Chapter 170: The helpless Sir Shao

TVB, Shaw Yifu, Fang Yihua and many other managers are in the conference room discussing how to deal with Star TV's "Millionaire".

Shao Yifu looked at the ratings report in his hand, his brows furrowed, he thought that after the broadcast of "Millionaire", it would have an impact on TVB's "Happy Tonight", but he didn't expect the impact to be so big. directly reduced the ratings by 30%, leaving only 50%.

If you don't do anything and continue like this, "Happy Tonight" will be defeated by "Millionaire" sooner or later. At that time, wireless will only have a slight advantage in TV series. Thinking of this, Shao Yifu couldn't help but feel a very headache.

A while ago, Star TV's "Martial Arts Emperor Flower" was broadcast three episodes in a row, and after TVB's TV series confronted it, it collapsed. At that time, Shao Yifu even wanted to repeat the old trick and use money to buy off the actors of "Martial Arts Emperor Flower" to sabotage the filming of this TV series.

It's a pity that now Star TV's TV series are filmed first and then broadcast, and he is not given a chance to do the black hand at all.

Now that there is another moth in variety shows, Shao Yifu absolutely can't bear it.

"Tell me how we can deal with the dark horse of Millionaire. Shao Yifu stared at the crowd.

Everyone in the room was silent.

In fact, they all know very well that "Millionaire" can get such high ratings, all of which are smashed by Star TV with money. The Millionaire studio is equipped with state-of-the-art equipment, not only the lighting is gorgeous, but the music is also very pleasant. There are also those questions and answers, which also need to be carefully designed by the production staff.

They also heard from friends on Star TV that even if the prize money of more than one million dollars given to the contestants is excluded, the production cost of "Millionaire" will be more than 300,000 Hong Kong dollars. In contrast, TVB's "Happy Tonight" produces less than HK$100,000 per issue. It's quite remarkable to be able to achieve such results.

If you want to restore the previous crushing momentum, it is actually very simple, just increase the production cost of "Happy Tonight". But the wireless crowd knows their boss Shao Yifu's slamming personality very well, isn't it looking for that kind of suggestion!

Seeing that everyone was pretending to be mud bodhisattvas one by one, Shao Yifu suddenly became angry and said angrily: "What's the matter, everyone has become dumb." When I asked for credit, I was so positive. Now that they have a problem, they are all dead?!"

After scolding, Shao Yifu felt a little tired, and couldn't help but rub his temples with his right hand.

When Fang Yihua saw Shao Yifu's appearance, he suddenly felt heartache and worried: "Sixth brother, are you okay?"

Shao Yifu shook his head and sighed: "It's okay, I'm just a little tired!"

When Fang Yihua heard this, he couldn't help but be angry, gritted his teeth and said: "It's all that little ghost, if he hadn't thrown money indiscriminately, things wouldn't have been so difficult!"

Zeng Lizhen bit her lower lip and said stubbornly: "Sir, in fact, we can wait and see for a while." ”

"How?" asked Shaw.

Now that she has opened her mouth, Zeng Lizhen no longer hesitated, and said fluently: "Now the production cost of the first phase of Star TV's "Millionaire" includes bonuses, which costs more than one million Hong Kong dollars, and almost 150 million Hong Kong dollars a year. And the advertising cost of this program is only 780 million Hong Kong dollars a year, and Star TV will lose 780 million Hong Kong dollars. They are hurting people now, and sooner or later they will not be able to hold on. ”

Shao Yifu shook his head and smiled bitterly: "Your method is still useful against the previous Li, but it is not much use against the current starry sky TV." Their boss, Wu Ming, earns billions of Hong Kong dollars a year, but he won't take seventy or eighty million Hong Kong dollars in his eyes. ”

How could Shaw Yifu not think about "dragging to death" Star TV!

The previous Jiayi TV station also spent a lot of money to launch a magnificent offensive, but it was also dragged to death by wireless

But now Star TV is in charge, but Wu Ming, a rich man who has so much money that he has nowhere to spend, is just sprinkling water for seventy or eighty million, and he is not seen at all.

Therefore, Shao Yifu is also helpless to have such an opponent!

After listening to Shao Yifu's reply, Zeng Lizhen was speechless. Then he asked a little reluctantly: "Sir, doesn't Wu Ming care about the fact that Star TV has been losing money at all?"

Shao Yifu shook his head and sighed: "If he cared, he wouldn't have personally designed the show "Millionaire", which harms others and himself!"

After a conversation with Zeng Lizhen, Shao Yifu's anger has disappeared a lot. After calming down, he also understood that his subordinates couldn't think of a way, and he couldn't completely blame them.

Now Star TV is using an upright conspiracy, and the core is four words: suppressing people with power, and you can't hide at all. If wireless does not increase the production cost, the ratings of "Happy Tonight" will be surpassed by "Millionaire". If the production cost is increased, it will be in line with the intention of Wu Ming and others. When the time comes, Star TV can slowly drag wireless to death in turn.

Anyway, no matter how you choose, it's not good for wireless.

After deliberating for a long time, they still couldn't think of any good way to deal with "Millionaire". Shao Yifu could only order the stars of TVB to take turns to participate in the production of "Happy Tonight" to enhance the attractiveness of the show.

However, even with all the efforts and methods used, it could still only withstand the offensive of "Millionaire", and the ratings of the last two programs were equal.

Fortunately for the wireless executives, "Millionaire" is fortunately only broadcast on Monday, Wednesday, and Friday every week, and the remaining four days are still the same program, otherwise it will be even more difficult to deal with.

It's just that before everyone on wireless could breathe a sigh of relief, the news came that Star TV was going to hold the "Global Chinese Rookie Singing Contest", and the nerves of the wireless executives suddenly tensed again.

……

Half a month later, Star TV.

"You guys have done a good job these days!" Wu Ming praised, "Now that "Millionaire" has set off a learning movement in Xiangjiang, even some education experts have praised it, saying that although our "Millionaire" uses high bonuses to attract audiences, although it is a bit vulgar, it is a great merit for everyone to have the motivation to learn." ”

Huang Xizhao shook his head and said modestly: "This is thanks to your strong support, boss, otherwise it would not be so simple for us to produce this show." ”

Zhou Liang Shuyi also agreed: "Yes, if there was no boss and you gave so many bonuses to the contestants, this show would not be as popular as it is now." ”

These days, Huang Xizhao and Zhou Liang Shuyi can be regarded as raising their eyebrows. In the past, it had always been wireless that overwhelmed the two of them, but now it was finally them pressing on wireless step by step.