To understand the new ecological takeaway platform, we must first understand the core of enterprise microcloud.

Fang Xiaowu turned on his mobile phone, called up the Qiweiyun account he had already applied for, and explained little by little.

"Qiweiyun is the former enterprise account, and now the core service provider of enterprise WeChat, the essence of this thing is an enterprise work platform. ”

"Through more than 30 applications provided by service providers, we can freely build our own enterprise work platform, for example, if we need a form process, we will integrate a form APP, which is very convenient and fast. ”

"Moreover, Qiweiyun has a special interface APP, called open API, which can integrate professional OA, CRM, ERP and other systems, and group management can be carried out on the platform, and there is no problem that the management cannot keep up with the chain in the future. ”

"As for the order management of each store, we decentralize it directly to the store, and the customer chooses where to order. ”

"The benefits are threefold. ”

"First, the whole process is fully closed-loop, the group has strong downward control, fast communication, quick response, flat corporate organizational structure, and low management pressure, which is suitable for us as a takeaway brand that wants to set up a direct store in Tiannan and Haibei. ”

"Second, we pay to Qiweiyun, and the cost is very low. It is not only the oil polishing of Xinmeida that is saved, but also the labor cost, logistics cost and system development cost. ”

"Third, low cost, high profits, and low management pressure allow us to focus on rapid expansion with limited funds and attention, and the rapid expansion of the scale can be reversed, so that we have greater bargaining power, and occupy the initiative in the game with suppliers and service providers. ”

One by one, little by little, it is extremely clear, making the three beauties dizzy to listen.

Han Xiyi's knowledge and social experience are far behind, and he doesn't have a particularly real feeling, but he doesn't know how to do it.

Guo Yingyue and Gu Yiran have both done business, although they didn't go out in person, but they saw it there, and they immediately discovered the benefits of this idea.

"This thing can be done! Xinmeida's peeling is too ruthless, in addition to the fixed 20% commission, we have to engage in bidding ranking and marketing activities, and the cost is all paid by ourselves, which is simply working for Wang Ziming!"

Gu Yiran was a little excited, and Guo Yingyue echoed: "That's right, if it weren't for a chain, I would even plan to raise a delivery team by myself." ”

Han Xiyi nodded like a chicken pecking rice.

They once calculated that if they only do real Shih Tzu in Cloud City, count 4 stores, as long as they can open up sales channels and promote the brand, it is not a matter to raise ten or eight delivery brothers by themselves, and there is no need to cooperate with any platform at all.

Is it an exaggeration?

Nope!

The average price of a single delivery of Zhenwei Shih Tzu is almost 100 yuan, a meat dish, 4 taels of rice, and a glass of juice are up to standard, and Xinmei draws 20 yuan, and finds a special third-party distribution company to cooperate, and pays 12 yuan for a single time, and its own delivery team ......

5 or 6 yuan for a single time.

If it weren't for marketing promotion, it would be impossible to copy city by city, who would be impatient to cooperate with Xinmei!

The reason why Zhenwei Shih Tzu has not taken out until now, but opened the official account first, is to try whether it can rely on the third-party delivery company to get through the early stage.

When all the stores in Yuncheng are opened, become a chain enterprise, and the bargaining power is strong enough, and then sign an exclusive contract with Xinmei, you can get a certain commission reduction and exemption again on the basis of exclusivity.

Even if it's only 1%, it's a lot of money every year.

And the ideas put forward by Fang Xiaowu suddenly let them see a new world.

"Xiao Wu, you go on, what are the disadvantages?" Gu Yiran held his cheek with one hand, and his beautiful eyes glanced at him.

Mother-in-law...... Auntie ordered, of course Fang Xiaowu was happy to perform.

In fact, the advantages and disadvantages are corresponding, and there are basically three points. ”

"First, the closed loop is built on Qiweiyun, which means that everything we have is in the hands of the other party, and the relationship between the two sides is not equal, which is a great hidden danger. ”

"Second, without Meituan's commission, we would not be able to enjoy Meituan's traffic, so we have to face two problems - obtaining traffic and converting traffic. ”

"Third, rapid expansion, cloud expansion in the way of Internet +, while enjoying convenience, is actually not conducive to our establishment of corporate culture, cohesion, brand value, and brand barriers. In other words, the foundation is not solid. ”

"All in all, the pros outweigh the disadvantages, it can be done, but it will put higher demands on us, and it is not easy to do. ”

After making a summary, Fang Xiaowu looked at them one by one and smiled indifferently.

Han Xiyi's personality has a kind of indomitable energy, looking at that appearance, he can't wait to jump up and shout "rush" now, obviously he has been completely moved.

Han Xiyi's mother, Guo Yingyue, had a soft personality, and while thinking, she subconsciously turned her gaze to Gu Yiran.

Han Luoyin's mother, Gu Yiran, is simply an amplified Han Luoyin.

has a calm personality, elegant temperament, and looks inconspicuous, but smart and decisive, in fact, the backbone of the two pairs of orphans and widows of the Han family.

Just by looking at her understatement to get the Wuchang rice supplier, you can see a glimpse, that rice is really not worried about selling, and it is definitely a favor to be able to get it.

After pondering for a long time, she raised her head and stared at Fang Xiaowu, her eyes deep.

"Little Five, let's do it. The first and third don't think about it for the time being, let's do it first and walk slowly. ”

Clever!

There will always be problems, and it is impossible to look ahead and look backwards, so take the advantages first, and solve the disadvantages slowly.

"Regarding the first point, I actually have some ideas, the time is not ripe now, and I will talk about it later. ”

Fang Xiaowu sold another pass, and if there was a fan to shake for him, this was a classic dog-headed military division.

The three of them were a little shocked and numb, a little curious, and were quickly dispelled by his next words.

"The most difficult thing to do the official account ordering is to get traffic, there is no new beauty platform, publicity and promotion have to rely on ourselves, but fortunately, there is a new traffic entrance now, and the acquisition cost is not high. ”

"The new traffic entrance, the acquisition fee is not high", just twelve words, accurate and profound, every word is golden.

Combined with Fang Xiaowu's act of flirting with his sister just now, Han Xiyi was the first to react and exclaimed: "Douyin?!"

Smart Kids...... You're not jealous, are you?

Fang Xiaowu raised his index finger and calmly corrected: "To be exact, it's a short video." ”

"In the first half of the mobile Internet era, the traffic entrance was, Taobao, and browser aggregation. ”

"Up to now, Taobao has been thrown away by the first two, and today's headlines have sprung up, almost completely replacing browsers, and the takeaway platform and Taobao are rapidly approaching to jointly share consumer shopping traffic. ”

Immediately afterwards, a new generation of traffic entrances jumped up, which is short videos represented by Kuaishou, Douyin, and Volcano. ”

"Since we don't do Xinmeida, our only chance is on short videos. ”

The three big beauties all have general expressions.

Full of admiration.