Chapter 808: Classics (1)
?? I don't know if it was because I was too impressed, or for some other reason, but when Leila remembered the ad, she realized that she couldn't think of a more suitable ad for a while. It's not easy to shoot hairdressing utensils, and having such a jewel in front of you is even more creative and not enough.
So after thinking about it, she made a decision to shoot that ad with her own hands. She has some expectations, will the advertisement made by herself with so many excellent resources of the company be better than the one she remembers?
Thinking that she was going to do it, Layla quickly wrote out the preparation process for the advertisement and handed over the recruitment of actors to Louise. Anyway, there is no shortage of actors in Hollywood, and a trick that can show a side in advertising will also be of interest to many people.
The money may not be much, but it is not a small amount for newcomers at the bottom. And this is a recruitment from Dragon Soul Company, if you can meet Leila and be favored by her, even if she plays an inconspicuous role in her movie, it will definitely be good for her future acting career.
Who doesn't know that Leila has the best eye for choosing actors?
Some of the tricks can be hired at the Screen Actors Guild for a cheap price, and the main character, Leila, uses the company's recent signings. She knows what kind of excellent commercial it will be, and she also knows how many people will remember it after it is broadcast, so it can be said that this is a great opportunity to praise people, how can she give such a good opportunity to irrelevant people casually with her character?
By the time Louise had all the actors in place, Leila had already prepared everything else she needed to prepare.
First of all, the positioning of the product is destined to be very close to the fashion industry.
In order to make the advertisement feel this fashionable atmosphere in a short period of time, she went to her mother's company and invited a team of stylists under her command. From clothing to dress-up, they're all in charge.
When everything is ready, shooting becomes the easiest scene. Just as Leila was working on the post-production for the commercial, her shooting for GHD was finally revealed.
This is not the first time she has made an advertisement, but before that, she did print advertisements for Bo Baili, mainly photography. And this is the first time she has created commercials for goods as a Hollywood director, so as soon as the news was exposed, it immediately attracted a lot of topics.
Fans said that they would definitely pay attention to that commercial, even if they usually hate the ad the most, as long as it was filmed by her, they would watch it carefully and watch it again, and there would never be a situation of turning the channel halfway.
And those black fans of Leila can't wait to stand up and criticize her, saying that she has started to use advertising to make money again. It is definitely impossible to make a good movie, so I will turn my attention to advertising, which is a project that is simple to shoot and takes more money.
Layla ignores such things as usual, and it becomes a pleasure to watch fans discuss how she will shoot ads under her FB account. It is said that the masters are in the people, and there are a lot of masters in the people. Seeing those imaginations that had broken through the sky, she felt that the gravitational pull of the earth was almost unable to pull them.
It's not like they're talking about commercials, it's more like they're talking about new movies. What aliens, what monsters, what prehistoric monsters, even the superheroes didn't escape, they were all taken out and tossed. The discussion was so heated that it seemed to forget that the product was just a hairdresser.
For their imaginative discussion, Leila silently gave them a thumbs up.
In the midst of this lively discussion, the apprehensive GHD company finally got the ad samples they were looking forward to shortly after.
Benjamin personally typed the samples into the computers in the projection room, and then accompanied several of the company's top executives and major shareholders with his two assistant oil bottle assistants to see the $20 million commercial.
Regardless of the scary number, in the eyes of the people at GHD, it is much smaller than they expected, which shows that Leila is not wasting a huge budget.
But such a "little" investment also makes them a little worried, they all say that cheap is not good, don't blindly save money, and shoot too cheap, right? You must know that their goods are luxury goods, and anything that is related to cheapness should not appear in their advertisements.
Taking a deep breath, Benjamin finally clicked the screening button. He had already seen the demos before he came, and to be honest, he was shocked. It was only four minutes, but he was like watching a Hollywood blockbuster, and it was still very burning. If he hadn't seen it with his own eyes, he wouldn't have believed that such a commercial had been produced in such a short period of time. It doesn't seem like even a month has passed since the job was taken over to the time it was completed, right?
What he didn't know was that if it weren't for the need to add a little special effects to the commercial, Leila could even give him a dailie in a matter of days. She's so familiar with commercials, and she has a whole team of the best, so it's not easy to shoot a commercial for a few minutes. Killing chickens with a cattle slaughtering knife is probably how she feels.
The ad began in silence.
The first thing that catches everyone's eye is a lavish banquet, and everything looks so extravagant. Many well-dressed women, wearing gorgeous ornaments and floor-length dresses, everyone looked as if they had just stepped off the fashion runway.
However, for some reason, when looking at these women, it doesn't feel too comfortable. They are like a group of dolls, assimilated by the trend as if they were created by the same stylist, with the same style and technical assembly line, except for the glittering money symbol on them, there seems to be no existence that can make people's eyes shine.
At this time, the prince appeared. His appearance made women flock to him and became the focus of attention of all women. But he apparently didn't care, just walked towards where he wanted to go.
The camera changes, and the heroine appears. She also wore a beautiful long dress, as if surrounded by flowers, which set off her beautiful figure and beautiful face. Compared with the women around her, she seems to have a little more girlish delicacy and purity.
The prince stopped, and his eyes turned to her. While the girl waited for him to come towards her, the prince only stroked his hair and straightened out the strands that had fallen from his forehead.
Only then did the girl realize that it was not her who attracted the prince's attention, but the mirror beside her.
She was disappointed, but more regret was coming her way.
The hands of the clock were approaching 12 o'clock in the middle of the night, and just as the hands of the clock overlapped in the direction of 12 o'clock, the pearl necklace around the girl's neck suddenly fell apart and fell to the ground.