Xin Ran also applied to change the company's name from Shaoxin International back to Pan Asia Airlines, but did not do much to the company's internal personnel, and only persuaded Cheng Jinqiu and Li Hongbao, who had actual bad deeds such as embezzlement and corruption of public funds. And An Siping took the initiative to resign because he had to go to the United States to take care of his daughter.

Xin Ran considered that the Ming family was too domineering before, and that incident made the news and affected Anna's reputation, so she stayed in the United States for a while to avoid the limelight. And Uncle An is not young, he should retire a few years ago, and it is nothing to retire a few years earlier, Although the company is employing people, even Yijun also came forward to retain him, but seeing An Siping's attitude is very resolute, Xin Ran agreed.

Anna is now pregnant, it is not appropriate to be stimulated, and again, I don't want to have anything to do with Xin Nan anymore, An Siping deliberately concealed the news that Anna and Xin Nan were seriously ill. He also didn't tell Xin Ran that Anna was pregnant with Xin Nan's child. But Xin Nan's condition has deteriorated, Seeing that time is running out, An Siping is very distressed and has not yet decided whether to tell Xin Nan the news.

As predicted before, although Pan Asia has returned to the hands of the Xin family, it is facing a high debt ratio, continuous decline in performance, another large-scale change of high-level management, no confidence in shareholders, and panic among employees.

Shareholders and employees can be appeased by Lian Yijun, and the bank, looking at Li Zhiguo's face, can also be relieved. performance, however, must be taken to improve as soon as possible.

Zhou Han and the newly raised three points were a big headache.

In the past few months, Xin Ran has learned a lot of stock knowledge from Qian Huaimin and Hai Te, but he still doesn't understand the company's operation at all! Qian Huaimin saw that he was at a loss, so he enlightened him and said: "Things in enterprise management need to be combined with theory and practice, and they are by no means an overnight achievement. You might as well start with your own perspective about what you are best at, or where you have strengths. ”

"Uh, hey......"

Xin Ran could only giggle when he heard it, what he is best at is only filming...... Wait, filming......

Compared with ordinary business owners, his most advantageous place is that he has the connections and resources of the entertainment industry?

He went back and told Lian Yijun his thoughts, although Lian Yijun didn't understand it very well, but he also felt that he could try it, so he became a live horse doctor. Even if it doesn't work, it should be given to Xin Ran to practice, after all, Pan Asia will have to be handed over to him in the future. It's just that Lian Yijun is a person who has a clear distinction between public and private, so he asked him to make a detailed plan and budget and bring it to the shareholders' meeting for discussion. If he can't do it, he can find a professional media company to take care of the execution.

Xin Ran was very excited, and he didn't inspect the company, so he went back and wrote a plan by himself, asked Ma Dong to change it, and handed it over to Lian Yijun.

Lian Yijun immediately convened a general meeting of shareholders.

At the meeting, many shareholders were a little confused when they heard that they were going to invite well-known film and television stars to be spokespersons, and at the same time to do TV series and movie placement. Shareholders who attach more importance to publicity and have seen some successful cases are more in favor. Some older, more conservative shareholders have expressed their opposition, each holding their own opinions, and neither of them can convince the other.

After all, Xin Ran is not a media company, and he has never done a lecture, even if he does, as the current executive general manager of Pan Asia, he can't say much about his own proposal. The two sides were in dispute for a while, but Lian Yijun said that all the expenses needed would be borne by her. There was no reason to object to this, and an agreement was quickly reached.

"Mom......"

"It's fine. My son, who do I not support?"

Xin Ran didn't know what to say to his mother, Lian Yijun just patted him on the shoulder and asked him to do it according to his own ideas.

Next, Xin Ran went to Hanshi and asked Mr. Xia from the TV Drama Division to recommend TV series suitable for Pan Asia Airlines' publicity and implantation, and help contact fashion movies that are more suitable for implantation.

Then, there is the question of who will be the spokesperson. As a practitioner, he knows that it is actually very difficult to have a fashionable and healthy image, no scandals, no negative faces, good expressiveness, and a high degree of cooperation.

Moreover, if the mother pays for it, if it is not effective, his pressure will be greater, and it is also a problem in terms of cost performance. Aviation feels such a tough industry, so it is naturally more suitable for male stars. Although there are many students in the circle, for a while, Xin Ran couldn't think of a particularly suitable candidate.

It was the first time he operated such a large-scale propaganda case, and he was inevitably at a loss, so Ma Dong suggested that he should find a company to implement it.

