Chapter 225: Break Out of the Encirclement of the New World!
On December 10th, the International Trade Building of the Imperial Capital of Huaxia was held here "Video Game Market Strategic Cooperation Seminar", which was the first major gathering in the industry in China, however, no media knew about the holding of this conference.
The members who came to the meeting covered the mobile game market, the PC game market, and the arcade market research and development, and more than 700 elites from more than 130 game developers and development teams from all over the country gathered here.
At this time, on the podium, Zhu Rui of the QQ Game Division was explaining to the huge image projected by the projector.
"Ladies and gentlemen, the video game market is no longer what it used to be, and with the support of the vast majority of governments around the world, the video game industry is growing at a speed that we could never have imagined. ”
"This is an icon of my three-year analysis of the global video game market for 17, 18 and 19 years. Zhu Rui held a laser pointer in his hand and pointed to a circular icon behind him.
"In the past seven years, the global video game market, including chess and cards, board games, and video games, has a total of about 470 million players, and in terms of consumption power, rough statistics, the total amount is 6.23 billion US dollars, and the per capita consumption is 13.25 US dollars, equivalent to RMB, more than 80 yuan. Rarely right, right, let's continue to look at eighteen years. ”
"In 18 years, the total number of players in the world has nearly doubled, 880 million, and the per capita consumption is even more exaggerated, increasing by 5 times! It has reached 68.4 US dollars, which is equivalent to 424 yuan! The total consumption has increased 10 times to 60.1 billion US dollars! It's already a bit of a scale, right? Okay, let's look at another nine years. ”
"In 19 years, so far, the total number of players in the world has reached 1.47 billion, that is to say, one out of 12 people in the world plays video games! What a terrifying concept is this? The per capita consumption is 118.6 US dollars, equivalent to 735 yuan! This is a nine-fold increase over 17 years!"
"In 19 years, the total consumption reached $186.2 billion, a threefold increase over last year! 30 times that of 17 years! 30 times that! This is just two years!"
People always say how big the video game market is, but this is also a statement, how big the video game market is, what this cake looks like, no one has a clear concept, but now, when seeing the data brought by this group of QQ, no one present is not shocked.
The video game market has grown beyond their expectations. No, it was beyond everyone's expectations.
"However, it's ridiculous that there is one company that alone occupies half of the global video game market!" Zhu Rui smiled coldly and changed his words, "To be exact, it is far more than half of the country." ”
"Everybody knows about this company. ”
Everyone in the audience smiled heartily, needless to say, isn't the purpose of their coming here for the "half of the country" in this game industry, New World Games.
"The reason why New World occupies more than half of the country is that everyone knows that in 19 years, there were 2.27 billion players in the world, but the most active players were all in New World!
It's all hard work, and everyone looks at each other and laughs.
"What? I'm not afraid of everyone's jokes, our QQ games have the best promotion channels in the country, and even in the world, our two games "Sword Qi Vertical" and "Sword Finger Xuanyuan" can only maintain breakeven. ”
Zhu Rui's self-revealed net worth has also shortened the distance between QQ Games and some small and medium-sized developers, although I am QQ, but Lao Tzu doesn't make money, okay!
Now that everyone has reached some kind of tacit understanding, Zhu Rui has officially entered the topic.
"The purpose of this visit, everyone actually knows it, I don't like to go around too many circles, everyone came this time, is to break the monopoly of New World in the video game market, so that these trillions of funds can enter the pockets of more developers, so that a healthy video game market should look like, is conducive to the long-term and stable development of the video game market. ”
I don't know who in the audience shouted, "Yes, why is this money made by New World? They are strong, but they are too strong!"
One person spoke out, and immediately aroused the indignation of everyone.
"That's it, we worked hard to develop the game, and as a result, one activity didn't even leave any scum of our half-year hard work!"
"What's even more infuriating is that those players, such an expensive game, hundreds of dollars at every turn, they don't blink their eyes, and they still shout for a new game in the new world?"
"Yes, during this year's New World Anniversary, seven games were launched late, how many players were scolding there? ”
"No one said that the new world game is so expensive, and we will be scolded for less than 100 yuan in the game, is there still a reason! This is all our hard work!"
