Chapter 1039: Free Antivirus

"Swordsman Love". Only high-level can really appreciate the game ether. Online game!

"By the way, Minister Qiu, remember, we must prevent the number theft incident, now the player has finally practiced at a higher level, if the number is lost, or stolen, it is self-evident that the blow to the player is self-evident." Lin Feng admonished.

Qiu Xin nodded. In fact, this problem is not only the problem of "Swordsman Love", but also the problem of all online games. Although "the second shijie." Launched the "second shijie plus. Anti-theft "black turns." "Although there are millions of people who buy, many more players are too expensive to buy. If there is a Trojan horse theft incident, these players who have not purchased these anti-theft tools will definitely lose a lot, and the disappointment and depression at that time can be imagined.

Although the player's account is stolen, it is largely due to some unhealthy websites, or gossip, and being planted by Trojans without knowing it.

To a certain extent, this is the player's own fault. But the customer is God, God is depressed, God is unhappy, and it is these enterprises or companies that need "God" that are unlucky.

"Everyone, is there any good way?" asked Lin Feng as his fingers tapped lightly on the table. Everyone, you look at me, I look at you, and there is no good way for a while. The methods that should be used have been used, antivirus software price reductions and promotions, the launch of absolutely safe anti-theft tools, the launch of electronic security cards, etc., but it is not that players are too troublesome. It's just that the player doesn't want to spend more money, and as a result, the number thieves are extremely rampant, and it also makes the "second shijie." Cybersecurity departments are particularly troublesome.

"Boss, I think the most important way is to let all players install our "net shield" to protect their computers. Now our company's "Net Shield." It can already protect against the Trojan horses on the market, and the virus of Mu 7 refers to the ones that have appeared, but there are definitely those viruses on the market that have not been widely circulated, and the gills are conservatively estimated. As long as the player installs one on the computer, it can basically prevent the occurrence of number theft, and at the same time provide protection for the player's computer." Zhang Yuan, Minister of Cyber Security, said.

Lin Feng looked at Li Yuan, this. The man who opened the net shield for his company was also Liu Yingying's former classmate, and later in a class reunion, Lin Feng met him and learned that he was in "Ruixing." After working as the director of Jishu. He dug it up and became the head of his company's network complete protection department, Kevin Mitnik, because of his special status, he was an invisible person and did not have any real power, but through Lin Feng's authorization, he could mobilize all resources.

Li Yuan looked at Lin Feng and continued.

"Boss, for now. The key is to make these players willing to install us," Netshield Li Yuan frowned and said.

Let players willingly install "Net Shield." "That's not an easy task. There are too many antiviruses on the market right now. Although "NetShield. The fee is low, as long as the money is blunt a day, and the monthly usage fee is only the old dollar, but this is the yuan. Many players are reluctant to use it. Quite simply, they have more "free" antiviruses to use. Of course, the so-called "free." "It doesn't mean that it's really free, but that it's a genuine antivirus software that anyone can download and use for free.

On the premise that there is an absolutely free lunch. No player will want to pay for something that costs money, even if it's just a fraction of a month. In this regard, Lin Feng could only sigh that the Chinese were too poor. Of course, it can only be said. Chinese have become accustomed to free things and have forgotten the hard work and effort that many times the original creators put in. In Lin Feng's opinion, if you are not too tight-handed, it is better to support the genuine version.

"If players are afraid of spending money and don't want to install a "net shield", then if we put "net shield. It's free, so are the players willing to pretend!" Lin Feng said word by word.

When Li Yuan heard this, he immediately became anxious.

"Boss, this" Netshield. But dozens of our jishu members worked hard day and night to develop it. If it's free, doesn't that mean it's worthless. What does this make us think?" Li Yuan stood up a little jumped.

Although "Netshield" previously sold millions of copies. But compared to the Chinese antivirus software market. However, it only accounts for a very small market share, and the future is very bright. Li Yuan believed. With the development of the Internet, as more and more people use computers and connect to the Internet, the virus will spread throughout the Internet like a plague. To disrupt the harmony and tranquility of the network, this gives time. It is necessary to use special protection tools such as "Net Shield" to protect the safety of users, prevent the computer from being damaged by viruses, and prevent the leakage of some personal information, such as phone books, various account information, etc.

In Li Yuan's view, for these individuals who cannot be leaked, users pay a little fee. is very reasonable. If Lin Feng made it free, it would not only make the hard work of these jishu people who worked hard to develop software come to naught, but also give up this promising market.

Seeing Li Yuan's blushing face and thick neck, Qiu Xin and others on the side hurriedly comforted him, telling him not to be impatient and not to be too excited. Everyone can understand Li Yuan's excitement, after all, whoever it is, the things they have worked hard to research are launched for free, which is tantamount to denying their hard work.

