After Jiang Wei negotiated a theater rental contract with Cobb Cinemas, the release channel of "Chainsaw" was guaranteed, as for how much profit the movie could bring to Ran Feng in the end.

Jiang Wei said that the main reason why we came to the United States was to familiarize ourselves with the American film distribution model, and the emphasis was on participation.

Jiang Ran didn't care if most of his subordinates had hope for the release of this movie, he was full of confidence anyway, as long as his subordinates were not passive and slack, they could actively promote the process of work according to his arrangement, Jiang Ran would not blame everyone.

"Mr. Jiang, our promotional advertisements have been produced, do you think we can start the publicity tomorrow?"

At the evening meeting, the employee in charge of publicity asked Jiang Ran.

Jiang Ran nodded and said, "You can start propaganda tomorrow." In addition to flyers and posters, we also need to advertise in university publications, and we also need to be prepared to rent screening facilities, and after the film starts to be released, I want to take turns to go to various universities to show it for free to attract more attention. ”

Jiang Ran's idea of a free screening was just thought of today, and now he is taking advantage of it to come up with it.

"Also, even if the theater we rented is close to the Chinese area, don't let go of these potential audiences, and follow up on the promotion of the movie in the Chinese area and Chinatown. ”

"Mr. Jiang, in this case, is the cost too high?" Jiang Wei said worriedly.

Ran Feng Group came to the United States to release "Chainsaw Horror" this time, not to mention the accommodation and travel expenses, and the publicity and distribution expenses incurred so far have already cost tens of thousands of dollars, which is hundreds of thousands of Hong Kong dollars. Not to mention the free screenings in the university that Jiang Ran just said, the propaganda of the Chinese area.

Jiang Ran glanced at Jiang Wei and said, "Minister Jiang, since we have come to the United States and spent so much effort, is it just to release the movie in a theater?"

Jiang Ran is not very satisfied with Jiang Wei's performance during this period of time, perhaps because of his preconceived ideas, Jiang Wei has lost his previous vision and thinking on the issue of the North American release of "Chainsaw", and he just relies on Jiang Ran's ideas.

"Why do we rent theaters? Because we need to master the distribution of the film by ourselves, and do our best to do a good job in the single theater results of the film, and then we can use this result to seek a larger distribution of the film. ”

When Jiang Ran said this, he looked at Jiang Wei and asked, "Is this time the time to save money?"

Jiang Wei's face flushed when he was asked, "I'm sorry, Mr. Jiang! ”

"Well, you're the head of the distribution department, so you think long-term. Jiang Ran glanced at Jiang Wei lightly, and then said.

"Starting tomorrow, we're going to take over Cobb's theater. Ah Chang, you are responsible for this matter. By the way, let's also take a look at the difference between the operation of our cinema and the Hollywood theater chain. Jiang Ran then said to Ah Chang, an employee of Ranfeng Cinema.

"Mr. Jiang, don't worry, I will not let you down. ”

The next day, the promotional posters in the Cobb Cinema Line's theater near the Chinese district began to change, which Ah Chang instructed the theater staff to change early in the morning.

Paul, a student at California State University, had time to go to the theater near the school today, and Paul pointed to the Saw poster posted on the side at the box office and asked, "Hey man, what kind of movie is this? Why haven't you heard of it?" ”

"This is a Hong Kong movie, and it will be screened tomorrow, and I heard that it is a very bloody restricted movie. The staff introduced.

"Hong Kong movies, Bruce Lee's kung fu?" Paul doesn't have much concept of Hong Kong movies, only Bruce Lee's kung fu.

Ah Chang had just come out of Alexander's office, and when he heard Paul's words, he walked over and said enthusiastically, "Man, you're wrong. There is no kung fu in this movie. He is a bloody thriller, and when it was released in Hong Kong, someone couldn't stand the stimulation and fainted directly in the theater. The average person may not be very comfortable with and like it. ”

In the cinema on this day, because Ran Feng rendered the poster very bloody, it attracted many people's attention to "Chainsaw". In the afternoon, Jiang Ran cut out a trailer and put it in theaters before the movie was screened, and more people paid attention to the movie.

While the theater was being promoted, at California State University, Los Angeles, the promotion of "Saw Horror" was in full swing.

Whether it was the bloody posters posted outside the men's dormitory or the incredible number of flyers handing out, the students of California State University knew about this bloody thriller movie from Hong Kong in just one day.

On Friday, October 28, Jiang Ran had lunch early and came to the theater. Starting at noon today, "Saw Horror" officially began to be filmed in North America.

Sitting in the theater, there was still a while before the movie started, Jiang Ran looked around, and his heart unconsciously began to become heavy, there were too few moviegoers in the theater, and at first glance, there were only more than ten audiences.

Jiang Wei followed Jiang Ran together, and after seeing Jiang Ran's movements, he unconsciously looked around the theater, his heart sank, he glanced at Jiang Ran, and didn't dare to speak.

Until the beginning of the movie, the number of moviegoers in the theater still did not increase, and there were twenty or thirty people sitting, making the theater look extremely empty.

Jiang Ran felt very uncomfortable, he had done his best, and even in order to make the propaganda effect better, he concentrated resources on point-to-point propaganda, and according to yesterday's feedback, at least at California State University, he achieved a well-known propaganda effect.

It's a pity that although because of the concentration of resources, people know about this movie and begin to pay attention to it, but the attention is only attention, and a foreign film from Hong Kong is obviously not enough to arouse the audience's interest in watching the movie.

Jiang Ran's eyes were a little dull as he looked at the picture on the screen, his body retracted deeply into the seat, and his usually straight spine began to bend now.

He couldn't accept this reality, although the film's distribution in Hong Kong was not good, and the reputation was not good, but it was something he expected, so although he was a little disappointed, he didn't think so.

After the painting of "Chainsaw", the distributor of Waifu has not been optimistic about the release of this movie, Jiang Ran is still unmoved, and even stopped the release of the movie in Waifu.

Before this trip to the United States, Ran Feng discussed internally, and many people dissuaded him either explicitly or implicitly, not optimistic about this brainless distribution and development plan, but Jiang Ran was still full of confidence in the movie, and under his arbitrary insistence, he contributed to this trip to the United States.

Before the official release of the movie, Jiang Ran was still full of confidence, and did not hesitate to refuse the cooperation conditions of Cobb Cinema Company, and rented the cinema movie by himself, because he thought that the movie would definitely usher in a large-scale release after the movie.

However, reality is not centered on Jiang Ran's will, even if he is a person with two lifetimes of experience and vision and insight for the future.

"Why is this happening? In the previous life, this movie was obviously a success. ”

"Why..."

Jiang Ran kept muttering in a low voice that only he could hear.

"F...!This is the movie made by that disgusting director, so perverted and disgusting. Suddenly, there was a loud shouting and scolding in the theater.

Now that the film is being put on the scene of the agency killing people, it is obvious that this viewer can't stand the footage of such a scale, and scolds it directly. After the scolding, there was a sound of footsteps from near and far, then the sound of the door opening, and finally with a slight sound of "bang" closing the door, the footsteps were locked out forever.

Jiang Ran's head slowly turned back as the voice disappeared, and the look of loss in his eyes became heavier.

"It's not just the relationship between movies and Hong Kong films, but the content of movies can't retain audiences. ”

"Why didn't he like this movie? Just because of the age?"

"Can't I even make a copy of a movie?"

……

Jiang Ran is now completely on the tip of the horns, and he doesn't consider that this movie will cause discomfort to some people, and it is completely normal when someone leaves the scene halfway.