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If Fan Hongdao were a powerful person, he wouldn't get to the bottom of the matter of selling out of his collections, just keep it rare to be confused, anyway, some people will create a big selling situation of books in order to tie up with power. Pen "Fun" Pavilion www.biquge.info

But he is not a powerful man, he is just a scholar with the status of a prisoner, and there are more powerful people than himself in the capital, and it is not a joke to add thousands of officials and hundreds of nobles and thousands of generals.

Not only Fan Hongdao, but Ma Chaofeng has also been thinking repeatedly in the past two days, trying to sum up the way from it, so that it will be convenient to copy the successful experience and create brilliance in the future.

Hearing Fan Hongdao's inquiry, Ma Chaofeng replied: "I have come up with a few truths, I will tell Mr. Fan first, and I hope to correct any mistakes or omissions." First of all, although I don't know much about literature, I have also asked others about it, and they all say that Mr. Fan's poetry is still very good.

It is difficult to say what the status of the future generations will be, at least it will exceed the level of most people in the world. The poems are not empty and diseaseless moans, most of them are made because of events, and they are made on the spot, with distinctive characteristics of the world. ”

This is half the truth and half the reason for patting the horse, Fan Hongdao is very "ashamed" to accept it. Then I listened to Ma Chaofeng continue: "Secondly, the legend says that Mr. Fan is unscrupulous and arrogant, and there are many places in the world that are arrogant and open-minded, and there are also many sarcastic words in the poems, which is very good for the taste of readers. Now Shilin is impetuous, often snarky and mean, and the thick gentleman characters in the past are no longer very attractive. ”

When he said this, Ma Chaofeng suddenly found that Fan Hongdao's face was about to turn black, and hurriedly changed his words: "Of course, it is not that Mr. Fan is bitter and mean, but that Mr. Fan has the characteristics to attract this kind of person to recognize and emulate! No, it does not mean that Mr. Fan and this kind of person are the same way, but it means that others like to imagine Mr. Fan so much, and use fictional artistic conception to get pleasure." ”

"Don't explain, you go on!" Fan Hongdao is in a good mood today, so he doesn't care about it, isn't it just a sense of substitution!

Ma Chaofeng wiped his sweat, "Third, there are many anecdotes around the legend of Mr. Fan, which are hotly discussed by Shilin, and poems are often related to these anecdotes, and even written specifically for those anecdotes, so they can be used as a very popular topic of conversation."

If we don't understand this, won't others just stare dryly when they are chatting? At the very least, we can intuitively feel the mood of Zhang Siwei and Wang Shizhen, the bigwigs, when they were angry to death, or we can figure out the state of mind of the champion when he was pressed by the prisoners? These are all strange things that are rare in a century. ”

Fan Hongdao secretly thought, in fact, the topic is very high, and the poetry collection can be read as a kind of gossip magazine in disguise. It is understandable that celebrity gossip news has always had a higher click-through rate than ordinary news, and the hearts of the people in the world are so vulgar.

"Fourth, I also made a lot of effort in the bottom, and it happened to form a trend of adding fuel to the fire. Ma Chaofeng finally began to show credit for himself.

Fan Hong Daoqi said: "What did you do again?"

Ma Chaofeng laughed a few times like a profiteer, no, just a profiteer, "I instructed those bookstores to deliberately put your poetry collection and Wang Shizhen's anthology together, and then you understand." ”

Fan Hongda was stunned and speechless, this Ma Chaofeng's hype technique is very skillful, what does it mean to put Wang Shizhen's poetry collection and Wang Shizhen's anthology together to sell?

He couldn't help but have a picture in his mind - two piles of books in the conspicuous corner of the bookstore, each with a poster. The poster on the left reads "The Late Grandmaster Wang Shizhen's Out-of-print Anthology", and the poster on the right reads "A Collection of Poems by the Man Who Scolds Wang Shizhen to Death".

This is too unlimited, Fan Hongdao shook his head, and said with dislike: "This kind of thing is extremely rude, don't do it in the future!"

Ma Chaofeng replied very simply: "Don't take it as an example!"

Fan Hongdao sighed: "After talking for a long time, it's all hindsight, and no one thought of it beforehand." In fact, it can be summed up in two words, that is, it is new! Fresh things that are in line with the current trend are of course popular. ”

Ma Chaofeng came over this time and brought a large bag of gifts. When Fan Hongdao sent Ma Chaofeng away, he opened the gift package, but found that there were only ten books inside, which were his own poetry collections.

Fan Hongdao couldn't help but disdain a few words in his heart, this Ma Chaofeng is still lacking. Either don't give it, or just give something decent, what kind of gift is it to take ten of your own poetry collections?

Speaking of this Ming Dynasty poetry and literary context, in the early days after the founding of the People's Republic of China, the popular graceful and exaggerated, full of praise flavor pavilion style, dominated by the literati of Hanyuan Taige, those famous in the annals of the old scholars have this kind of black material of flesh and hemp praise of the saint.

Since the middle period, since the Hongzhi period, the first seven sons have arisen to overthrow the empty and flashy atmosphere and become a trendsetter in the literary world. In a certain traverser plane, the great literature (politics) (governance) family Fang Yingwu played the role of connecting the past and the future.

Then when it came to Jiajing, the latter seven-son group led by Li Panlong and Wang Shizhen dominated the literary world, continued to advocate retro, and even monopolized all the right to speak in the literary world. Therefore, everyone says that Wang Shizhen has led the literary world for 20 years and is the only literary master in the world.

But in recent years, the latter seven sons have gradually come to an end, and the newcomers have not been able to hold it up, and the poetry world has fallen into a state of lack of success. This year, even the last old man Wang Shizhen of the Later Seven Sons Group passed away.

So everyone understands that the era of the latter seven sons has completely passed, which is not only to say that the latter seven sons are all dead, but also that there is no one to follow. Shizhen brought many juniors, but none of these people could support the banner of the spirit of the seventh son.

As soon as Wang Shizhen died, the seventh son will be a historical term, and then he will have to wait for a new trend. At this time, Fan Hongdao's poetry collection appeared in Beijing by chance, which can be called a clear stream or mudslide in the long-dormant poetry world.

Whatever the reason, this poetry collection is hot anyway, and it's better than works that no one talks about, and the literary world needs such hot works. A poetry collection with a good literary level, a strong sense of substitution that caters to the taste of Shilin, contains gossip elements, has a high degree of topicality, and has hype methods, it is difficult not to be in the Beijing Division.

At this time, many acquaintances came to Fan Hongdao to ask for a collection of poems, including those in power like Shen Shoufu and fox friends like Shi Xizhi. Of course, their purpose is different, Shen Shoufu is critical reading, and Shi Xi is to show off.

Then Fan Hongdao understood what it meant for Ma Chaofeng to give him ten poetry collections as a gift. It turned out that it was not that Ma Chaofeng was deficient, but that he thought of the future.

Without these ten poetry collections, Fan Hongdao really couldn't cope with it now. Besides, the paper and ink used in these ten poetry collections are better than the big road goods on the market, and it is just right to take them out and give them away.

sent the servants sent by Zhao Shilang, Fan Hongdao couldn't help but think to himself in private, his ideal is obviously to help the world and the people, and help the world, why did he accidentally become a writer first?