In 07, EMP became a symbol of the rise of China and China with the acquisition of Land Rover Jaguar and the subsequent launch of Falcon.

In EMP's body, what people see is the spirit of constantly impacting the top of the world and condensing Chinese manufacturing into high-quality products.

What's more, after EMP launched Falcon, it also subverted people's stereotypes of domestic brands of domestic cars, making them realize that domestic cars can also be made very amazing and beautiful, and it turns out that domestic cars are not necessarily synonymous with garbage workmanship, and domestic brands can also be very high-end.

In addition, EMP because of the problem of production capacity, the domestic car source has always been relatively scarce, so in the eyes of the Chinese people, it is more and more precious, don't look at the real tyrants will not put the Falcon in their eyes, but many elites are still proud to be able to own a Falcon.

Now, after two years of silence, the new model has arrived, which has naturally caused heated discussions.

When the major professional automotive media rushed to report the news of Unicoin's listing conference, the news about Unicoin's listing took less than four hours to appear on the hot search list of Qianbaidu and exploded the news.

This is the "pride of China".

With the guidance of the media, more and more people came to the pier square to observe and visit, and there was almost an exponential increase, especially many people were amazed by the pure white totem pole with the head of a unicorn.

Whether it is from this Unicoin or the beast head logo of this unicorn, people are aware of what kind of style this new model has on the market.

For a long time, the naming of domestic models, either take the majestic route, what "emperor" and "respect", etc., stimulate the potential desire for conquest and pride in men's hearts, after all, the potential users of the car are men, or take the route of auspicious meaning, such as "and", "Yue", "Xiang", etc., and then with the combination of numbers and letters, trying to create an unusual feeling.

But EMP is different, whether it is the previous Falcon or this time Unicoin, it is named after an animal, and it is also the kind of animal that can intuitively reflect the characteristics of the model, so that people can have a general initial impression of this car from their hearts at once.

The unicorn is a symbol of nobility, pride and purity, and to be able to name it after such a creature is enough to show EMP's confidence in its pure electric SUV model.

If it is an ordinary model, it will definitely not deserve this name.

After all, in the automotive industry, the matching relationship between the model and the name is also a science.

For a while, all kinds of discussions about Unicoin have become very hot on major automobile forums, and many netizens have discussed there what Unicoin looks like as EMP's first electric SUV, and there are even many netizens who have drawn out their imaginary Unicoin through software, in addition to the appearance, the performance of Unicoin is also a cause for concern.

Anyway, it is also the second product, which is related to the fact that it can continue to continue the myth of EMP and establish its position in the international car industry.

Subconsciously remembered the smart car plan announced by EMP before, after studying for so long, will it be used in Unicoin to achieve some related results?

And this curiosity is also getting stronger and stronger as the listing date of Unicoin is getting closer and closer.

Seriously, for EMP's listing event, because the previous confidentiality work was too good, so when the news came out, it was inevitable that people felt a little surprised and surprised, but with the explosion of push on major media, forums, social networking sites, Lexin News and other channels, under such an intensive publicity offensive, it instantly caused an explosion of topics and made the news known to everyone.

Many practitioners in the automotive industry, when interviewed by the media, also expressed their views on the new car launch activities of EMP.

Fortunately, EMP has taken a completely different route from other car companies from the beginning, compared with other car companies, there is no too obvious conflict of interest, and electric vehicles are currently considered niche products, and the people's call for EMP support is also relatively high, so most of the car company personnel will not say anything bad about EMP at this time, and most of them expressed their blessings for this listing event, especially Li Shufu, who is good friends with Bai Ningyuan, Yin Tongyue and others are almost not stingy with the words of praise in their mouths.

Of course, in China, there has never been a shortage of all kinds of sensationalism, in order to attract the public's attention, and this is also an exception.

Fierce debates and tearing up have also become a common situation in many forums.

The entire public opinion at the moment has been ignited because of a car.

In this environment, it finally came on January 11th.

Since the early hours of the morning, the dock square has been fenced by a huge fence, and the construction personnel who have already been prepared have skillfully built the stage and truss inside, all kinds of spotlights have been loaded, and pieces of LED screens have also been stacked on the site.

At the site alone, three huge LED screens were installed at the launch conference.

Many media reporters who rushed to hear the news gathered around, stretching out their heads from time to time and looking inside the fence, as if they wanted to find out some useful information.

Just when the whole people pay attention to the launch of the model, who can control the first-hand materials, who can get more attention, in the Internet era, the media is competing for speed.

It's a pity that EMP has done a very good job of keeping Unicoin secret, those reporters have been waiting until two or three o'clock in the afternoon, and still haven't seen any shadow of suspected Unicoin, which can't help but make them discouraged, seeing that the stage has been set up, those fences are being gradually removed, leaving only the magnificent layout of the scene, squatting for almost a day without any gain of reporters, they can only be unwilling to leave, they need to seize the time to rest, recuperate, and in a few hours, the listing conference will officially begin。

Since I couldn't get the first-hand information, I can't miss the listing event in the evening.

Of course, this is the practice of those unrelated media, such as Auto's Home, Dayang Motors and other automotive websites with Lo's international background, have already learned about Unicoin's relevant materials, and have already prepared various news and reviews in the background, just waiting for tonight's listing event to be released immediately.

At 7:30 p.m., the dock square is lit up and the time for the market has finally arrived......

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