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"Doing so, on the one hand, can give our contracted actors more opportunities, train new talents faster, and increase the reserve of behind-the-scenes production talents. ”

"On the other hand, because our group has its own cinema chain, and most of the cinemas adopt a multiplex layout, increasing the number of low-cost films in the off-season can increase the utilization efficiency and advantages of our multiplex cinemas. ”

"Moreover, as our group's own videotape distribution network has become more and more sophisticated throughout Asia, the profitability of our films on videotapes has increased, which has increased our access to cost recovery and further reduced the risk of our film investment. ”

“……”

Jiang Ran's office is atmospheric and simple, without too many luxurious decorations, but it does not seem simple and low-end, and now Jiang Wei, the newly appointed general manager of Ranfeng Film and Television Company in the office, is unhurriedly reporting his thoughts to Jiang Ran.

Jiang Ran habitually put one hand on the desk and gently tapped on the tabletop, but he kept considering the pros and cons of Jiang Wei's suggestions in his mind.

Jiang Ran agrees with Jiang Wei's suggestion to increase production, especially low-cost films. Because he knows that the golden decade of Hong Kong cinema is coming, and even because of the emergence of Jiang Ran, this trend is earlier and more ferocious than in history.

Therefore, in order to increase the group's profits and further share the dividends of the golden period of Hong Kong films, it is a very effective and direct means for Ranfeng Group to increase the production volume on the existing basis.

As for the investment and cost risks caused by the increase in production, Jiang Ran did not consider it.

After all, with a hot market, Ranfeng has a complete distribution network and channels, and there are more and more complete distribution channels for videotapes and peripheral products that far surpass their peers, and the possibility of film losses is very, almost equal to none.

However, Jiang Ran also understands that it is precisely because of the arrival of the golden age of Hong Kong films that Hong Kong films are showing signs of more and more chaos and disorder behind the prosperity, and a large number of inferior films and homogeneous films flood the market, quickly consuming the audience's enthusiasm for watching movies and freshness, and finally making Hong Kong films decline rapidly after the peak.

As one of the most representative companies of Hong Kong films, Jiang Ran naturally does not want Ran Feng Group to die with Hong Kong films like other film companies in Hong Kong history.

After all, Jiang Ran's main net worth now is almost all driven by movies, and the focus of his career is also on this, leaving the film industry, although he can still guarantee that his wealth will not be affected too much, but his influence will inevitably suffer a great blow.

Therefore, Jiang Ran has been committed to developing overseas markets and has been committed to building the brand of Ranfeng Film and Television Company. He hopes that in the future, the brand will directly become the most box office appeal in Hong Kong - a sign with more box office appeal than those stars and big directors.

And if you want to achieve this goal, you must ensure that the audience always has a sense of identity and freshness for the movies produced by Ran Feng, so Jiang Ran must do his best to ensure the quality of the movies produced by Ran Feng.

And this is obviously contrary to Jiang Wei's plan, after all, although there is no shortage of high-quality works in low-cost films, in general, there are more inferior works.

However, this does not mean that Jiang Wei's idea is wrong, after all, as a film and television company, there is nothing wrong with creating more types and more themes of works to ensure more and more stable profit channels.

Thinking of this, Jiang Ran opened his mouth and said: "I am also in favor of what you said about increasing the production volume and increasing the investment in low-cost films. ”

"However, although this has increased the company's profitability in the short term, in the long run, it will affect the reputation of our Ranfeng Film and Television Company among the audience. ”

"After all, the increase in production volume and the excessive investment in low-cost films will definitely increase the probability of inferior films, which is obviously not conducive to our definition of Burning Maple Film and Television Company. ”

"In this regard, you, the general manager of a film and television company, must take into account that you must ensure that you can maintain the company's brand appeal while increasing short-term profits. ”..

Jiang Wei was slightly stunned after listening to Jiang Ran's words, he had specifically understood the reason for Liu Liwei's resignation before taking office, and knew that Jiang Ran was not very satisfied with Liu Liwei's conservative strategy.

Therefore, as soon as he took office, he put forward the idea of increasing production volume and attaching importance to low-cost film investment from the perspective of distribution, from the saturation and efficiency of theaters and the market. In order to hope that while increasing the profits of Ranfeng Film and Television Company, it can take into account the interests of economic companies and distribution companies.

Originally, he was still full of confidence, after all, his proposal took into account the interests of almost all aspects, and greatly improved the actual interests and soft influence of the entire group.

However, now after hearing Jiang Ran's words, he immediately realized that he had forgotten a very important issue, that is, how much Jiang Ran has always attached importance to the quality of his works since he established Ran Feng.

In this regard, it can be seen through the production process of Ranfeng Group, as well as the demonstration and investigation procedures of each film project, and even the preparation time of the film.

A trace of chagrin flashed in Jiang Wei's mind, but his heart kept turning his thoughts, although he was annoyed and missed such an important issue at the beginning, Jiang Wei did not think that his proposal to increase the production volume was problematic.

"Mr. Jiang, do you think it can be like this, we have set up a wholly-owned film subsidiary under Ranfeng Film and Television Company, which is dedicated to the production of low-cost films. ”

"In this way, we can ensure that the brand of Ranfeng Film and Television has gradually been established, and it will not affect our involvement in the production of low-cost films and increase the profits of film and television companies and groups. ”

Jiang Wei's mind turned quickly, and he soon put forward a very constructive suggestion to Jiang Ran.

Jiang Ran's eyes lit up when he heard this, and he really didn't think about it at first, but in fact, Jiang Wei's proposal was similar in nature to Longhubao's independence from Tiantian.

At the same time, Jiang Ran's mind also thought of Longhubao's film and television company focusing on pornographic films, and the purpose of Disney's acquisition of Miramax Company later.

Thinking of this, Jiang Ran showed a warm smile on his face, nodded, and said, "This suggestion of yours is very good. In this way, after you go down, write a detailed report on this issue and submit it to the group, and if there is no problem, it will be implemented according to your opinion. ”

"Okay, Mr. Jiang. After Jiang Wei listened to Jiang Ran's words, a smile appeared on his face unconsciously.

Jiang Ran smiled and nodded, and then spoke again: "In addition, I have some ideas to talk to you about here, and you can consider them together with the question just now." ”

Jiang Wei put away the smile on his face when he heard this, and said with a straight face: "Mr. Jiang, please speak!"

"Hmm......" Jiang Ran pondered for a moment, and then said: "Now the Hong Kong film market is getting hotter and hotter, and with my successful example, there are already signs that more and more capital will flow into the film market. ”

"In this way, it will definitely lead to the emergence of more and more film companies in Hong Kong, and at the same time, it will further strengthen the flow of film talents such as famous directors and stars. ”

"It is foreseeable that the influx of more and more capital will greatly increase the production volume in the film market, the competition will become more and more fierce, and the labor costs of actors and actresses will increase significantly. ”

"In this case, how can our company continue to maintain our competitiveness, how can we continue to maintain our attractiveness to film talent, and how can we ensure that our films continue to achieve high profits despite the increasing costs?"

Jiang Ran said this, looking up at the thoughtful Jiang Wei, "These problems don't seem to be big problems now, but for a long time to come, this will inevitably be an important topic that we will face." We have to be mentally prepared and prepared in advance. ”