Choosing between July and August is really a problem.

Judging from the schedule and box office, July is more favorable, but the disadvantage of July is that "Mythology" has been set for July, and if it is to be released in July, it is bound to compete with "Mythology". At the same time, there is another advantage of choosing to release in July, that is, if you choose to release it in July, if the box office trend of "Terminator" is good, then you can extend the screening of "Pretty Woman" This is what you do, and the schedule of this extended screening is in August, or it belongs to the summer file, and the cumulative effect is worth looking forward to, I believe that the profit increased by this part will be considerable, on the other hand, in August.

If "The Terminator" beats "The Great Sage of Love" and "Initial D" in August, and the box office trend is also good, if the screening is to be extended, then the extended screening schedule has been scheduled for September, which is the time when students and teachers start school, during which the release will lose a part of the potential audience, and the profit growth of the extended screening will be very low.

July's innate box office advantage, the extension of the screening period that may need to be considered, and the schedule of "Mythology...... Now this kind of favorable or unfavorable factors are placed in front of "The Terminator", and how to choose will determine the fate of this movie.

Shu Yu didn't give her own opinion, and kicked the ball back to Duane, "What do you think?"

Duane didn't answer him right away.

That's right, "Flying Over the Asylum" defeated Xu Ke's big production "Seven Swords" in the past May 1st file, but "Mythology" and "Seven Swords" are different.

In terms of fame and status, Tang Jili, the director of "Myth", is not as good as Xu Ke, the director of "Seven Swords", but I have to admit that Chinese films are still in a situation of star effect now, and the box office appeal of many big stars is more than that of directors, and what is the cast of "Myth" and "Seven Swords"?

Cheng Long Liang Jiahui to Li Ming Donnie Yen.

Not at all on an order of magnitude.

Cheng Long is one of the top stars in the world, who has been popular for decades and is known for his witty kung fu films. In recent years, due to his age, his filming volume has decreased significantly, but scarcity is expensive. It is precisely because he is filming less now that every movie he participates in is more commendable and has greater appeal to fans.

In terms of the box office appeal of the star, it is just a Cheng Long. has already exploded all the personnel of "Seven Swords", not to mention the joining of Leung Jiahui, although this actor-level veteran actor is low-key, only concentrating on the film career, and there is not much news, but he is really hard enough. The movies he has acted in have won countless awards, and he has accumulated a large number of die-hard fans, and he is also at the level of a brother, and his box office appeal should not be underestimated.

So Duane couldn't make a decision right away.

Psychologically, he is more inclined to the July file, which is more favorable in all aspects, but in the July file last year, "Pretty Woman" bumped into "Kung Fu". Although in the first week of the release of "Kung Fu", "Pretty Woman" won, but that is because of the extra 4 days of box office accumulation, if you only look at the box office for three days. "Pretty Woman" was pressed and beaten by "Kung Fu".

And the current "Myth" is actually similar to last year's "Kung Fu", and even slightly occupies Youcheng Long's vs Zhou Xingchi, half a catty, and "Myth" has one more Leung Jiahui, so it may be more able to attract money than "Kung Fu".

This is also the reason why Duane hesitated,

Suddenly, Duane slammed his head.

He doesn't know if "Mythology" will attract more money than "Kung Fu", but "Terminator" is not comparable to "Pretty Woman".

The investment of "Terminator" is more than five times that of "Pretty Woman", and after the foreshadowing of "Pretty Woman" and "One Flew Over the Asylum". His current fame, fans, and box office appeal are not comparable to those when "Pretty Woman" was released. Especially in publicity, they now have a lot of money to invest in publicity, and all kinds of channels can be paved, not to mention that when "Pretty Woman" was released, he could only rely on his own hype at the premiere to achieve a comparable publicity effect.

How does a movie box office. It's not just the quality of watching the movie, other factors are also very important: the director's fame, cast, publicity, schedule, and the current demand of the market. And so on, all of which interact with each other to affect the box office. Now, he is confident in the quality of "Terminator", the director's fame, cast, publicity, etc. have surpassed "Pretty Woman", and everyone is also a commercial film, not a literary film like "One Flew Over the Asylum", so from a rational point of view, it is reasonable that the box office of "Terminator" is higher than that of "Pretty Woman".

In that case, what else is there to hesitate about?

"Let's go in July. ”

Duane made the final decision.

Lu Fanghe smacked his lips: Dare to love what he just said for a long time in vain, but he still dutifully reminded: "If you choose July, "Myth" will grab a part of our box office. ”

That's right, he is very confident in Duane's commercial films, and he is very confident in "The Terminator", but that is in the case of films like "The Great Sage of Love" and "Initial D", the lineup and production of "Myth" are too terrifying, even if he has watched Duane grow to the point where he has grown to the point where he is now, and he is very confident in Duane, he does not dare to say that he can defeat "Myth".

Duane smiled and said very domineeringly: "It's not certain who robs whom." ”

After sorting out his thoughts, he began to talk again, "Manager Lu, what do you think, a literary film like "Flying Over the Madhouse" has now sold more than 500 million at the box office, close to 600 million, and it can basically break 600 million when it is lower, and the overseas publicity is also doing well, and the box office feedback is believed to be not bad, and the global box office is not a problem to break 1.2 billion, right?"

