Bai Caiwei's movements were very fast, and only on the third day after Ye Jianren finished explaining, she communicated with the advertiser, and then quickly issued a statement in the newspaper.

"For the placement of advertisements in the movie "Nightclub", Jianren Film Company expressed its apologies very much, which brought everyone a bad viewing experience. To this end, the company has launched a campaign of 'watching movies, counting advertisements, and winning big prizes'.

All viewers who have seen the film can write down the product placement in the movie and the time of appearance and mail it to our company, and the first 10 correct applicants will win the grand prize. (Based on the time of delivery)

The first place can get a car owned by Longyu Company;

The second place will receive a cash prize of 50,000 yuan;

……

10th place winner will receive a TV.

The final interpretation right of this event belongs to Jianren Film Company. ”

As soon as this statement was published, it swept away like a cold wave, and immediately set off a wave of movie-watching frenzy in Xiangjiang, and there was no longer any complaint about the placement of advertisements in Ye Jianren's movies.

Because everyone was busy running to the cinema to count advertisements, even those grandmothers who like to watch TV dramas at home, some even dragged their families with them, and the whole family went to the cinema, and the attendance rate that was originally only seven or eight percent was instantly full again. After all, whether it is a car or a cash jackpot of 50,000 yuan, it is a huge amount of money for ordinary families.

Compared with the lucky draw, the activity of counting advertising is more attractive, because people believe in their own strength more than luck. Everyone in the world has a little bit of protagonist feelings, and subconsciously thinks that they are different and can be ordinary people.

"This Longyu car must have it. ”

"And this green orange juice, the phone, the gum...... Television set. ”

"I don't think there's a TV, right?"

"How can there be no television, you see that the prizes have televisions, and they must be sponsored by advertisers just like cars. ”

"But the prize didn't say what brand of TV it was, did it say in the movie?"

"I guess there is, I didn't pay much attention to it. ”

"Why don't we go back and see it again. ”

"Then look at it again. ”

……

"Old Bean, how many ads did you count?"

"Nine, what about you?"

"I counted eleven. ”

"How can you have two more than me? ”

"Definitely, yes, if you don't believe it, let's go back and see. ”

……

In order to be able to count how many advertisements were implanted in the movie, many people chose to brush three or four times, so that the attendance rate was always full, and the owners of the major theaters of Lele couldn't keep their mouths together.

Letters flew to Ye Jianren's company like snowflakes, and in order to process the letters, Bai Caiwei also rented an office and hired a few employees to collect and sort out the letters.

"This Ye Jianren is really amazing, I didn't expect it, I originally wanted the newspaper to continue to smear him, but I didn't expect such a thing to come. He Guanzhuan said with emotion to Zou Wenhuai.

It can be seen from his words that the negative news that appeared in the newspaper before was indeed from Golden Harvest.

"Yes, this young man is really good. Winning prizes in several advertisements not only brought back all the previous disadvantages, but also helped him boost his popularity and made a wedding dress for him. Zou Wenhuai agreed.

"Why don't we do the same in our next movie?" He Guanzhuo said.

"I'm afraid not. Zou Wenhuai shook his head, "This kind of thing is indispensable, everyone is so keen now just because the advertising placement is relatively novel, and it will not have such a good effect after it is popularized." The foundation of the movie lies in its own quality, and the box office will not be bad if the quality is high. The reason why the movie "Nightclub" can be so popular is first because of his high quality, and secondly because of his good publicity. To be honest, I am more interested in Ye Jianren as a person, and I have the opportunity to meet him. ”

Ye Jianren didn't know that he had been remembered by the two bigwigs of Golden Harvest, and he was now busy building the framework of his film company and recruiting talents for his film company.

The first thing he thought of was the people he had worked with in the crew of "Nightclub", and the first one was Zeng Zhiwei, the good friend film company and UFO film company he founded in his previous life were all prosperous in Xiangjiang and contributed many masterpieces. This shows that he is a very good talent in company management, not to mention that Zeng Zhiwei can also direct, act and host, which is a very good supplement to his leather bag company.

However, when he saw Zeng Zhiwei, he hesitated, because he thought of the unfamiliar character of this guy in his previous life, and some bad rumors, and felt that if he was really entrusted with a heavy responsibility, it was uncertain whether it would be more beneficial or more disadvantageous.

After weighing for a long time, Ye Jianren decided to lock him in the company with a director's contract first, and if he couldn't find any suitable candidates in the future, he would be allowed to manage it.