Lin Feng didn't expect Li Yuan to be so excited. But think about it, too, back then, hate. After all, the hard work of the code word, but a large number of stolen paste, which is hard work for ten hours a day, falling cervical spondylosis, waist disease, "the force dropped sharply." The car will be due to sitting in front of the computer for a long time. And suffering from the "Shantou disease." Or for a writer who has been lacking exercise for a long time, has no sunlight and has yellow muscles and thin faces, and has a white face, it is indeed unfair and even cruel.

After waiting for Li Yuan to vent and recover his emotions, Lin Feng gave Li Yuan a cup of tea.

"Li Yuan, I can understand your state of mind, but you have to understand that this market is like this, users are used to free lunches and are unwilling to pay for anything on the Internet.

Although buying a piece of clothing outside was pitted by dozens of vendors. Hundreds of people are willing, but they are not willing to invest a little money in their own computer protection, which is currently the case in this society, which is one of the reasons why China's software industry has not been able to take off. Lin Feng said heavily.

Everyone nodded. In fact, in China, this is not only the case in the software industry, but also in the game industry. Originally, there were many excellent game companies in China, but because of the rampant piracy, they eventually couldn't make ends meet, and finally had no choice but to go out of business. Even a multinational game company with a market value of nearly 100 billion US dollars is as big as "Second Shijie", and its main business in terms of games is also online games, which cannot be pirated online games, which is forced by the harsh environment in China. The rest, the only few stand-alone games, are aimed at player consumers, mainly European and American players. and not a domestic player.

It's sad to say, but that's the reality!

"Since the market is like this, if we can't change this for the time being. The market, then follow the market! Ling Hu Chong said that there are some things that we cannot control, we can only control ourselves. Since the market is like this, then we change ourselves. Adapt to the market, and then occupy the market!" Lin Feng said.

Everyone nodded, although they made a famous word to Lin Feng about Ling Hu Chong. It's kind of embarrassing. But it's true. People can't change shijie, they are assimilated by shijie.

"Boss, what do you mean? After free, use "the second shijie." The overall profit to make up? Li Yuan said a little frustrated.

In his opinion. What Lin Feng said about assimilation with the market is not impossible, after the "net shield" is free. Relying on Netshield to lead the killing jishu is enough to become the most popular antivirus software. After all, for players, a free antivirus protection software is definitely needed. And when choosing for different antivirus protection software. Players will definitely choose the free one, even if it's a little bit worse. What's more, the jishu of "Net Shield" is at the leading level in the industry.

And the people who need antivirus protection software are not only gamers, but also more office workers. Their computers are undoubtedly more valuable than the information in them compared to the players. This group accounts for more than half of the antivirus protection software compared to online gamers. If the "NetShield. By virtue of being able to occupy the market above Kouwan for free, the "second shijie" can win a lot of popularity in the market with the "net shield", and zuihou will subtly turn these people into "second shijie". users.

China's population is 100 million, and young people occupy about it, and now there are only tens of millions of users of online games, and the market prospects are huge! From this point of view, it is not impossible for the "NetShield" to be free.

Lin Feng nodded and shook his head again, which confused everyone, including Li Yuan.

"Hehe, temporarily utilize" the second shijie. The overall profit to fill the "Net Shield, the expenditure." It is indeed a feasible approach. But. It can only be temporary, not permanent. "The second shijie, there is no department that loses money, I believe that as long as it is opened properly and operated properly, we "second shijie." All departments can bring huge profits to the company!" Lin Feng said.

Li Yuan looked dazed. Since Netshield is free, how can you make money!

Lin Feng smiled.

"Hehe," Netshield. Free is just the beginning. In order to allow as many people in the market as possible to use our company's "Net Shield", it is feasible to choose free at the initial stage, but it will never be free forever!" Lin Feng stated again.

Li Yuan was completely confused.

"Shihe, we can follow Tencent's example!" Lin Feng raised his eyebrows and showed a sly smile.

Emulating Tencent, everyone was stunned and didn't understand what Lin Feng meant.

"Everyone, Tencent is the first to launch." Do you have membership services from time to time?" Lin Feng said.

"No!" the crowd nodded. When Tencent launched "". It's completely free. It was only then that the membership service was introduced

When everyone thought of this, their eyes lit up, and they seemed to have understood what Lin Feng meant.

"Hehe, so do we. We launched the "Net Shield." After the free version occupies the market, on top of the free version, we launch a membership version and add some advanced services, which can provide players with more convenient and faster services. In order to collect membership service fees, Lin Feng said.

When everyone heard this, they immediately slapped their hands and were happy! Not bad. Following Tencent's example and launching a membership service, this is indeed a feasible approach. You know, since the launch of Tencent's ""membership service", its profits have risen sharply, don't look at the players who have opened the ""membership service" occupy one-tenth of the users, but compared to Tencent's "B more user group, only one-tenth of the members, this is a very objective figure.

