Chapter 50: Acquisition of Sunrise Animation
Many people may wonder what kind of joke is it that "Mobile Suit Gundam" will fail miserably in the ratings?
Shouldn't such a good-looking cartoon directly sweep the army, in fact, this is mainly because when "Mobile Suit Gundam" was first screened, the style of the drama and the set ratings were very different.
The viewership of Mobile Suit Gundam is middle-to-high-age audiences, but the viewership group it sets is low-age audiences, which naturally makes the ratings not significant.
In the end, it was even cut in half, from the original plan of 52 episodes to 43 episodes. It's really unflattering to work that is too advanced, and if this anime wants to shine, it will have to wait until after it is replayed.
Later generations know that Gundam peripheral products are very profitable, and it is the largest cash cow of Bandai Company, the largest toy manufacturer in the island country, with annual sales of tens of billions of yen, and after 2013, it even reached more than 70 billion yen, that is, more than 700 million US dollars.
Of course, Wu Ming will not let go of such a lucrative project, but he began to think that "Mobile Suit Gundam" has already been broadcast, and Bandai has already controlled this cash cow, and he has no chance.
A few days ago, he learned that Mobile Suit Gundam had failed in ratings, that it was sponsored by another company called Clover instead of Bandai, and that Clover's Gundam series of metal toys had also sold very poorly.
He knew his chance had come. That's why he borrowed $11 million from his father Wu Bing'an, ready to take the gold-absorbing weapon of Gundam.
A few days ago, Kunichiro Aoki had already come to Sunrise Animation and talked to its executives about the acquisition. Sunrise Animation is just an ordinary animation company now, and most people are a little moved when they hear that someone is going to spend a lot of money to buy Sunrise Animation.
Under the leadership of Kunichiro Aoki, Wu Ming came all the way to the conference room of Sunrise Animation unimpeded, and several high-level executives of Sunrise Animation had been waiting there for a long time.
When these high-level executives saw Aoki Kunichiro coming in with a child, they understood that this child was the famous Wu Ming, and they all hurriedly got up to greet him.
"This is Wu Mingjun, welcome to our society, the contemptible Yoshida Daigo, who is now the president of the Sunrise Society. ”
"Uchino Daiki, who is contemptible and is now the vice president of the Sunrise Society. ”
……
After a mutual introduction, Wu Ming also knew the positions and names of the high-level executives present at the Sunrise Society. Meanwhile, a woman in uniform enters the office and places two steaming cups of tea in front of Wu Ming and Kunichiro Aoki. Then he took the door and left the office.
"Thank you!"
Wu Ming blew on the air, drank the tea to warm up his body, and then smiled slightly, cutting directly to the topic of this meeting.
"President Yoshida and all of you should know the purpose of my visit to Sunrise this time. I won't talk nonsense, I don't know if you have agreed to the proposal to acquire your company. ”
Daigo Yoshida and the others all looked at each other, obviously not expecting Wu Ming to be polite and so direct. I had no choice but to say the decision that had been discussed a long time ago.
"Wu Mingjun, after careful discussion, we think that we can sell the Sunrise Society to you, but we don't know how much you can pay. ”
"After a comprehensive evaluation of all aspects, Sunrise Animation's total assets should be about 2 billion yen. ”
After speaking, Wu Ming stretched out two fingers and said with a smile: "And the price I paid is 2.3 billion yen, a premium of 500 million yen to acquire 90% of the shares of Sunrise Animation." At the same time, Sunrise Animation is still in charge of you, and your position remains the same. I don't know what you think. ”
Wu Ming left 10% of the shares not to buy and promised to keep the position unchanged, all in order to keep these high-level executives. These executives are rare talents in the animation industry, and he doesn't want to start a new business just after buying Sunrise Animation.
Listening to Wu Ming's offer, everyone became excited, this number was much higher than their bottom line. Because Sunrise Animation was co-founded by them at the beginning, they both own shares of Sunrise Animation.
If Sunrise Animation is sold to Wu Ming, they will all get a lot of money. And they can continue to be in charge of the company after selling Sunrise Animation, which makes everyone excited.
"Please give me a moment to discuss. Daigo Yoshida pleaded.
"It's nature. ”
After about seven or eight minutes of discussion, Daigo Yoshida and several high-level executives finally finished the discussion.
"Wu Mingjun, we have decided to agree to your acquisition proposal. ”
Although he thought that it was impossible for them to refuse their proposal, Wu Ming was still very happy to hear the other party's definite reply.
"I am confident that you will be pleased with today's decision in the future. ”
Naturally, the two sides complimented each other. Then, after the lawyers of both parties checked that there were no flaws in the contract, they formally signed the acquisition agreement of Sunrise Society.
When Daigo Yoshida announced that the Sunrise Society would be acquired by Wu Ming, the rest of the Sunrise Society did not object much, but was a little eager to try. Recently, how hot the products of Xingchen Entertainment Game Company are, they have never seen or heard of it.
During this time, the Sunrise Society has been immersed in the shadow of the failure of "Mobile Suit Gundam", and now they know that the Sunrise Society was acquired by Wu Ming, a wealthy man, and with the support of a large amount of money, they understand that the Sunrise Society will soon be able to get out of the shadow of failure.
What's more, in order to stabilize the morale of the army, Wu Ming increased their salaries by 20% as soon as possible. They even have some good feelings for Wu Ming, the new owner.
Then Wu Ming asked Daigo Yoshida to hand over a group of the main creators of "Mobile Suit Gundam" to the conference room.
Most of the main creators who came to the conference room were apprehensive, thinking that the new boss was going to attack them as soon as he came. Even Daigo Yoshida and other high-level executives think so. Unexpectedly, the result was beyond their expectations.
As soon as they entered the conference room, everyone was confused by the enthusiasm of the new boss Wu Ming.
"You're the creators of Mobile Suit Gundam, and I love this anime, it's an epoch-making masterpiece. ”
Then Wu Ming looked at a middle-aged man, this man was the famous "Father of Gundam" Tomino Kiyuki.
"You're Mr. Kiyuki Tomino, who created the Gundam, and I'm honored to meet you!"
Yoshiyuki Tomino was also a little confused, but he didn't expect the new boss to be so enthusiastic about him.
"Mobile Suit Gundam is a fiasco, and you really think it's a good anime?"
Wu Ming affirmed without hesitation: "Yes, there is no doubt that Mobile Suit Gundam is excellent, and the reason why it has failed now is that it has not been fully accepted by the world, and I believe it will not be long before it can shine." That's why I've decided to keep it up with its original plan and make 52 episodes, and I'll need your full support from Mr. Tomino. ”