Zeng Zhiwei was not surprised that Ye Jianren wanted to sign him, after all, this "Nightclub" looked like the trend was going to the box office of tens of millions. However, he didn't take it seriously, because he knew how many catties and taels he had, and he knew Ye Jianren's ability even better.

Others don't know, but he knows that Ye Jianren also wrote a script for Hong Jingbao, and judging from Hong Jingbao's performance, it will definitely not be worse than this one.

Therefore, he did not hesitate to sign a three-year director contract with Ye Jianren and became the director of Jianren Film Company.

After getting rid of Zeng Zhiwei, Ye Jianren found Chen Baishen again. Although Chen Baixiang is the host of "Happy Tonight", he is hired externally and has not signed a contract with Wireless. Unlike Zeng Zhiwei, Chen Baishen was reluctant to sign a long-term contract, but only a head contract.

Ye Jianren gave up after thinking about it, although Chen Baixiang is a good actor, but that's all. Being a supporting role will be very brilliant, but being the protagonist is a little insufficient. If it weren't for Xu Guanwen being too expensive and Zhou Xingchi being too tender, Ye Jianren would not have chosen him as the male lead.

Now that "Nightclub" is a big hit, Chen Baixiang's salary has increased several times compared with before, and I am afraid that I will not be able to get it without 200,000 yuan. With this money for Chen Baishen, it is better to give Zhou Xingchi more opportunities.

Among the remaining people, Yu Sali and Qin Huang have contracts with wireless, and Yuan Qiu, Lin Zhengying and others are Hong Jiaban, so it is not easy to dig them up, so Ye Jianren didn't bother to put that effort into it, and refocused on the movie.

Spurred on by the event, the theaters in the second half of the second week were full, making the box office of the second week more than 4 million. And Deng Guangrong's "One Hand Covering the Sky" finally couldn't resist the impact of "Nightclub", and after receiving a box office of 1.5 million, it was hastily painted, making the box office of this movie, which was originally ranked ninth in the year, shrink by half.

After the painting of "One Hand Covering the Sky", Golden Harvest immediately released "Night Train" directed by Yan Hao to resist Princess Jin's "Nightclub", wanting to save the decline. However, Yan Hao, as a New Wave director, filmed "Night Train" was not popular, but he was still confused.

In the third week, "Nightclub" still received more than 4 million box office, making the film successfully surpass "Brother and Brother" starring Cheng Long a month ago and become the new Hong Kong box office champion.

For a while, the entire entertainment industry was shaken, and many newspapers touted the film, and some newspapers even boldly predicted that this film could become the first film in Hong Kong to exceed 20 million.

However, in the midst of this laughter, some discordant voices emerged.

"The top 10 of the 'digital advertising' campaign may have been decided, and it has not been announced just to continue to make money"

"'Digital Advertising' Campaign May Have an Insider, Winners Are Their Own People"

……

As soon as these news came out, the good situation of the "Nightclub" movie immediately took a sharp turn for the worse, the attendance rate dropped sharply, and some movie theaters have even begun to reduce the number of screenings.

"It must be Golden Harvest or Shaw Brothers again. Ye Jianren said angrily: "These bastards. ”

"Mr. Ye, what now?" Bai Caiwei looked at Ye Jianren and asked.

"Has the top ten been determined?" Ye Jianren asked, rubbing his eyebrows.

He is not worried about the inside news, as long as the list of winners is announced at that time, the suspicion can be cleared, and the key now is whether the winner has been decided.

"Yes, it has been determined. Bai Caiwei replied, "Why don't we issue a statement and say that we are not sure?"

"What should I do when the list is announced?" Ye Jianren asked rhetorically.

"Then leave it alone?"

"That's even worse. Ye Jianren smiled bitterly, "If you don't care about it, those viewers will be cranky, and the consequences will be even more troublesome." Forget it, let's announce the winners. ”

"Wouldn't that have lost a lot of box office? ”

"It's been on the screen for three weeks, and I've watched what I should have seen, and I didn't lose much. Ye Jianren's words are more like self-comfort, originally according to the momentum, this movie was completely going for 20 million, and now 16 or 7 million is about the same.

"Is there really no way?" Bai Caiwei asked unwillingly.

"Is there a way?" Ye Jianren closed his eyes and muttered in a low voice, but his thoughts diverged.