Judging from this data, it can be said that a "" user, who owns a computer, needs an antivirus protection software for a computer, if the membership service is launched in the future. Even if it is only one-twentieth of the opening ratio, the profit of "NetShield" will be far from the present.

Thinking of this, Li Yuan was already excited and began to gear up. If that's the case, then "Netshield." Dumping the choice of free, the spear is suspected to be a very successful business year "yes, boss,". , members have a number of privileges, such as other "o. When users go online, they can remind members, such as faster membership upgrades, etc., but our "net shield." You can't provide these services!" Li Yuan said with a frown.

Lin Feng heard this, daxiao.

"Li Yuan, Xianggu". The services provided, we can provide more services. And it's definitely worth the money." Lin Feng shook his head and said.

"Wait-it-take service". Li Yuan on the first floor

"For example, we launched the "NetShield." After the membership version, it can provide automatic retrieval of the latest version of the software installed on the computer, and provide automatic updates. You know, nowadays, more and more software is installed on computers, but there are also more and more versions of these software. Not all users search for updated versions of software every day, and to put it more bluntly, many users may not know where to look for updated versions of these software. Lin Feng said.

Everyone nodded. Isn't it, although more and more people use computers, most people only use computers to surf the Internet, watch movies, and play games. As for the others, they don't understand at all, don't understand, and don't understand. As for updating these software, it's even more like a night's errand.

If NetShield provides such a service. I believe that there will be many users who are very satisfied with this kind of function.

"In addition to the automatic dial-up to update the software version. We can also provide detection functions for the user's computer hardware, so that the user can know very clearly which model of the hard disk and graphics card in their computer is inside, so that all gamers know in their hearts. And we can also provide computer optimization services to help users automatically detect and kill system junk software and optimize services!"

Frightened! Everyone was shocked when they heard this. Lin Feng This is equivalent to integrating several computer optimization software and auxiliary software on the market, but these software are very needed by players, almost every computer is essential, but in the past, players had to install a lot of software, and each time they had to click on different software, which was very troublesome. Now, Lin Feng has integrated it together, which undoubtedly saves all users a lot of links, and I believe that there will definitely be users who will pay for this convenience.

People like to be lazy, and if there is fast and convenient software to use, they will no longer choose troublesome ones. What's more, once you get used to this convenience, it is acceptable for users who have a decent income to pay a little money for it. And these people who are willing to pay are undoubtedly the potential game consumer groups that the "second shijie" mainly cultivates.

"Also, about the charging model. I think we can expand it!" Lin Feng said with his hands outstretched.

Expanding the charging model? A group of people didn't understand what Lin Feng meant. "Very simply, in addition to directly recharging in RMB to become a member, we can also provide phone card consumption, which is undoubtedly a good choice for many players who do not want to run away. You know, many people can make free calls to companies or administrative units, and these calls are not paid by them. They can use these calls to top up and become members! For some administrative units, it's just a drop in the bucket, and they can't eat more than this amount of money for a casual meal, so it's better for us to help them benefit the people!" Lin Feng said with a sly smile.

Everyone was stunned for a while when they heard this, but they didn't expect Lin Feng to even calculate this.

And, most importantly, the point. We can allow users to pass the "second shijie coin." Come and pay, recharge to become a "net shield." Members. Lin Feng said.

Ah heart, everyone couldn't help but cry out in shock. Deposit with virtual currency to become a "network shield". Members, is this okay? The crowd was a little dumbfounded.

Witnessing everyone's stunned expressions, Lin Feng looked like a waiter. Spit expression.

"Ladies and gentlemen, you must know that our company's main profitable project at the moment is online games." Lin Feng tapped his fingers on the table and said.

Everyone nodded. As for the two heads of the hardware opening department, He Guoyuan and Lu Zhiyi were embarrassed for a while. The "Second Shijie" hardware department has more than 10,000 employees worldwide, but the profits created are less than one-tenth of the game department with only 1,000 employees, especially the two major hardware development departments occupy more than half of the company's funds. This is too embarrassing for the two of them! Every time they have a meeting, they are a little embarrassed!

"Everyone, you should know that if you want to get game currency in online games, there is only one way to play! membership, that's only one. The way is a game, and the game needs to consume point cards, consume point cards. It can bring us profits!" Lin Feng said.

After everyone listened, they all gave Lin Feng a thumbs up, he was too shrewd. One ring after another, this is considered to count all users. In particular, what is more "toxic" is that when users who spend RMB to recharge to become members, many people now do not need to spend RMB, only use a little virtual currency to become members, which must be unbalanced in their hearts. Once there is an imbalance in my heart, coupled with the official publicity, I am afraid that I will enter the game shijie to try it. So try. Maybe it will become the "second shijie." Loyal fans of the game.

"Li Yuan, as for how to integrate, I'll leave it to you, I believe that for you and your Jishu personnel, this is definitely not a problem!" Lin Feng commanded.