten in ratings, and now, there is a chance to break ten, and it is still a variety show.
Once it breaks ten, Chen An's status in Dongfang Lan will increase dramatically, and his historical status will also be raised, and he is likely to become the first person in Dongfang Lan's history.
Chen An excitedly shook Hu Yu's hand and asked, "Director Hu, what you said is true?
Hu Yu nodded, and said in a deep voice: "This is natural, Chen Tai, you should know that the ratings of the last episode of The Voice are approaching eight points, in my opinion, the ratings of the program before the peak night may break eight, and the peak night is the last glory of The Voice, and it is not impossible for the ratings to break ten!"
"Hahaha, that's good, Director Hu, just do as you say, we will hold the peak night in the Modu Ten Thousand People Stadium, we will vigorously promote the Oriental Blue Club, of course, your Weibo will also promote more, I will not pay less advertising fees! I will let the following departments prepare and hold an advertising auction!" Chen An's enthusiasm rose.
Hu Yu stopped Chen An, who was about to leave, and said, "Chen Tai, there is one thing, I want to communicate with you!"
"What's the matter?"
"You don't have to give me the advertising fee, I hope to use this to get the right to broadcast live on "The Voice of China", how about it?" Hu Yulang said.
"Webcast?" Chen An just pondered for a moment, then nodded and said, "Okay, webcast rights, you take it!"
In fact, as a traditional TV person, Chen An still looks down on online live broadcasts, he is not familiar with the future Hu Yu, he doesn't know, that is, the online live broadcast he looks down on will compress the living space of TV stations in the future!
Just look at those popular programs, because of the popularity of computers, everyone chooses to watch live broadcasts on the Internet instead of traditional TV sets, which also leads to a plummeting TV ratings.
In order to save the ratings, each David TV has introduced a series of rescue measures, one of which is to postpone the viewing!
That is, if you want to watch a prime-time program on the Internet in the evening, you must wait a few more hours to watch it in the early morning of the next day.
Seeing that Chen An didn't care about the live webcast so much, Hu Yu smiled.
"Then Chen Tai, I'll take my leave!" After speaking, Hu Yu directly chose to leave.
And Chen An also personally sent Hu Yu to the door.
Seeing Hu Yu leaving, Chen An shook his head slightly and said four words, "The future is terrifying!"
Then, Chen An turned around and said loudly: "Quick, invite Deputy Director Wang over, I have something to discuss with him!"
Deputy Director Wang is the general person in charge of Dongfang Blue Advertising.
……
On the car, Hu Yu looked at the scenery outside the window and said to Zhang Yuan: "Xiao Zhang, call Mo Haoyu and tell him that the publicity plan has been launched!"
"Yes, boss!"
Just five minutes later, advertisements for Peak Night appeared on Shuguang Weibo and Shuguang search engine.
……
Imperial Capital, the headquarters building of the Imperial Capital Times.
Gao Lei was knitting a scarf, and posted some fun things she encountered today!
At this moment, at the lower right end of Weibo, a small box appeared, and there was a small advertisement in the box, in fact, this is the mode of advertising on Shuguang Weibo, if you don't care about this small box, after about fifteen seconds, this small box will disappear automatically!
Of course, you can also choose to manually ban this little box.
Seeing this small frame, Gao Lei suddenly became interested, the reason is very simple, because such a small box is very difficult to see, sometimes, it may jump out several times a day, and sometimes, it will only jump out once in a few days, but whenever the small box comes out, it means that there is big news!
As a journalist, Gao Lei naturally likes this kind of small box.
"My God, the night of the finals was actually held in the Modu Ten Thousand People Stadium, what does Hu Yu want to do?" Gao Lei exclaimed when she saw the title of the small box.
Then, Gao Lei directly clicked on this small box, and then, the page jumped to a news interface.
Then, Gao Lei began to watch it seriously.
Five minutes later, Gao Lei probably finished reading this content, and there was a deep shock in her eyes!
"This finals night is definitely comparable to a large-scale concert, no wonder, it will be called the peak night! This is not the peak night, what is the peak night?" Gao Lei whispered to herself.
"How can I be missing on such a night, I must go and take a look!" Gao Lei said, her tone firm!
She decided that even if she asked for leave, she would go to the magic capital and watch the finals of The Voice!
After this news was promulgated, it immediately caused an uproar on the Internet, and it caused heated discussions among countless netizens!
Dawning search engine, the home of the voice!
This is a communication platform similar to Du Niang Tie Bar, which can be said to be a copycat Du Niang Post Bar.
Although it has only been two months since the Shuguang search engine was launched, the number of attention of the House of The Voice is much more than that of Du Niang!
After all, compared with the official post bar of "The Voice of China", the Shuguang search engine is the real mother of The Voice.
Naturally, there are more people who pay attention to the House of The Voice.
At this moment, the House of The Voice can be said to be extremely lively, and this source is naturally the news that has just come out.
"I'll give it a go, The Voice is really good at playing, the small stage can't satisfy the appetite of The Voice, and I want to hold the finals in the Modu Ten Thousand People Stadium, it's amazing!"
"It's not that the voice can play, it's Hu Yu who can play, who doesn't know, the voice is Hu Yu at the helm, if Hu Yu doesn't nod, how can there be this peak night, in this regard, I just want to say now, when will the tickets be sold, I will definitely buy it, I want to go to the scene to watch the sound!"
"Hahaha, first give Hu Yu thirty-two likes, I have always wanted to go to the scene to watch the voice, but helplessly, the number of votes is too small, I have not bought it, now, my opportunity has finally come, I don't believe it, 80,000 tickets, I will not be able to buy a ticket?"
"Don't put up a flag upstairs, don't really don't buy tickets at that time, it's fun!"
"That's right, in fact, in my opinion, these 80,000 tickets are even more difficult to buy than the previous 500 tickets! The previous 500 tickets, most of them were bought by citizens in Hangzhou, but now, these 80,000 tickets are bought by people from all over China, to be honest, these 80,000 tickets are really not enough to see, I estimate, it will only take about ten seconds, these tickets will be gone, if you sell tickets online!"
"Upstairs, it's not as exaggerated as you say, it's not ten seconds, how is it possible?"
"No, it's possible, don't forget, Hu Yu's charity concert at the beginning, it seems that the tickets were sold out in less than ten seconds, I don't think the current Voice is not as popular as the original charity concert!"
……
Mangotai Headquarters, Changsha City, Shonan Province.
Director's Office.
Ouyang Changlin looked at the advertisement on Weibo and muttered in a low voice: "Peak night, creative!"
To be honest, Ouyang Changlin was very interested in this peak night, and as old as him, he naturally saw the benefits of the peak night.
"It's a pity that such a good show is not from my Mango Channel. Ouyang Changlin shook his head slightly, and spoke, his tone mixed with a thick pity.
How much he hopes that "The Voice of China" is a program of Mango Channel, in this case, it is his Mango Channel who is in the limelight now.
"It seems that it's time to strengthen the cooperation with Shuguang Entertainment!" "It has been four years since Shuguang Entertainment was founded, and in the past four years, Shuguang Entertainment has become more and more smooth, and she has grown into an indispensable force in the Chinese entertainment industry.
At this time, if you still think of Shuguang Entertainment as a small company in the past, you are really a fool!
Ouyang Changlin picked up the phone on his desk and dialed a number.
"Hey, it's me, buy me a plane ticket to the magic capital, tomorrow!" After speaking, Ouyang Changlin hung up the phone.
He decided to go to the magic capital in person and talk to Hu Yu about cooperation.
He couldn't sit still anymore!