However, Wang Li leaked a key point, the "Pure Heart" TV series will be filmed three times before and after. Pen & Fun & Pavilion www.biquge.info

It is a repeat of the old trick to shoot the second part around the Moon Lake Mountains, and after the film is completed, it will be submitted for review again in the name of the sequel to "Pure Heart".

But before the sequel is officially broadcast, all related promotional activities start with Ni Xinglan's personal image advertisement, which coincides with Shi Jianren and Sister Ren, the eldest sister is pondering and exploring the power of patch advertising, through the cinema system that she has preliminarily signed to form, broadcast patch advertisements before the screening to make money, in foreign countries, this is also an important part of making the film profitable, and the country is still exploring, so that some advertisers may still have doubts about rashly producing, then let their own people first, and they can't be stupid to put Runfeng Group publicity advertising, what is there to promote in the film and television group。

It should be said that TV viewers have the freedom to change channels frequently, but there is nowhere to escape in the cinema, so they can only look up and watch advertisements together, so patch ads can indeed produce a huge publicity effect.

A beautifully crafted commercial in a movie theater has a very different effect than on a television set, which to some extent offsets the audience's resistance.

A few white clouds like catkins fluttered in the clear blue sky, and when the melodious background music sounded, it almost made people think that the movie had begun.

Then with the sound of the nursery rhyme "256, 257, Ma Lanhua blooms twenty-one ......", the camera pans down from the air, like a person lying on the lawn on his back with his eyes level, seeing the tall girl under the big tree and a group of children around.

The familiar nursery rhymes seem to make people return to the happy time of childhood, especially looking at the girl's light steps from a distance, almost all viewers will feel vivid.

But as the camera zoomed in, some details slowly appeared in front of me, almost all of the children's shoes were torn or even barefoot, the pants full of patches were worn out, and even the shirts on their bodies were somewhat damaged due to excessive washing, not to mention that the red scarves around almost every child's neck became strands of cloth.

Then many viewers recognized that the girl who jumped rope in the middle was actually Ni Xinglan, although the same similar dress was not damaged, but it was also very simple, which made the audience in the city who were used to watching acting a little surprised that the props were in place.

But everyone's attention will obviously be on Ni Xinglan, at this time she does not have the slightest taste of star, but she does not play the style of a peasant girl, her face is full of confidence and handsomeness, which is also difficult to see on the face of a country girl, the eyes focused on the rubber band seem to care about the camera at all, while jumping and shouting that the companion who holds the rubber band is improving by level, as if this headless and brainless beautiful picture is her personal rubber band dancing show!

But it won't be boring if it's good-looking, and many viewers even shake their heads along with the rhythm.

The camera glides from all angles, everything around them doesn't seem to change, the innocent smiles of the children, the sun shining on this place of play, they are not sad because of their poverty, but ...... The clothes on Ni Xinglan's body are changing.

Looking down, looking up, moving around, various lens languages are staggered, and the clothes on Ni Xinglan's body have changed after a slight switch, from the similar plain shirt and cloth trousers at the beginning, to her pleated skirt, jeans, Liu Qing's gray-black white-collared tube skirt, the fashionable skirt specially changed, and even the satin long skirt of the official lady in the play, all kinds of tricks changed on the girl who seemed to be jumping all the time.

At this time, the implicit charm came out, and the ragged children around them were particularly dazzling, although they still had smiles on their faces, but in the eyes of the audience, the shabby clothes compared to those various costumes were too dazzling!

The voiceover is dubbed by Ni Xinglan's own original voice: "We are filming here, and my superb skills in dancing rubber bands have helped me win the friendship of the children, and also won the common joy, let me know that in this world, there are not only high-rise buildings and luxuries, all kinds of people live in completely different circumstances, and then form different ideas and concepts, don't you think education is so important at this time? and we are so lucky......"

The faint background music and the nursery rhyme of Ma Lanhua bloomed a few seconds louder, and Ni Xinglan's tone was still calm: "The world is so big, you can only cherish the life you have more if you see more and experience more." ”

The sound fades out, the picture fades out, the film begins, the studio logo, and then the movie begins......

But according to statistics, since the patch advertisements began to appear in cinema cinemas, many film companies called Sister Ren one after another to ridicule and complain: "You are not authentic like this, you are like you!"

In just 30 seconds of advertising, do you say it is a life insight, a charity advertisement, or simply a travel advertisement in the filming location?

Except for Ni Xinglan, a clear protagonist being recognized, there is no other information, but it is impressive!

The people are beautiful, the scenery is beautiful, and the artistic conception is more beautiful.

Some people say that advertising film directors are the best at grasping the psychology of customers in a short period of time, Tan Fatzi seems to have made commercials in the past few years before becoming a film director, the editing is light and clear, the center of the picture is prominent, the music is melodious and expressive, and the sound effect is Liu Jie's strength, so this makes many of the next films seem a little boring, and even Runfeng Group's own two movies that are being released are not angry:" Isn't it too much for you to do this, obviously I am a moral literary film that explains the darkness of human nature, and there is such an advertisement in front of me to whitewash the peace, will anyone still watch it?"

The feeling of a son of heaven and a courtier is vividly reflected here, Shi Jianren doesn't know that the mountain monkey that jumped out of the crack in the stone doesn't matter: "I personally think that literary and artistic workers should promote light and joy, even if they describe the dark and gloomy, they should also see hope, so you cater to a very small number of people, and you will make fewer literary films with the so-called pain of thinking about life, and Runfeng will no longer welcome this type of script and movie ...... in the future."

Watching Shi Jianren unhurriedly face a noisy phone call from a famous director, Liu Qing stood next to him until he hung up the phone and gently showed the document: "This is the on-site investigation of the patch advertisement by Runfeng Cinema, Mr. Ren sent a congratulatory fax, and then criticized you for only paying attention to your own artists, and the other contracted actors in the company have a lot of other opinions, and they feel that they favor one over the other, and you personally only signed such a ......"

Shi Jianren is also a little embarrassed now: "That's the one I fancied, blame me......?"

Liu Qing adheres to the professional ethics of a secretary, does not express any opinions other than work emotions, does not even smile, and silently slides out a ticket from under the folder: "Originally, you arranged to watch a movie after work today, but here is the ticket that was just sent to you, Miss Ni invited you to go to Pingjing immediately, and immediately, I have already instructed Director Zhang's car to wait for you outside the lobby of the Holiday Inn." ”

After returning to Jiangzhou from Moon Lake to preside over the work, Shi Jianren will not go to Pingjing until three or four days later, but the crew has been temporarily on vacation for a week after filming the second part, and the next thing is the final blow of the trilogy.

~~

Weekend additions

(To be continued.) )