Chapter 101: Reversal and Reversal (Part I)
Xinhua Bookstore, the largest bookstore in the magic capital, sold three copies of "Pinocchio" in one day, which is really not much, and all three copies are still very good because of Guji's reputation.
As it is said in the preface, the name Guji is still worth a little money in fairy tale circles.
As the base camp of the Magic City Publishing House, the sales channel is almost all bookstores in the city, with a first printing of 3,000 copies.
The largest Xinhua bookstore can be said to be an example, the magic capital pilot sales, scattered and scattered all bookstores, only a few dozen copies were sold on the first day, and the opening results can really only be described as miserable.
"Deputy Editor-in-Chief Chang, it seems that your vision is really not very good, I told you a long time ago, don't be too decisive in signing books, otherwise you will suffer a big loss. β
In a publishing house, there must be people who don't deal with it, not to mention that Chang He still sits in the position of deputy editor-in-chief, his rival is Jiao Yi, who is also the deputy editor-in-chief in front of him, Jiao Yi is over fifty years old this year, and his favorite thing is to rely on the old and sell the old, and then suppress the newcomers.
As soon as I saw Chang He this morning, he said what he just said with a smile on his face, and Chang He, who was annoyed, didn't talk to him, lowered his head and wanted to go around, but Jiao Yi's body moved and blocked him from continuing to speak.
He said: "What kind of sentence does this reflect? If you don't listen to the old man, you will suffer in front of you." It's better to learn more, I knew from the beginning that this "Pinocchio" would not work. β
"And the author, this time I want to teach you a truth, writing a book is not more than others, not a high degree of topicality, you will definitely have a good work. β
The so-called loss of the publishing house is probably the money from the sale of the book, which is not enough money for publicity and channels.
As the author and the publisher have said before, there is no direct division between the publisher and the bookstore, and the publisher will sell the book to the bookstore at a discount, and the best-selling book is 6% or 7% off, for example, a book is priced at 20 and the bookstore is 12, and then the bookstore will make eight yuan for every one sold.
In addition, if more than one piece is distributed to the author in layers, in fact, the publishing house earns about ten yuan for a book, and 10,000 copies are only 100,000 yuan, and the publicity made by the Magic Capital Publishing House for "Pinocchio" is definitely more than 100,000 yuan.
"Oh, I see, you haven't read the report on the first day of pilot sales sent today, I sue sΓΉ ......"
Chang He glanced at Jiao Yi coldly, didn't listen to him continue bb, and left quickly.
"Eh, don't go, I haven't told you yet, 38 copies of "Pinocchio" on the first day, in fact, for a teenage child, it is already very good, after all, there are still two books left to forty. Jiao Yi looked at Chang He's back and sneered, no matter how powerful it is, it's not just about delivering food.
As a representative of the old school of the Magic Capital Publishing House, Jiao Yi has always been at odds with the new school of the new publishing house, so he finally seized the opportunity to ridicule, how could he let it go.
To be honest, it is really normal for a publishing house to release a book at a loss, and there are only a few best-selling books after all, so Chang He, as the deputy editor-in-chief, actually has this kind of psychological preparation, not to mention that the editor-in-chief of "Pinocchio" at that time also decided to sign it.
was prepared, but when Jiao Yi said this, he was not angry, and Chang He, who decided to sign "Pinocchio" as a clapper, was anxious and immediately dialed Han Shi's phone.
"Hey, Master Han. After Chang He dialed the phone, he was ready to get straight to the point and say directly.
Han Shi's calm voice came from the other end of the phone: "What's the matter, tell me about it." β
I don't know why hearing Han Shi's calm words, Chang He's impatient mood eased a lot, and said: "You have seen the sales of "Pinocchio" on the first day. β
When the first book is on the shelves, it must be paid attention to all the time, which is human nature.
"Didn't pay attention. β
"Uh......" Chang He's words were a little choked, and Han Shi's answer directly broke this person's normal feelings.
It's no wonder that he can be so calm now, he didn't know what Chang He thought in his heart.
"That...... I'll tell you about the results of the pilot sales, you ...... It's best to be mentally prepared. "Tsunega first got a vaccination.
Han Shi said: "You say, I'll listen." β
Chang He took a deep breath and said, "Pinocchio sold 38 copies on the first day. After saying the phone, Chang He wanted to comfort and comfort.
"That Han Gongzi is actually ......"
"Well, for a fairy tale, this is normal, a little higher than I expected, it seems that the publicity of the Modu Publishing House and the preface of Guji are good. Han Shi said.
"Huh?!" Chang He originally wanted to say that this result was actually normal, but before the words could be spoken, he was said by Han Shi, which made Chang He inevitably have some drama, shouldn't this comforting line be what he said?
"That Han Shi, did you hear it wrong, what I said was that 38 copies were sold on the first day, not 380 copies, not 3,800 copies. Chang He repeated it clearly.
"I heard you right. Han Shi also replied in the affirmative.
"Then why didn't you have any frustration or bad feelings at all, the book sold less than forty copies, did you know that the book didn't sell well from the beginning?" Tsunega almost went crazy into the phone.
"No matter how famous I am, in the final analysis, I am a newcomer in the fairy tale circle, not to mention that the Magic Capital Publishing House is a pilot sale in advance, and the current results can be said to be the results of the publishing house's publicity, but not the results of my books, why should I be depressed or even in a bad mood?" Han Shi asked rhetorically.
Chang He was speechless, this is really the truth, in the case that no one has read this book, and it is a newcomer, the first batch of people to buy must be because of publicity or Gu Ji's preface, it really has nothing to do with the quality of the book itself, Han Shi really has no need to be in a bad mood.
"Besides, I calculated that the magic capital is not the most popular among all cities in China, if this proportion is distributed to all cities in the country, there will be about 2,000 copies, in today's rampant piracy, isn't this result bad?"
ββ¦β¦ Okay" Tsunega squeezed out a word from between his teeth.
"Is there anything else?" asked Han Shi.
"No more. Tsunega said.
"Then you hang up. Han Shi didn't have the habit of hanging up the phone.
Chang He was still in a state of confusion after hanging up the phone, and looked at his mobile phone, he was the deputy editor-in-chief of a publishing house who was actually taught a lesson by a fifteen-year-old child.
Half ringing, only to come back to his senses.
In the interview, Han Shi offended everyone in the literary world and was very brainless, with low emotional intelligence, in fact, ...... This little guy has ridiculously high emotional intelligence. Tsunega said.
The reason just now is very simple, but seeing the decline in the sales of their books, how many people can understand this truth?
Chang He couldn't help but sigh......
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