"I absolutely regret not watching the most popular comedy movie in the summer in June, this ghost movie has a 100% attendance rate and a strong reputation!!"

"Although this comedy movie is not escorted by the old drama bones and small fresh meat traffic, the acting skills of the three young beautiful girls and a ghost in it really throw a lot of streets!"

"The pinnacle of comedy ghost films, relying on word-of-mouth to get a counterattack!!"

"This summer, just watch the movie!"

……

The propaganda slogans of various newspapers have smashed into subways, buses, shopping malls, squares, office buildings, high-speed railways, and railway stations like a virus!

This cost is not low, because this Lin Chen belongs to the printing costs and publicity costs of various newspapers, and 1 million is definitely not enough!

"Xiaoqiang, don't care about the publicity fee, if you can overturn it, it will be worth spending 10 million on publicity. ”

Lin Chen said directly to Huang Xiaoqiang: "The first day of film scheduling, the first three days of film scheduling, this determines how far a movie can go, so these three days must change the theater's film schedule!"

Huang Xiaoqiang also said energetically: "Mr. Lin, don't worry, I understand!"

"Also, don't just promote it in first-tier cities like Yanjing, Donghai, Suzhou and Hangzhou, and Yangcheng!"

Lin Chen looked at Huang Xiaoqiang and said: "Second-tier and third-tier, especially in small and medium-sized cities, should focus on advertising, they often have not low spending power, and they are also the people with the strongest purchasing power!"

Huang Xiaoqiang smiled a little wryly: "Mr. Lin, in this way, the publicity cost will be higher." ”

"Afraid of what?"

Lin Chen disagreed: "The publicity and distribution cost of our film is only 6 million so far, but the publicity and distribution cost is already as high as 28 million, don't care about the money, now we throw the money, and the money will be put in our pockets when we turn back." ”

"Good!"

"The most important thing is to spread the word in schools, among students. ”

Lin Chen finally advised: "Ours, these two short films have a pretty good reputation among the school crowd, so don't let this go." ”

"Okay, I've got it all down. ”

Huang Xiaoqiang took out a small notebook and wrote it all down: "Then Mr. Lin, I'll arrange it!"

"Go ahead!"

Lin Chen nodded lightly!

……

"This must have been done by Lin Chen. ”

Ding Jun received a call from the boss Bao Bei and said without thinking: "This kind of trick has always been Lin Chen's willing to do it, it must be him!"

As the saying goes, the person who knows you best is always your opponent!

Ding Jun focused on investigating Lin Chen after being crushed by Lin Chen in the online drama, and he admitted that Lin Chen has always won with strange tricks, from public service advertisements, to movies, to investment, to online dramas, and even now!

To use an advertising slogan, this Lin Chen has never taken an unusual path!

"I'm wondering if we're going to do the same offline promotion. ”

Bao Bei, who was sitting in the office, frowned slightly: "Although Lin Chen's propaganda can't have much impact on us, it's really disgusting!"

"Mr. Bao, we don't need to be led by the nose by him, and he doesn't just want to disgust us. ”

Ding Jun said: "Offline publicity will definitely be able to get a batch of effects, you see that VO and OP two mobile phones are full of billboards in second- and third-tier cities, although their mobile phones are scum, the system is not as good as others, but the one bought is the most fierce." ”

"Huh?"

Bao Bei was a little puzzled: "Since you think it has an effect, why don't we do it?"

"Mr. Bao!"

Ding Jun smiled bitterly: "The tricks that have always been made first are useful, and then the toddlers in Dan City are useless, and the effect will only be minimal, so we can only publicize according to our original policy, and in addition, we can increase publicity on the Internet." ”

Bao Bei also nodded suddenly: "Okay, you will be more affected by the roadshow publicity, and I will discuss it with Lao Han here to see how to publicize it again." ”

"Well, as long as we keep our scheduling rate down. ”

Ding Jun hung up the phone after speaking!

"I hope Lin Chen's method is useless. ”

Ding Jun muttered: "Anyway, the attendance rate is more than 70 percent, I don't believe that you Lin Chen can pry into our film scheduling rate!"

It's a pity that Ding Jun's speculation was wrong!

Under the bombardment of Lin Chen's newspaper propaganda, especially under the endorsement of the film critic editors-in-chief of many newspapers of 'Yanjing Film News' and 'Contemporary Film Industry', this has made the reputation rise in rubbish!

It's summer now!

The students are idle, and if they go to KTV to sing, they have to pay hundreds of yuan, and they have to eat for hundreds of yuan, not to mention going to bars, and in this case, they are all pouring into the cinema!

With the accumulation of the previous two short films, many students are buying tickets to support it!

"Support this kind of film that makes our students' ideas!"

"Yes, I'm the second brush today, let me tell you, my favorite is the plot of the sports meeting and the prom. ”

"Get me ten tickets!"

……

This kind of student group to come to the theater to watch movies is not an exception, and it is not only in one city, not to mention Danshi, the students of Danshi No. 1 Middle School are all in groups, and students from other cities are also close behind!

The summer file of the theater is naturally also to earn students' money!

Seeing that there are more and more students, the film schedule is naturally getting higher and higher!

From 21 to 22, to 30!

On June 3rd, the film schedule has risen to 31, and the film schedule has dropped to 38, completely becoming cannon fodder, I have to say here that this film, the box office on the second day is still 5 million, and Director Gao Fei still has a certain appeal!

As for the box office, it reached 79 million, and at the same time continued to rank first in the single-day box office!

's box office rose to 48 million, directly achieving a counterattack increase!

Under the two-day box office statistics, the huge income of 165 million has been reported by many media, and Qifeng.com, the investor behind this movie, also has a strong sense of existence!

As for the two-day box office, it reached 86 million!

This achievement is a little weaker than naturally, but in comparison of production costs, the media have named Lin Chen as "the most profitable young director in history"!

Not only that, just half an hour today, 'Chopsticks Brothers Media' received countless calls from investors!

A movie, Lin Chen proved himself!

And this miracle is far from over!