The first day of "Chainsaw" in North America passed so bleakly, one theater, two screens, half a day, six screenings, a total box office of more than 5,000 US dollars, and the results were dismal.

However, although the results of the movie were a little bleak, the number of moviegoers that night was indeed much higher than during the day, and the publicity investment in the early stage seemed to be slowly starting to play a role.

On the 28th, although the box office results of "Chainsaw" were not good, for those who like restricted movies, this movie was liked by many people who watched it, and through word of mouth, it was known by more and more people in a small area.

"Mr. Jiang, I have already contacted the media. The Los Angeles Times will be featured in the newspaper about tonight, and our movies will be mentioned. ”

"Also, I reached out to a regional tabloid that is not a big media outlet and only has a local distribution in Los Angeles, but they will delve into tonight's 'stun incident' and our movie trailer will be in the newspaper. ”

After Jiang Ran and the others dealt with the affairs of California State University, they returned to the hotel, and at the regular meeting, Zhou Rui reported to Jiang Ran.

"Well, this time we did a good job, now it depends on tomorrow's release, I hope it will get better. Jiang Ran nodded appreciatively to Zhou Rui.

The next day is Saturday, and if the results still don't improve today, Chainsaw will face a worse situation.

Jiang Ran was personally stationed in the theater today to monitor the screening of the film in a timely manner. The rest of Ran Feng began to start a new round of publicity in the Chinese area and the universities that were closer to them.

"Paul, I heard that someone was stunned last night when a movie was shown in the school room. Isn't that the movie you talked about yesterday afternoon?" Paul was resting today, and was lying in the warm bed on a date with a beautiful woman, when he received a call from his friend George.

"How do I know? I don't even know what movie was shown in the activity room yesterday. Paul shook his head and said helplessly.

"Hong Kong movie, the horror film that I have been promoting everywhere for a while. ”

"Oh, if it's Saw Horror, there's nothing wrong with that. Brother, believe me, you should go and see it, it's very exciting. Even I think he will become a classic. Paul was in good spirits when he talked about "Saw", and his eyebrows fluttered to recommend George again.

Maybe it's because of yesterday's word-of-mouth fermentation, maybe it's because of the sensation caused by the stun incident that happened at school yesterday, or because the media coverage played a role today, or maybe it's because it's Saturday. Anyway, from the beginning today, the attendance rate of "Saw Horror" is much better than yesterday.

"Mr. Jiang, I think we succeeded! Today's first screening has been counted. The single-screen attendance rate reached 45 percent. Ah Chang reported to Jiang Ran with some excitement.

"Mr. Jiang, you have succeeded. Congratulations!" Alexander, who experienced the theater, also said to Jiang Ran with a smile.

Alexander saw the results of "Chainsaw" yesterday, and he had already sentenced the movie to death in his heart, and when he reported to Johnson in the evening, he slapped Johnson's sycophants, saying that he had an accurate vision and did not release the movie, avoiding the loss of Cobb Cinemas.

As a result, the first scene of today overturned Alexander's judgment yesterday, but at this time, he was still skeptical about the results of "Saw Horror", he believed that today's results were due to the effect of the early publicity, and once the publicity period passed, the film's performance would naturally decline.

After Jiang Ran saw this result, although he was very happy in his heart, he didn't show it on his face, and still said with some solemnity: "Now is not the time to relax, pay attention to collecting feedback from the audience later, this is the vane of our film's final results." ”

After the first screening, theater staff began to collect feedback from audiences with a survey that had been prepared long ago.

"Hi sir, excuse me, fill out a questionnaire for us, about this movie, okay?"

"No problem. Man, this movie is so cool. Haha! I saw a guy screaming like a chick in fright, you don't know how ridiculous he looks. The dark-skinned guy in front of him was obviously a talker, and while taking the questionnaire from the staff, he described the scene vividly.

Jiang Ran also came outside the office when the staff was doing a questionnaire survey.

"Sir, what do you think of the movie? Jiang Ran also walked in front of an audience member who had just walked out of the theater and asked with a polite smile.

George looked at the Oriental man in front of him dressed in a fine suit, this person was obviously not an ordinary staff member of the theater, and asked curiously, "Are you?"

"Hello, I am the director of the movie "Chainsaw", Jiang Ran. Jiang Ran did not hide his identity.

"Oh, you're the director!, sir, I want to say you've made a really good movie. George shouted praise, his eyes shining with unusually excited light.

Jiang Ran had a happy smile on his face, and it was a good experience to hear the audience's praise for the movie he made.

"Hey, man, don't get excited. I'm so glad you enjoyed this movie. I've seen a lot of people leave the show in the middle of the show, and I thought everyone didn't like this kind of bloody film, and they all wanted to re-edit it. ”

"No, no, Mr. Director, don't mind what those soft eggs think. We all love your bloody shots in the movies, which is the greatest pleasure of watching restricted movies. Without these visual stimuli, the film would lose a lot of color. Take my word for it, absolutely, Mr. Director. ”

George heard that Jiang Ran was going to cut out the bloody scenes in the movie, and said excitedly.

"I feel so relieved to hear you say that. Jiang Ran responded with a smile.

"Mr. Director, listen to me, there will be no mistake. George emphasized, "Mr. Director, how did you come up with the murder mechanism and scenes in the movie? It was really cleverly designed, full of art, and fascinating. ”

Jiang Ran was a little skeptical when he heard this, whether he had encountered a pervert, and the cruel mechanism and cruel test scenes in the movie had actually become art.

"Uh... Inspired by chance. Jiang Ran said with a dry smile.

"Really, did Lawrence get away at the end? I don't think he did, did he?"

“……”

Jiang Ran now regrets telling George that he is the director of the movie, under George's shouting, now Jiang Ran has surrounded a large circle of audiences, everyone is asking about the plot of the movie, many things Jiang Ran didn't expect, but the audience diverged and interpreted, and in the end, Jiang Ran didn't know how to return.

When Jiang Ran was paying attention to the release of the movie in real time in the theater, Ran Feng's publicity was still in full swing, posters and flyers in the Chinese area, publicity from nearby universities, and publicity in today's newspapers, all of which made "Chainsaw" more and more widely influenced and attracted more and more attention.