"You and I are not Truman, we still draw the ground as a prison", this is a long movie review in the "Truman's World" section of Douban. Pen % fun % Pavilion www.biquge.info

"This movie is the best feature film I've seen in the past few years, with human nature as the core foothold. ”

At the beginning of this long film review, he did not hesitate to praise the film, giving the film a big hat, and the score was naturally not low, and it directly gave a maximum score of 10 points.

“…… In fact, Truman's personality is exactly what you and I would expect. He is hardworking, he is friendly, he is loyal and kind, and most importantly, he dares to try and not be afraid of failure or challenge, so to speak, every one of us wants to be the real Truman. But compared to the perfection of dreams, the reality is much more cruel. ”

On the one hand, they have a perverted desire to peep, not only to spy on all aspects of Truman's spiritual world, but also to control him in an all-round way, and on the other hand, they secretly hope that Truman will escape from their field of vision and liberate his true self, because Truman is the unarrived ideal person that too many people have pinned on. So when Truman really escaped from success, everyone cheered, because what Truman was doing was something that many people would not dare to do in their lifetime......"

"I never thought that product placement could be so fresh and refined", this is another long film review. Unlike many other long-form film reviews, this long-form film review is all about product placement.

"Before this movie, I never imagined that one day I would be watching a movie with a blunt product placement, and even faintly looking forward to the constant appearance of product placement, Truman's World changed the way I thought about product placement -- who says advertising has to be boring? Duane told us that product placement can be a highlight if the creativity is good. ”

“…… When you watch this movie, you may not remember what Truman's wife is called, you don't remember what Truman's mother looks like, or even what Truman went through in the process of escaping Taoyuan Island, but you will definitely remember "Middle School Student World", you will remember "Jiangyang Eighteen Sons", you will remember Unilever - well, damn "Middle School Student World", the original discordant scene inexplicably touched my laughing point, made me laugh several times regardless of the image, and the surrounding audience probably thought this person was crazy......"

“…… Although the method of advertising placement is creatively specific, the use of product placement in "Truman's World" still opens a new way of thinking for the revenue method of the film and television industry, in addition to the traditional movie ticket sales, we may be able to find a new profit growth point. Of course, the premise of this is that we need to have a story that fits, maybe something else? In my opinion, starting from the overall rules of the film industry, this is perhaps the greatest significance of this film......"

This film review also gave "Truman's World" a high score of 10 points without hesitation.

This is not the only film review that reviews the product placement in "Truman's World", and there is also a long film review that has also been topped up on this aspect, but unlike the above film review that is completely from a positive point of view, this film review called "Bad Boy Duane" looks at this problem from another angle.

“…… There's no denying that Duane's astonishing brains have made it possible for product placement to become a new profit growth point for the film industry, and the huge advertising revenue of 260 million yuan has made many people salivate, but this is the most worrying part: if directors are looking at how to create a film with a perfect mix of advertising and story, and count on advertising revenue, how bad will the film industry become?"

"Even if the situation does not develop to such a bad situation due to the existence of various objective factors, the increase in product placement will be a foreseeable situation in the coming period, and we will see 'carved cards' in more and more movies, see 'Microsoft', or even 'old godmother'. They will squeeze out the real movie time, make the quality of the movies worse, and the production environment of the future movies will deteriorate more and more. Duane, a bad boy relying on his genius, is quietly setting off a 'Cultural Revolution' in the film industry, I like Duane, he brings wonderful movies, I hate Duane, he is ruining the film industry......"

Although Duane was criticized many times in this long film review, he finally scored a high score of 10 points.

Although the pen is disgusted, the body is very upright.

Some film critics are even stunned.

"It turns out that Duane also panicked", this is a rare long film review that did not make any evaluation of the film, but was pushed to the front row.

"When I was in junior high school, I wrote a diary entry about my normal day, and it ended with a conversation between God and his subordinates, basically saying that it was really interesting for us to design the world and observe someone's life. As a pretending deep junior high school student everywhere, I also added a very coercive sentence at the end, such as 'We are all the Lambs of God' or something. I still remember that the Chinese teacher at that time was very good, and she didn't say anything after reading my diary, in fact, I was so sick that I thought that after she read it, she would definitely knock her out and take it to God to report: 'Boss, this guy has seen through it. Think about how I did fit all the hallmarks of paranoia at that time. Then yesterday I saw "Truman's World", and I burst into tears -- isn't this a realistic version of my diary! In an instant I was wet, I was refreshed, my waist was no longer sore, my legs were not painful, and I could go up to the fifth floor in one breath......

“…… Then again, that language teacher may really be God's subordinate, because I thought that if she knocked me out, it would prove that I was right, and then she might have thought: this guy must be thinking now that if I knock him out, it will prove that he is right, so I won't knock him out. So I thought: she knew that if she knocked me out, it would prove that I was right, so she didn't knock me out, so it was because she didn't knock me out that she had a ghost in her heart, so I was right......"

It can be seen that the soybean oil who wrote this film review got an extremely strong psychological resonance from "Truman's World", so he not only scored the highest score of 10, but also claimed at the end of the article that if it weren't for the upper limit of 10 points, he would have wanted to score 12 points. In addition, in the comments below this film review, many soybean oils also said that they had similar fantasies when they were children, just like the author.

It's impossible for everyone to like the same thing, in addition to these high-scoring positive reviews, there are still some low-scoring reviews such as 3 and 4 points, and these films are usually not long, such as "bad movie, so boring that I almost fell asleep", "Duane's level has dropped so badly that I pressed myself on the chair to watch the whole film", "Duane has completely surrendered to the academy? or do you want to see Duane's commercial films", etc., mainly focused on finding the film boring.

With the help of 24,821 reviews of all kinds that emerged overnight, the score of "Truman's World" was amazing, jumping to a high score of 9.2 overnight, which is on par with Duane's "One Flew Over the Asylum" -- you know, "One Flew Over the Asylum" was the master of the Huabiao Awards that year! The score is comparable to that, and it deserves the title of "good movie".

With an astonishing box office of 158 million and a super high evaluation of 9.2 points, "Truman's World" perfectly interprets what it means to be popular and popular for a while.