Chapter 164: Variety Show
After winning the seven gold medals in the Rubik's Cube competition, Wu Ming did not participate in the subsequent competitions in person.
Here, the "Star Cup Arcade Competition" is in full swing, and on the other side, Wu Ming has come to Star TV.
In the office, Huang Xizhao, Zhou Liang Shuyi, and Wu Ming were chatting about the ratings of Star TV for a while.
"Boss, your starry sky cup is so popular. Huang Xizhao smiled and praised sincerely, "Every time it is live, the ratings of our Star TV can reach more than 70%!"
The "Starry Sky Cup" can be said to be the first international event in the history of Xiangjiang, and it has naturally attracted the attention of the entire Xiangjiang.
"Yes!" Zhou Liang Shuyi also nodded in praise, "Especially in the finals of the Rubik's Cube Competition a few days ago, the ratings reached more than 90%. β
Speaking of this, Zhou Liang Shuyi couldn't help but look at Wu Ming and sighed: "This is thanks to you, boss." In the last Star Cup, you won seven gold medals in a row, shocking the world. So this time, everyone in Hong Kong has great expectations for you to win the championship again.
When you get the first gold medal, the sense of honor of Xiangjiang people is even more bursting, whether you like the Rubik's Cube or not, they will switch to our Star TV to watch the game. β
Don't look at some Xiangjiang people who look down on their poor relatives in the mainland, but in front of the British, they have a little inferiority. So Wu Ming's deeds of easily defeating the white man and winning the gold medal just touched the G-spot of the Xiangjiang people.
Wu Ming shook his head and said: "Zhou is too awarded! That little rating is nothing, and after the Starry Sky Cup is over, it will eventually return to its original shape." β
Hearing Wu Ming say this, Huang Xizhao and Zhou Liang Shuyi's originally happy expressions couldn't help but stagnate, and they both showed a sad look.
Huang Xizhao frowned and sighed: "Just like what you said, boss, after the Starry Sky Cup is over, our ratings will change back to the original again, and then we will be pressed on the head by wireless again." β
Although Star TV has Wu Ming, the big boss, the funds are very sufficient. After the reform, the department has been much streamlined and the work efficiency has been greatly improved. However, in terms of ratings, it has been unsatisfactory.
In terms of news programs, because it has always been the strength of Star TV, it can completely overpower TV, and the ratings ratio can reach 8:2. But there are not many people who watch the news in the first place, and the news alone can only be similar to the ATV in the original time and space, and it has been half-dead.
Originally, animation was also an advantageous project in the past, and it has been so overwhelming that TVB can't raise its head. However, now Wireless has also established its own animation production department, and has also purchased the broadcast rights of many cartoons from the island country. So in terms of animation,Now Star TV can only maintain a slight advantage over wirelessγ
In terms of TV dramas and animations, Star TV is much weaker than wireless.
But the biggest headache for Huang Xizhao and Zhou Liang Shuyi is variety shows. Wireless has a longevity program called "Happy Tonight", but Star TV does not have a variety show that can compete with TVB.
Zhou Liang Shuyi also smiled bitterly: "This time, I have been in contact with the artists of wireless again, and I want to dig up the team of "Happy Tonight". It's a pity that Fang Yihua is now strictly guarding and not giving me a chance at all, and finally failed. β
Since the last time Zhou Liang Shuyi poached sixty or seventy people, Fang Yihua has been keeping a firm eye on the artists under him. As soon as there is a stir, she immediately pursues it. When Zhou Liang Shuyi wanted to dig people again, she happened to be caught by Fang Yihua, and she was sarcastically ridiculed by Fang Yihua.
Wu carefully took the ratings report of Star TV in the past six months, and the more he looked at it, the more his brows furrowed. Thinking that soon, wireless will play the card of Jin Yong's drama, and a sense of urgency is added to my heart.
In the previous life, ATV TV series also rose to prominence, such as classic films such as "Hero Huo Yuanjia" and "Chen Zhen". It's just that Wireless holds the trump card of Jin Yong's martial arts copyright, as long as the ratings fall behind, he will shoot Jin Yong's martial arts films to fight in the ring.
ATV's good drama can't be filmed as easily as picking cabbage, so it was dragged to death by wireless in the end.
"Mrs. Zhou won't have to go to the wireless poaching in the future!" After being silent for a while, Wu Ming finally spoke, "Poaching people is only a temporary means, and it can't last long after all." And even if we spend a lot of money to poach all the artists of the wireless, such a victory will only be laughed at!"
"What should I do then?" Zhou Liang Shuyi frowned and asked, "If this continues, we can only be pressed under the wireless all the time and can't get up!"
Wu Ming glanced at Zhou Liang Shuyi and said lightly: "There is no big problem in news and cartoons, what we need to consider is TV series and variety shows." Shao Laoliu has a good personal relationship with Mr. Jin Yong, and now he has obtained the film and television adaptation rights of most of his martial arts. We also have to find other famous players to play against the wireless. I'll leave this to DreamWorks' Manager Shi, so you don't have to worry. What you have to worry about is how to come up with a variety show comparable to "Happy Tonight". β
Huang Xizhao was puzzled: "We have also launched many variety shows, but the ratings have not been good. Not to mention that it is comparable to "Happy Tonight", it is too difficult. β
Zhou Liang Shuyi also nodded in agreement: "Yes, it's because it's difficult to make a show that can compete with "Happy Tonight", so I wanted to poach the people from "Happy Tonight", but unfortunately it didn't work." β
Wu Ming groaned, and then smiled: "Since we can't come up with a show that can compete with "Happy Tonight", we can't win by quality, then we will win by quantity." β
Although Wu Ming has many variety shows that were very popular in his previous life in his mind, he also has to consider the different times and different locations. Programs that will be popular in the future will not necessarily be popular now. Programs that are popular in the mainland may not be popular in Xiangjiang.
And "Happy Tonight" has been on the air for more than ten years, even if you come up with some programs of the same type to fight against the station, there is a chance that you will lose. Therefore, Wu Ming decided to come up with several popular programs to fight with wireless.
"Win by quantity?"
Huang Xizhao and Zhou Liang Shuyi looked at each other.
"Yes, it's about quantity. Wu Ming nodded, and then explained, "After all, "Happy Tonight" has been on the air for more than ten years, which is an advantage because they have a very large number of old viewers. But this is also a disadvantage, because after all, people are creatures who like the new and hate the old. A show that has been watched for more than ten years will definitely be a little boring.
And many people's favorite variety shows are not necessarily the genre of "Happy Tonight", but there are no other types of programs, so they can only watch "Happy Tonight". β