What he is most familiar with is, of course, the field. Mr. Ming Zhaoda is reasonable, but because of Xin Nan's affair with Ming En, although it can be said that the page has been turned and Xin Nan has also paid a heavy price, he is still a little worried that Ming Kangyang is still guilty. What's more, there is also the pressure and ...... on Ming Jinyuan's side Whether Ming Kangyang will think about it much, believe it or not, is a difficult thing to say.

Later, Xin Ran thought that he could also do advertising creativity first. He squatted at home alone at night, meditating on advertising copywriting. Late at night, Xin Ran unexpectedly received a call from Ming Kangyang.

After a few words of greeting on the phone, Ming Kangyang asked: "Mr. Xin, forgive me for taking the liberty of being presumptuous, I heard that Pan Asia is going to invite a spokesperson to carry out large-scale publicity. I don't know, did you hire the company?"

"Brother, who of us is with whom, don't come with me to this false thing!" This kind of title, he is really not used to it, sometimes it is just a cold hair standing on end! Xin Ran stuck out his tongue, "Not yet, I haven't done these things, I don't have much experience, I don't know the process very well." Brother Ming, in fact, I was looking for you, you are an expert in this area, can you give me some advice, or introduce a good company to me?"

Ming Kangyang smiled slightly, "Look, is the realm good?"

"Brother Ming, you want to help me?

As soon as the news spread that Pan Asia was going to do the overall image promotion, our industry was a sensation, and how many companies were making up their minds!"

"Brother Ming, you are too face-saving, our budget is actually not very high, how can you say so exaggerated!"

"It's not an exaggeration, it's not the same as before! Since last year, the performance of traditional media, especially newspapers, has begun to decline significantly. The economic situation has shifted to a downward channel, and in the future, it will only become more pronounced. Now the budget that can exceed 10 million is a big order, not to mention that you can get eight figures if you do it casually. Moreover, airlines, in terms of endorsement behavior, belong to the top of the pyramid, almost at the same level as the watch car, and they are forced to be high. As soon as this news comes out, don't you grab your head?!"

"Brother Ming, then I'll leave it to you!"

The two chatted a few more words, Ming Kangyang paused, hesitated, and still spoke: "Xin Ran, I'm a person...... There are some things that I can't say in person when I meet people, don't blame me for being insincere...... Xin Nan's matter is my fault, although my father told Aunt Xin before, I still owe you and the Xin family an apology and an explanation!"

Xin Nan didn't deliberately hide it, Xin Ran and her mother already knew what was going on. But since Xin Nan doesn't want to pursue it, he won't worry about Ming Kangyang anymore, let them all pass the past things! Xin Ran smiled and said: "Brother Ming, my mother has said it, don't mention the past again." Why do you say this again?!"

"You are generous, but I cannot...... It really doesn't happen like it happened. I hope you can give me a chance to make amends, and leave this pan-Asian propaganda matter to me!"

"Brother Ming, you have to give me a discount, but you can't help but collect money, hehehe!"

In fact, this is exactly what Ming Kangyang thought, seeing that Xin Ran said it generously, he didn't want to mention it, otherwise, it would be like using money to block the mouth of the Xin family. How much is a human life worth, and can you afford it? The two agreed immediately to sign the execution contract.

Shen Su's new "The Condor Heroes" premiered on July 12, and on the day of the opening ceremony, the No. 1 studio hall of Mango Channel was very lively, and all the main creators were present.

During the personal interview, the reporter asked Shen Su: "The previous "Tang Rebel Concubine" has achieved very good results, so this new drama will play the prince and the emperor again, do you have any different feelings?"

""Liberation of the Shirt" is a story that always has to face choices. Shen Su pondered and answered the reporter's question, "The male and female protagonists are childhood playmates, childhood sweethearts. However, the male protagonist's father is the female protagonist's father-killing enemy, which ruined her entire family. And in getting along and fighting side by side, the heroine gradually fell in love with Gao Yan, and between personal grievances and national righteousness, enemies and lovers, the heroine was very contradictory and entangled. It's a highlight, and it's interesting. ”

"What is the difference between Gao Yan's character and Li Shimin?"

Shen Su smiled and said: "Li Shimin is eloquent, and the plot shows more of his side as the master. But Gao Yan is different, he looks very dark, but he is actually very good-hearted and soft-hearted...... He is very considerate of others, and he is a true gentleman. Some of Gao Yan's qualities are only shown in front of the heroine. For example, he is actually a very mature and tolerant person, but with the heroine, he often fights and feels very funny. ”

The female reporter smiled: "Is this the kind of drama that inspires a girl's heart when she sees it, and she especially wants to fall in love?!"

Shen Su thought for a while, shook his head and said: "I haven't been a girl before, how do I know? This question has to be asked to the audience, I hope that when the show is broadcast, it will have this effect." 166 Reading Network