Chapter 449: Universal Values

Wu Cheng was so alarmist, it really made everyone stunned. Pen % fun % Pavilion www.biquge.info

With the development of Xiangjiang Films, how can it be said that it will perish when it dies?

Can't we make films according to the audience's tastes? But if that's the case, then who will watch the movies that are made? If no one watches them, which boss would dare to invest?

If someone else said this, it is estimated that they would be directly regarded as crazy, or white~idiot. But when these words came out of the mouth of a person like Wu Cheng, the result was different.

At least although everyone felt that his words were a bit alarmist, they didn't veto it directly, but wanted to hear why Wu Cheng said this. In the film industry, Wu Cheng's achievements are obvious to all. Even the Xu family brothers, who have dominated the box office list all year round, don't dare to underestimate Wu Cheng, a young man, and now they are still begging for a living under other people's companies!

"Ah Cheng, why do you say that?" Hong Jinbao glanced at everyone, looked at Wu Cheng, and asked.

"You can imagine that if whichever type is popular will be filmed, will the audience feel annoyed after watching too much?" Wu Cheng said, glanced at everyone, and then continued: "Just like when we filmed 'Fuxing 1', after 'Fuxing 1' got good results, Brother Sanmao thought about continuing to shoot 'Fuxing 2', which is true, but the timing is not right!"

Hong Jinbao coughed lightly with some embarrassment, and said: "At that time, Ah Cheng also mentioned the term 'aesthetic fatigue'. Do you mean that if you continue to make comedy films, the audience will gradually become aesthetically fatigued and eventually give up on comedy?"

Wu Cheng spread his hands and said: "You can imagine that there are so many box offices in Xiangjiang, and when the celebrities become more and more valuable in the future, will the cost become bigger and bigger? If Xiangjiang is all comedies, will audiences in other countries also suffer from aesthetic fatigue? When the time comes, not only will Xiangjiang not be able to sell here, but even overseas, will the movie be tantamount to death?"

Wu Cheng chuckled, didn't wait for everyone to speak, and continued: "Maybe some people think that since comedies can't be sold, it's better to change the genre, and you can't hang yourself on a tree! But have you ever thought that in the whole world, Xiangjiang is not the only place to make movies, not to mention Hollywood, just say that Japan and South Korea, their huge market, determines that they will rise sooner or later, if they take the opportunity to rise, then, Xiangjiang movies in other genres, can they still do it?" Perhaps, by that time, Hollywood films have swept the world. ”

When everyone heard this, although they felt that there was some truth, more of them still didn't think so.

After all, what Wu Cheng said, that's just if. The current situation is still Hollywood first, Xiangjiang second, and movies from Japan and South Korea are not so easy to rise.

Not to mention what policies the state has introduced to suppress Xiangjiang films!

Xiangjiang filmmakers have always been reluctant to believe in this situation, and it was not until Southeast Asian countries introduced policies to boycott Hong Kong films and protect local films, making the space for Hong Kong films narrower and narrower, that they suddenly woke up. By then, however, it was too late!

However, Wu Cheng also knew that with his own strength, it was impossible to save Xiangjiang Pian step by step to this situation. All he can do is to let Xiangjiang films retain some dignity, and when those countries have introduced boycotts of Xiangjiang films, he can open up another market for Xiangjiang films, that is, the mainland market.

In the North American market, it is not easy for Xiangjiang to enter.

Even if Wu Cheng starts cultivating audiences from now on, he is actually just preparing for the future generations of Chinese films to enter the North American market.

As for leading Hong Kong Films to defeat Hollywood films, it is a fool's dream.

Xiangjiang movies have their own unique style, not to say that the films invested by Xiangjiang people are Xiangjiang films. And because of the differences between Eastern and Western cultures, it is simply impossible for Eastern cultures to invade the West. Unless Huaxia can one day become the world's first power, and the people of the world begin to yearn for Huaxia, Chinese films can become the world's dominant and sweep the world film industry, otherwise, it is all a fool's dream.

However, even if you know that you can't do Hollywood movies, you can't let Hollywood movies run rampant everywhere, attack cities and land everywhere, and make crazy money from Chinese people!

If you don't want Hollywood movies to wreak havoc around the world, then there are a lot of things that Xiangjiang Movies has to do. Therefore, the genre of the movie must not be too single, and if you want to cultivate your own audience around the world, you can't mix too many private goods.

Foreigners at this time did not know much about China, so how could they understand the worldview and values contained in Oriental culture?

What Wu Cheng can do is to extract some universal values from these cultures, and these values that are applicable to both the East and the West, can resonate with Western audiences.

