The first of July, a very important day. Pen "Fun" Pavilion www.biquge.info

After a long period of preparation and publicity, Sujiu's second product, Yuye Liquor, was finally officially launched on the market today.

After the first batch of jade liquor brewed by Su Liquor Company, it has been doing a lot of publicity, and also using luminous wine, two different rescues, and adopted a bundled promotion method.

The effect and effect of this promotion method are still very good, and it has accumulated a lot of popularity for Yuye wine.

After surveying the market, I found that many people have heard the name Yuli wine, and most of them expressed their willingness to buy it.

Therefore, now it is time for Yuye wine to be launched on the market, and now is the most suitable time point.

So today, Yuye wine was officially launched on the market and sold at the same time in the country, and now most cities can buy Yuye wine.

As the second product of Su Liquor Company, Su Yi naturally attaches great importance to it, and pays no less attention to it than luminous wine, or even more than luminous wine.

After the official launch of Yuye Liquor on the market, he also went to Lefei Supermarket to observe the sales situation in real time, which shows how much he attaches importance to it.

Now there is only one specification of jade liquor, that is, it is all 500 ml, there is no larger or smaller specification, and the price is also uniform across the country.

The pricing of jade liquor was decided according to Su Yi's previous decision, and it did not change.

The ex-factory price of a bottle of jade liquor is 800 yuan, while the retail price is 960 yuan, which is the same as glow-in-the-dark wine.

However, although the brewing cost of jade liquor is a little cheaper, and the raw materials required are half cheaper than that of luminous liquor, the total cost of jade liquor is higher than that of luminous liquor due to the existence of consumption tax.

The profit of a bottle of glow-in-the-dark wine is 480 yuan, while the profit of a bottle of jade liquor is 400 yuan, which is 400 yuan less.

However, as a jade liquor with a factory price of 800 yuan, it also has a profit of 400 yuan, that is, a 100% profit, which is already very good, higher than the profit of many famous wines.

What's more, the jade liquid fruit needed for a bottle of jade liquor will cost 50 yuan for purchase alone, which will also bring a lot of profits to Su's Agricultural Company.

Therefore, on the whole, the profit of Yuye Liquor is already very high, and if you count the profit of Su's Agricultural Company, it will be even more considerable.

Of course, profit margins are very important, but the most important thing is sales.

If the sales of jade liquor are not good, no matter how high the profit margin is, it will not be useful, and it will not make money.

On the contrary, if the sales volume of jade liquor is extremely high, even if the profit margin is low, it can still create a lot of revenue.

Therefore, the most important thing is whether the sales of jade liquor are good or not, which is the most important thing.

Now Su Yi comes to Lefei Supermarket to observe the sales of jade liquor, so that he can directly know whether the sales of jade liquor are good or not.

In the Su Liquor Company, there are special people who are responsible for such work, and they investigate the market situation.

However, Su Yi still likes to come by himself, so that the results will be more interesting for the first time, and it will be more interesting, anyway, it is a good thing to come out once in a while.

In Lefei Supermarket, he still saw many people asking about Yuye Liquor, which shows that Yuye Liquor still has a certain popularity, otherwise, no one would specifically ask about this kind of wine.

But this bottle of nearly 1,000 yuan of liquor, not everyone can afford to consume, at least most of the time, many people will not buy such an expensive liquor, only in the New Year's holiday, or when giving gifts, it will be possible to buy this level of liquor, and most of the liquor usually drunk, most of them will not choose such an expensive one, unless it is a person with relatively high consumption power, will choose nearly 1,000 yuan of liquor.

As a result, the consumer group of jade liquor is not so big, and even if some people can buy it, they only buy a bottle occasionally, and they will not buy it often.

But Su Yi thinks that jade liquor is absolutely not to be missed for people who love wine, and for people who don't like wine, it is also worth tasting, as long as it is a person who has drunk it, no one will not like this wine.

At least, he was originally a person who didn't like to drink, but he also liked to drink jade liquor.

And those who have tasted jade liquor have given extremely high evaluations without exception, which determines the value of jade liquor.

Therefore, the first-day sales of jade liquor should still be guaranteed.

Now Su Yi has seen such a scene, many people came to ask about the jade liquor, although after seeing the price, some people retreated, but there are not a few consumers who choose to buy.

More than eighty percent of these consumers who buy jade liquor are those who buy overnight wine.

It is through luminous wine that these consumers know about and taste jade liquor, which is why they decide to buy jade liquor now.

This phenomenon is enough to show that the promotion method of Yuye liquor by Sujiu Company is very normal, and it is definitely the most useful promotion method to promote Yuye liquor by bundling luminous wine, and the effect achieved is very obvious.

At that time, the luminous wine benefited from the scandal caused by the organizers of the wine competition, which made it very popular, and at the same time, it also gained a lot of supporters, and sold 50,000 bottles on the first day.

And now, Su Liquor Company has launched jade liquor, and its popularity is not low at all, coupled with the reputation accumulated by luminous liquor, which makes jade liquor have a certain sales guarantee.

Su Yi believes that the sales of jade liquor, even if it is not so ideal, should not be for the sales of luminous wine.

Therefore, he believes that the sales of jade liquor on the first day should exceed 50,000 bottles, at least it can maintain the same results as luminous wine.

What's more, in the world, the market for spirits is larger than the market for wine, not to mention in China, there are more people who like liquor than those who like wine.

In such a situation, Yuye should be able to achieve a good result, at least for now, it seems that there is basically no problem.

Su Yi set several goals for Yuye wine, if the first day sales reach 50,000 bottles, this is a passing result, and if it reaches 60,000 bottles, it is ideal, and his highest expectation is that he hopes that the first day sales can reach 80,000 bottles, which is his highest goal.

As for whether the sales of jade liquor can reach 80,000 bottles on the first day, to be honest, he has no bottom in his heart, but it is better to have an expectation than nothing.

At least after achieving the goal, it will make people happier, and that's enough.

Now it depends on the performance of Yuye liquor, and whether its first-day sales will be disappointing or pleasantly surprised. (To be continued.) )