Chapter 220: The Grand Competition
In recent years, with the rise of domestic pet fever, many exhibition organizations have also focused on the pet economy.
All over the country, from time to time there will be pet exhibitions and expos with various names.
It is a pity that many exhibitions and expos are thunderous and rainy, and the final effect is mediocre.
The reason for this is that the pet exhibition has been carried out abroad for many years, and many famous exhibitions have formed their own characteristics and fame.
In China, the large-scale holding of pet exhibitions is still a matter of recent years.
Moreover, at the beginning, it was the domestic exhibition institutions that copied the foreign model.
However, because of the difference in culture, imported products have always had the problem of adapting to the soil and water in China.
It's the same with pet shows.
Therefore, in the past two years, domestic exhibition institutions are exploring a pet exhibition model suitable for national conditions.
The Shenzhen International Pet Expo was held in such a context.
In order to do a good job in this expo, Shenzhen Dark Horse Exhibition Co., Ltd. has made great efforts to do so.
There is no doubt that if an exhibition wants to form fame and influence, and can be fixed for a long time, it must create fame and influence.
The pet exhibition, if you want to be famous and influential, you must cooperate with some well-known pet institutions.
During the preparation of the exhibition, Dark Horse Company was studying this issue.
In the cooperation of well-known pet institutions, one is the well-known domestic purebred dog certification agency CKA, and the other is a well-known foreign pet agency.
Dark Horse ruled out the CKA in the first place.
After research, it has been found that all pet exhibitions in cooperation with CKA have always been thunderous and rainy, and the effect is mediocre.
The reason for this is that CKA's main event is the All-Breed Competition.
However, in China, ordinary pet lovers are not very interested in this similar form of beauty pageant, and most of the people who often participate in this competition are breeding kennels.
On the contrary, domestic pet lovers are more interested in competitions to show their dogs' talents and sports talents.
Therefore, Dark Horse first gave up its willingness to cooperate with CKA.
They put the means used by the show to attract pet lovers to pet sports competitions.
When it comes to pet sports competitions, it is natural that the two famous dog sports of frisbee dog and agile dog are inseparable.
And these two internationally renowned competitions are also very attractive to pet lovers in China.
That being the case, both sports were introduced at the same time.
Then, Dark Horse ruled out the choice of FCI as a partner.
You must know that FCI is in the same vein as CKA in China, and its main focus is also the all-breed competition.
Although it also has a well-known FCI Agile Dog World Cup, it restricts dogs to have a pedigree certificate.
This is something that the dark horse company doesn't like very much.
As a result, Dark Horse Company set its sights on the world-famous USDDN's Frisbee Dog Tournament and USDAA's Agile Dog Tournament.
It just so happens that these two organizations also want to expand their presence in China.
The two sides hit it off.
In order to expand its international influence, Dark Horse also focused on a problem, that is, how to improve the overall level of these two competitions.
There is only one way, and that is to attract high-level foreign players to come and compete.
There is only one way to attract high-level players, and that is to offer a large prize.
With the development of China's economy, domestic companies are also getting richer.
The dark horse company is not short of money either.
This is especially true for the tournament prize money.
As a result, USDAA's highest-level competition, the $10,000 Challenge, was directly moved.
Dark Horse also intends to set up huge prizes at the next expo, also in the USDDN frisbee dog competition, once this model is successful.
As soon as the main form was determined, the expo was also renamed and changed to the Shenzhen International Pet Expo and Pet Games.
In this exhibition, in addition to the standard frisbee dog competition and agility dog competition, there are also pet diving and fun games for pet lovers to participate in.
The dark horse company is really generous, and they directly leased the entire Shenzhen Bay Sports Center as an exhibition venue.
Really big.
Judging from the current situation, the influence of this expo is quite good.
After vigorous publicity in the early stage, most of the well-known frisbee dogs and agile dogs in China have signed up for the competition, and the agile dog competition has attracted hundreds of dogs from all over the world to participate.
Based on this situation, well-known pet brands both nationally and internationally have also signed up for the exhibition.
Dark Horse Company firmly believes that this will be a successful expo and a profitable expo.
There were a little more people in the Lijing Garden Community who went to watch the game this time.
The reason is that the Black Rice Pet Home now has its own > Mi Liyi sends messages in the group, and the responders in the group are clustered.
Because it happened to be a weekend, and the expo was in Shenzhen, which was not far away, so early the next morning, more than a dozen cars and twenty or thirty people gathered at the door of Heimi Pet.
Brother Qiang, Professor Xia, Liao Yiyun, Li Xiaowan, etc., who Yang Mu is familiar with, are among them.
As for the prince who is going to participate, it is natural that the best logistics prince father will be the coachman.
To Yang Mu's surprise, even Chen Erfa drove a pickup truck to guard here.
"Brother Erfa, are you really going?, don't you care about the dog farm?" Mi Li also asked in surprise.
"I have to go! Lao Hei is my family, I have to watch it win the championship. ”
Yang Mu: "......"
I don't have anything to do with you for half a dime, okay!
For Chen Erfa's persistence, he is also a little helpless.
In the end, he got into a car with Mi Li, Dong Yi, and Tang Yaner.
As for Li Bo Nabo, after yesterday's embarrassing gathering, they went to Shenzhen ahead of schedule.
As the chairman of the China Agile Movement Alliance, the alliance also bears the name of co-organizer this time, and Li Bo needs to take on some organizational work in the past.
As for Dong Yi, his task this time is to participate in the competition, so he naturally has to be with Yang Mu.
Among the previous wave of people, Tang Yan'er was the most entangled.
When they separated yesterday, she had been struggling with whether to be better with Li Bo and others, or better with Lao Hei.
In the end, I chose to follow Lao Hei.
Yang Mu is keenly aware that this competition is likely to become a turning point in his dog life.
After so many days with Li Bo and others, he not only regained interest in the two sports of agility dog and frisbee dog, but also had some new ideas about his future development direction.
Therefore, this time he is running for the championship.
Not only for bonuses, but also for fame.
For his later development, he needs to accumulate some fame.