For example, 'truth, goodness and beauty', this is a universal value!

The 'filial piety' of the Easterners, the 'family' of the Westerners, these are all the same thing.

The same is true of 'revenge with directness' in Eastern culture and 'revenge' in Western culture.

Even if it is the distorted 'retribution with virtue' in Eastern culture, there is also the saying of 'forgiveness' in Western culture. In fact, many things, if there are not too many personal goods, some universal values, are actually the same.

Even if the Westerners pay attention to the 'personal heroism', the East also does not lack the heroic spirit of 'although tens of millions of people go to me'.

Hung Jinbao now understands why Wu Cheng supported him with a happy face when he knew that he was going to make a film like "Ghost Fight" that might not necessarily be released in North America.

Before, he thought that Wu Cheng was talking to him like that, more to comfort him, but now he understands that in Wu Cheng's heart, creating a school is indeed more important than other things.

And after listening to Wu Chengna's words, Li Xianxian's idea of continuing to shoot his 'police and gangster films' became even more determined. There are not many police and gangster movies on Xiangjiang's side, and he feels that he should stick to it even more, and if he can't see which one is popular, he will shoot which.

Li Xianxing is completely wonderful, needless to say, his dedication to playing a policeman will not be understood by anyone, except for himself.

The "Informant" he filmed before was released before "Serpentine Trickster", and although the box office did not exceed 10 million, the response was very good.

It can be said that the appearance of "The Informant" has injected a clear stream into many comedies in Xiangjiang. Moreover, this film sold well in Xiangjiang, but overseas, the results were good.

However, this film can be distributed to North America.

"But Ah Cheng, do we want to shoot it even though we know that other types can't make any money? This kind of behavior seems a bit silly!" Huang Baiming pushed down his glasses and said with a wry smile.

When other people heard this, they couldn't help but chuckle, in fact, they also felt that this was the reason, knowing that they couldn't make any money, who would want to invest!

Wu Cheng smiled when he heard this, and said, "Is it really impossible to make any money?" He said, looked at Shi Nansheng, and said: "Mr. Shi, tell everyone, what is the box office of Xiangjiang for the movie "The Informant", and what is the box office overseas?"

Shi Nansheng coughed lightly and said: "In fact, the box office of "The Informant" in Xiangjiang is less than seven million, if compared with many other films of Donglong International, this result is indeed average. ”

After a pause, she added: "Probably affected by the box office in Xiangjiang's local port, the overseas box office of "The Informant" is also a little average, but overall, this film did not lose money, and it made a lot of money. Comparatively, it is true that comedies are more marketable. ”

Seeing that everyone looked like this, Shi Nansheng said again: "However, the movie "The Informant" has now been arranged to be released in North America, although the scale of the release is not large, I believe that the income in the future will not be less, after all, it is dollars." There is also the video tape, the video tape of this movie is also selling well over there. Although the film has not yet been painted, the revenue from the sale of video tapes has actually exceeded the video revenue of many Hong Kong comedies, and even the video revenue of those high-grossing films made by director Xu Guanwen before. ”

When everyone heard this, they couldn't help but be silent. I have to say that the movie "The Informant", under the operation of Donglong International, has achieved really eye-catching results.

However, with this ability, there is currently only one Donglong International in Xiangjiang.

If it was in Golden Harvest, or in Shaw Brothers, it would never be possible to have such results as now.

Seeing that everyone was silent, Shi Nansheng said again: "In addition, it is its influence, because of this movie, the Xiangjiang General Police Station has opened the door to our Donglong International, and they even said that if Donglong International makes a similar movie next time, as long as the image of the police in the film is positive, then they can support us unconditionally!"

Wu Cheng looked at Li Xian Xian and said with a smile: "Brother Xian, has your "Public Servant" been launched?"

Li Xiu smiled and said, "I'm negotiating with the police station! I believe filming will start soon." This time, I asked Rong Shao to be my partner. ”

Wu Cheng has watched the movie "Public Servant", so as soon as he heard Li Xiuxian's words, he knew that Li Xianxing asked Leslie Cheung to be his partner, probably to play his partner Ajie in the movie!

Thinking of this 'Ajie', Wu Cheng thought of 'Ajie' in another movie played by Leslie Cheung, but in comparison, the personalities of these two Ajie are completely two extremes.

Thinking of that movie, Wu Cheng shook his head secretly, now is not the time to shoot it!

In the end, Wu Cheng spread his hands and said, "So, you have also seen that you don't have to plunge headlong into comedy and never look back." Sometimes, the East doesn't shine and the West doesn't shine, and who says that other types have no future?" )