Lu Fanghe nodded, and couldn't help but point out the loopholes in his words, "Director Du, didn't you say that "Flying Over the Asylum" was a commercial film before, and why did it become a literary film again?"

Du An sighed and said, "Manager Lu, I was just joking, why are you still serious? You are also an old man in the circle, after so many years of doing distribution, you still can't see literary and commercial films?"

Lu Fanghe complained frantically in his heart, feeling that the director's ability to refer to the deer as a horse was really strong, and it would be a pity not to go to the Qin Dynasty to be a eunuch, if he went to the Qin Dynasty, he would be better than Zhao Gao. But now the situation is stronger than people, and Duane is the God of Wealth of their Dream Factory. He had no choice but to nod in agreement, "Well, it's a literary film, and it shouldn't be a problem for the global box office to break 1.2 billion." ”

"That's right. ”

Du An's hands clapped and continued: "A literary film can break 1.2 billion at the global box office, "Terminator" is still a commercial film, and the investment is higher than "One Flew Over the Asylum", isn't it a problem to break 2 billion in the world, right?"

2 billion ......

Lu Fanghe rolled his eyes in his heart. I can't wait to say "Why don't you say that it breaks 3 billion?", but fortunately he suppressed this thought, had no exit, and continued to listen to Duane's bragging.

"Also, didn't you see that the media now gave me the title of 'Xiangjiang Director Terminator'? According to the media, Director Xiangjiang is a death when he touches me, and Tang Jili is also a Xiangjiang director, I have this halo with me, what are I afraid of him doing?"

Lu Fanghe let out a sigh of relief, not knowing what to say at all.

Duane continued, "Say it again. Tang Jili is a rat, right? Coincidentally, I am a dog, as the saying goes, dogs are nosy with mice, although it is said to be nosy, but it also shows that dogs have the ability to take mice. Now that my dog has touched Tang Jili's mouse, what else do you have to worry about?"

When Lu Fanghe heard this, he didn't roll his eyes in his heart, but directly rolled his eyes.

The previous one was a bit reliable, but now what is he talking about? It was the first time that Lu Fanghe had heard someone use his physiognomy to analyze the box office, and he was also hanging.

Shu Yu couldn't hold it back, and held the pen in his hand tightly, resisting the urge to throw the pen on Duane's head.

Duane completely ignored the expressions of the two. I pondered what else I could talk about, and found that there really was.

"In the end, is Tang Jili handsome?"

Du An's asked Lu Fanghe.

Lu Fanghe didn't know what he wanted to say, so he could only follow his words, "Handsome." ”

Tang Jili is indeed handsome, just looking at his face. I would never have thought of being a director, and in the director's circle, he can be said to be one of the best in terms of handsome appearance.

Duane continued: "But I'm more handsome than him, and I've crushed him in terms of appearance." Everyone eats with their faces, and in this war of eating with their faces, before the two armies fought, their main generals were cut down by me, and they fell behind in momentum......"

Lu Fanghe interrupted him directly, and said, "Okay, then it's July, I have no opinion, what about you?"

He couldn't listen to it anymore: every time Duane was like this, rambling nonsense, not saying anything practical at all, "One Flew Over the Asylum" was better this time, this time it was even more exaggerated, and next time he didn't know if Duane was going to compare the size of a certain part with other directors to predict the box office.

But I have to admit that now when he hears Duane's nonsense, he doesn't know why, and he will have a sense of security in his heart, as if they can really defeat "Myth", but Duane's silent state before the nonsense makes him very uneasy.

Although he was a little disgusted, Lu Fanghe still liked this bombastic Duan.

"I don't have a problem with that. ”

Shu Yu's reaction was also as Lu Fanghe expected, and the husband and wife even wondered if Shu Yu could really oppose Du An's opinion once.

Lu Fanghe finally asked: "Then what time is it scheduled to be released?"

Du An thought for a while and said, ""Myth" is released on July 8th, right?" Seeing Lu Fanghe nod, he made a decision, "The 8th is a good day, the summer has just begun, and it won't be as hasty as the 1st...... Then let's set the 8th. ”

Lu Fanghe knew that this would be the result.

Anyway, he will do whatever Duane says, the decisions of the first two movies show that there is meat to eat by following Duane, and I hope this time is the same.

After deciding on the schedule, the three of them discussed the publicity plan again.

The publicity of "One Flew Over the Asylum" has done a good job, the money has not been thrown in vain, and now the box office of "One Flew Over the Asylum", I believe that a large part of it is smashed out of publicity, so this publicity is still like that, and various channels have been walked through. Of course, because it is necessary to shake the "Myth", the scale must also be increased, and after the three of them discussed for a long time, they decided to set the propaganda cost at 50 million, which was thrown 50 million across the country for more than a month, which can be said to be an intensive bombardment. (To be continued.) For mobile phone users, please visit wènhttp://mnet

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