"Great, look at how Lexin is still playing now!"

After updating the new version of Lexin at hand, looking at the above introduction of new features, a man involuntarily waved his fist fiercely, with a look of excitement on his face.

Then, as if he couldn't suppress the excitement in his heart, he abruptly got up from his seat, and then walked towards the door in a hurry.

Just took two steps, but the door of his office was suddenly slammed open from the outside, and then another figure appeared in his field of vision, and his face was also full of excitement.

"I'm about to look for you, have you seen the update of Lexin?" After seeing the visitor, the man in the previous office was stunned for a moment, then came back to his senses and said to the person who appeared in his office.

"I see, I see, I'm looking for you to do the same. The man nodded, and without waiting for anything to say, he walked straight into the room and sat down face to face with the man.

This is the office of Lost, a company with a mobile Internet messaging app.

When the smart phones led by the Lophone series are gradually popularized and are replacing those traditional keyboard mobile phones, the mobile Internet is becoming increasingly close to people's lives.

In this world, there has never been a shortage of discerning people, so when the era of mobile Internet comes, many people are keenly aware of the business opportunities contained in it.

A variety of new companies are constantly being set up, writing corresponding software applications for the Zhuzhuo system, and receiving a share of the sales of the Zhuzhuo store.

Lo International has also invested in many projects, such as Lepay Finance, orchestras, etc., which have matching APP, and Lexin, which has recently become popular, is also one of them.

Historically, whoever can control the user and who can have more user resources will be able to generate greater economic benefits through the user, which is one of the reasons why Lo International wants to be Lexin.

Lexin is more of a platform, and there will be countless features integrated into it in the future.

Of course, as mentioned earlier, there has never been a shortage of people with vision in this world, and there has never been a shortage of people who follow the trend in China.

After Lo International launched Lexin,There are also people eyeing this field,This is the case with the name Ju Xiaoyi in front of him,It turned out to be the senior vice president of Xinlang Interactive,He keenly saw the business opportunities in this area,Plus with Lexin's Zhuyu in front,So he didn't want to resign from the high-paying career that seemed to be tall,Together with some other people who are executives in major IT websites,Established Lost Software,Then in the middle of this year,Follow the footsteps of Lexin,Launched its own mobile Internet communication software Tutu。

Of course, compared with Lexin, Lost does not have the huge popularity and user resources that Lo International once had, and Tutu does not have the popularity that Lexin has attracted the attention of media and users, and its birth is almost always silent.

When Lexin's registered users have exceeded 20 million with lightning speed, Tutu is still working hard to promote its 10,000th registered users, and the speed of development between the two is not an exaggeration to describe it from heaven to earth.

At this time, Ju Xiaoyi and his co-founders realized that starting a business was not as easy and simple as they imagined, and Lexin's achievements today relied on the popularity that Lo International had accumulated in the past five or six years.

It's just that, in this fast-paced society, where is there still time for them to calm down and make products and collect users step by step, if this is the case, before they develop, Lexin will already dominate the market, and when the time comes, what will they use to compete with Lexin?

They realized that their development strategy had gone wrong.

Fortunately, they are also people who have worked in the IT industry, and they can quickly realize their mistakes, seeing that the wireless version of Penguin and Lexun Li is also constantly innovating, although the overlords of these two levels of PC instant messaging software, after entering the wireless era, they still can't get rid of the shackles of the PC side, but it is also comparable to small software like them.

So at the moment, their biggest mistake is that they don't have their own characteristics, and without characteristics, it means that they lack the foundation to attract users.

So, Ju Xiaoyi led his team and began to discuss the future development characteristics and promotion methods of Tutu, wanting to find the most convenient way.

It's just that if the way is so easy to find, then success doesn't seem so precious.

At this time, in order to continue to increase the attention of the media and attract more users to use it, Lexin resolutely began to add a hat to Lexin, which is similar to self-defilement, once launched, the effect is so good that Lexin suddenly ushered in a new period of rapid growth.