"Not to mention anything else, when New World celebrated its anniversary last year, it deliberately let players pull people in other games!
"yes, so is our game. ”
At this time, Wang Ziwen suddenly felt so wronged.
The new world is too!
Seeing so many fellow believers around him who were victimized by the New World, Wang Ziwen's eyes were slightly red, these people are all relatives!
All of a sudden, the crowd at the venue was excited, and everyone was eager to come on stage to talk about their bitter history.
Zhu Rui listened to the complaints of the developers in the audience, and his heart was also boiling.
Yes, if it weren't for work, he really didn't want to go to the forum of the new world, really, he could get angry after watching high blood pressure for a long time!
In addition to what the audience said, as a senior manager, don't be too angry to watch the so-so propaganda practices of New World!
In the past, the new world issued announcements in the forum to post the top post?Is there a formal enterprise like this?Now it's a little better.,There's an official website announcement page.,But it's so deep.,A pair of "it doesn't matter if there's any" and "it doesn't matter if the player can see it", they also want to make announcements at how casual and casual, the most annoying thing is that it's just running like this, but the players are following the magic one by one, once the new world has a new action, the player will be able to find out for the first time.
Don't bully me into only reading MBA PhDs, okay?
Every time he thinks about this, Zhu Rui can't continue to think about it, otherwise he will really get angry.
After adjusting his mood, Zhu Rui pulled himself back together.
It's good that now that so many developers have united the front, isn't your new world half of the country?
"Let's be quiet. Zhu Rui calmed the excitement of the crowd. "The art of war is cloudy, knowing oneself and knowing the other side is invincible, let's first take a look at the actions of the new world in the past two years. ”
"From November 2, 2017, the new world game was officially launched, and at the same time, the first game "Tetris" was launched, this game should be unknown to everyone, this game, completely subverted the entire video game circle, and then, the first physical store in the new world was launched, launched a more advanced game, Caijing 1945! I believe that until now, there are still many people who want to imitate this game in the fighter game...... After that, if Tetris is the pioneering work of the New World game, then the following game is the first milestone of the New World, this game until now, the number of online players still exceeds 20 million every day, yes, this is Counter-Strike...... In 2018, New World's creative passion, creativity, and technology continued to develop rapidly, and the famous "Three Swords" was also born at this time...... The emergence of the New World saga has created countless miracles in the video game industry...... Starting from The King of Fighters 97, a boom in national fighting has been set off...... Infinity Blade, the level of sophistication of this game, in the mobile game industry, no one has ...... equal"
"This is the resume of the new world, and to be honest, when I introduced the new world, I actually introduced it with great admiration. It has to be said that the main reason why New World can achieve today's achievements is that its core competitiveness is really ...... It's enough to shake up the entire video game scene!"
In the audience, when I saw the classic games of New World, the anger just now had gradually subsided.
Faced with such a resume, no one dares to deny Zhu Rui's statement.
Game research and development, the core competitiveness is the quality of the game, and the core competitiveness of the new world is enough to shake the entire video game circle!
"However, we don't need to be discouraged, no matter how strong an opponent is, there are weaknesses, and the new world is the same, there must be his weaknesses. ”
Zhu Rui reinvigorated, "After half a year of silence, New World has launched seven games for this year's anniversary, and will start developing "The Legend of Sword and Fairy" and "StarCraft" in December and January next year The sequel to the two games, so I believe that in a short period of time, the new world will definitely focus most of its energy on the development of new games, if we can unite everyone's strength at this time, on the one hand, avoid the role-playing games of Sword and Fairy, on the other hand, avoid the interstellar RTS games, and focus on the development of relatively low difficulty, but very easy to produce results in casual games, I don't think we may not be able to kill the encirclement of the new world. ”
If Lindy was here, he would probably cry, he surrounded the entire game circle in Huaxia alone?
"Angry Birds is a great example of this, casual games, can work wonders as well!"
……………………
The strategic cooperation seminar on the video game market was held in the imperial capital, but unfortunately, Lindy was not invited, in fact, he did not know that such a meeting was being held.
At this time, he was looking at the four newly unlocked games in his hand.
"Interestingly, it's actually these games. Lindy smiled and shook her head.