Chapter 256: A Fan's Letter to the Golden Mountain Society
After the premiere, the Belle World went on sale in the midst of the hustle and bustle.
Compared with the sword in the world, Beauty World is not a level in terms of publicity channels and distribution channels.
Speaking of which, the media is the grass on the wall, especially the media in the entertainment industry, it is common to refer to the deer as a horse, and there has never been black and white right and wrong.
At the time of the premiere, Jinshan News reporter Gui Zhuangwei and several points of accusation had been deeply slapped in the face along with the content of the movie, but the movie was on sale, and such news still appeared.
"I look at the beautiful world, it should be changed to a name, called the world of lies, whether it is the beauty of reality or the beauty of the soul, I didn't see it at the time of the premiere. ”
"From a realistic point of view, I only saw the ruins, a mess, the zombie parade on the street, like a hundred ghosts walking at night, making people afraid, and in my soul I only saw outright selfishness, only saw a - excellent - excellent - small - said - more - new - the most - fastest - www.uuxs.cc - how women are deceived in order to survive. ”
"Saburo has completely lost his spirituality, just like a mermaid who is no longer magical in tears, Saburo, who once produced a film that shocked the judges of the Venice Film Festival, has completely become another director who has been eroded by commerce. ”
The title of this report is very ruthless, called "The love of the minority rebels against the minority, and the beautiful world becomes the world of lies".
However, Hijikata Seiya's means of making a move, naturally not only that, but he also recruited other newspapers.
"The beautiful world should be renamed the world of lies. ”
"If you really want me to say that it's a beautiful world, if you really want me to say it, I'm going to give it a five, but please note that my criteria are 10 points. ”
"Saburo was regarded as the love of the minority, but he suddenly approached like the public, which doomed him to failure. ”
With so much ill-intentioned negative press despite the success of the premiere, it's no wonder that in Hollywood, the film promotion department spends more money than the production fee.
In a sense, the fight of the movie is also propaganda.
Similarly, Yasuo Yamamoto is not a simple person, and he frantically invests in advertisements on the Internet.
Hence the following situation.
In a certain Internet café.
A holiday to the Internet café and play games with friends in the small staff, after the start-up, because you have to wait for a while to not arrive friends, so click on the webpage, ready to see what hot news there is.
But as soon as I opened the webpage, such a message popped up [Sakura Society invites you to witness the most touching zombie film. 】
Well, when a normal person sees this pop-up window, his first reaction is to close it, and the same is true for the small staff, but he was surprised to find that the pop-up web page can't be crossed at all.
The little staff who is angry brings up the task management mode, ends the process directly, and doesn't watch the news anymore, listen to the songs.
Put on the headphones, click on the music box, and find Ah Neng's song, he likes Ah Neng's song the most, but in the headphones, the first sentence he heard is like this......
"Welcome to the 'Mt. Fuji Music Box', today, the editor sincerely recommends a wonderful film for you, "Beautiful World". The cooperation between Yu Saburo and the peak of the Chinese actor is ......"
It's a beautiful world again, the little clerk twitched out of the corner of his eye, and directly turned off the music box.
"Open the web page and have your ads, listen to music and have your ads, everywhere. "The little clerk opens the video software, he doesn't open the web page, he doesn't listen to the songs, he just watches what movies there are.
The various movie network resources in the Internet café video software are free, and Guy Software is a commercial version of the movie resources purchased directly, so some people like to open a computer in the Internet café to watch movies.
Not to mention anything else, the little clerk opened the video software and picked out a movie he liked, the screen first lit up and then went black, and the movie began.
"Haha, there's no advertising for you here. The little clerk smiled smugly and began to watch the movie seriously.
It's just that when the movie watched by the young staff was at its most exciting, an advertisement was suddenly inserted.
[A movie with a comprehensive infection value of one hundred and eight, the third highest comprehensive infection value in global history, made in an island country, a must-see movie for island people!]
Very rhythmic music, the picture is a zombie chasing a white car.
In the promotional video, it is still the common voice of Su Ye and Ayumi Harukagawa, "Open the beautiful world in your heart." ”
The little staff was stunned, compared to the advertisement at the beginning, this kind of advertisement inserted in the movie is even more popular, and TM is an advertisement for the beautiful world!
"Beautiful world, beautiful world, the whole network is beautiful world, what the hell is this movie about. The little clerk couldn't help but mutter.
There are too many examples like a small clerk to count.
Yasuo Yamamoto's advertisements at Sakura Club are so comprehensive that it is no exaggeration to say that as long as you turn on your computer and connect to the Internet, you will see advertisements for Beautiful World.
"The infection value is one hundred and eight. ”
"In the history of zombie movies, the film has the third highest infection value. ”
"If you don't look at it, you're not an islander. ”
"The most touching zombie film. ”
The method used by Yasuo Yamamoto is completely viral.
Sakura Society, President's Office.
"President Yamamoto, let's publicize it like this...... "Takayama Saki is no better than Saburo, and if he can sit in the position of the head of the production department, his emotional intelligence will naturally not be low, and his statement is more euphemistic.
He said: "A few days ago, "The Winter Soldier" was spontaneously boycotted by many netizens because of too much publicity by the Shadow Society, and we ......."
"Jinshan Society's right to speak in the media can be said to be one of the best, if you are tough in this regard, you can only lose our Sakura Society. Yasuo Yamamoto said: "But on the Internet, it is the world that we at the Sakura Society cultivate. ”
"Whether it's social software, music software, or search engines, the major companies on the Internet all cooperate with our Sakura Club, so we have to shift the battlefield. ”
"On the Internet, we associate the beautiful world with the honor of the island nation, while the Kanayama Society devalues in reality, diametrically opposed word-of-mouth, which will attract fans. ”
Yasuo Yamamoto's strategy was successful.
The entertainment industry in the island country seems to have been earthquaked, and for a while there is only a beautiful world, and the names of the rest of the movies have been crushed.
Beautiful World was released, and it only took one day to receive more than 50 million credits, which was devastating, and there was no movie that could compete with it on the daily sales list.
Not only that, but it only took one day for Beautiful World to climb to the fourth place in the weekly box office list.
You know, today is Wednesday, and the box office of Beautiful World for one day is three days above others.
"It's a very good movie, it's not as unbearable as Jinshan Club said. ”
"How did Jinshan Society mislead the audience. ”
"It's great, although Saburo has changed his style, he still likes it. ”
……
Not only the victory at the box office, but also the word-of-mouth, it also broke the blockade of Jinshan Society.
The next day, the box office of Beautiful World was still more than 50 million, and it broke 100 million in two days, and it can be said that word of mouth exploded.
The credibility of the Jinshan Club has been greatly lost, but this is not over, an article appeared on the Internet called: "Letter from Fans to the Jinshan Society"
Detonating the ...... of the network R1152