Lexin's success gave Ju Xiaoyi their inspiration, and they also found the way all at once.

The ancients said that men and women eat and drink, and the great desire of people is to survive!

Whether it is in ancient times, or in today's highly developed science, human life has never been inseparable from two things, one is eating, and the other is the relationship between men and women, so no matter when it comes, the relationship between men and women is a problem that arouses people's attention.

Lexin cleverly chose this as their breakthrough, so why can't they do the same?

Although this inevitably gives people a pretext to follow the trend, but in China, there are many things to follow, don't you see, the penguins of the year, didn't they also grow into today's behemoth step by step by following the trend?

People only care about the side of success, and do not think about the dirt and darkness in the process of success.

Therefore, they also played the banner of "the best dating software", and at the same time continued to carry out viral publicity and marketing in the community, especially in some ****, leaving their traces everywhere.

Ju Xiaoyi and his co-founders, because of the experience of serving as executives in IT companies back then, they also have a lot of money, and since the establishment of the lost, there is not much money to spend for the time being, at this time, after setting the tone of development, they are also not stingy with the funds in their hands, and a lot of money is burned on publicity.

In addition, they also spent a lot of money to cooperate with some peripheral women or stumbles in some large and medium-sized cities across the country, and developed them into their first batch of users, and then used them to create successful cases of dating and hype, and some men who used this software under curiosity, after tasting the sweetness, naturally recommended it to their relatives and friends.

In addition, Tutu also continued to imitate Lexin, and soon launched its own group function, but because of the nature of those users inside, these groups soon became a group for sharing small movies.

Through their efforts, Tutu with distinctive characteristics has finally improved, and the current number of users has exceeded 20 million.

Such a number is definitely a remarkable thing for a newly established software company.

Although it is different from Lexin's side ball, Tutu at this time can be said to be a miasma, but Ju Xiaoyi's team doesn't care, in their opinion, the current efforts to develop users is the king, and when the user base reaches a certain level, it is not too late to clean up and rectify again, and then the user stickiness is already there, and I am afraid of large-scale loss.

Just when the company was excited to break through 20 million users for Tutu, Lexin's users had already exceeded 70 million, and the gap between the two was not an exaggeration to describe it as a chasm.

Peers are enemies, for the ambitious Tutu, how can they not regard Lexin as their opponent? So since they decided to follow the trend, every time Lexin changes, they will also follow up, and the road of following the trend has been black.

However, the rapid development of Lexin still gives them a lot of psychological pressure, and with the continuous growth of Tutu, this pressure is also constantly getting stronger, so on the one hand, they hate Lexin, and on the other hand, they have a lot of fear of Lexin.

After all, Lo International, the one behind Lexin, is a behemoth, especially when they learned that Lexin was going to launch a new version, they were even more nervous, because they didn't know what kind of features Lexin would launch, and whether it would make all their efforts come to naught.

In this anxious waiting, they ushered in the new version of the update, but when they understood the content of the update, the original hanging heart completely fell to the ground, and at the same time there was an urge to laugh out loud.

Judging from Lexin's actions, it seems that they are deliberately beginning to wash away the impact of the "dating artifact", but in Ju Xiaoyi's opinion, Lexin can have today, all because of the little things between men and women, and now they want to completely abandon this, isn't this looking for death?

What can be more attractive than Papapa? Without Papapa, what do you rely on to attract users, just by virtue of this so-called red envelope function? It's just an international joke, okay?

To borrow a classic line from a movie: Save yourself, change your image, and do your promising career as a pimp!

And now, it's too arrogant to rely on these so-called features to retain users.

Ju Xiaoyi and the others glanced at each other, their faces were full of gloating smiles, at this time, they seemed to have seen Lexin defeat and Maicheng, falling apart since then, Tutu unified the scene of the entire mobile Internet communication tool, as soon as they thought of this, they wanted to laugh proudly......

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