As a well-known IT entrepreneur in China, Ding Lei single-handedly founded NetEase, which has become one of the four major domestic web portals. Unfortunately, with the bursting of the Internet bubble and the delay in finding profitable projects, NetEase's market value has shrunk sharply, and it was even on the verge of bankruptcy for a time. After finally getting Lin Feng's financing, when domestic online games were in full swing, he finally produced a 2D turn-based (Q version) online game based on China's four famous novels "Journey to the West", ready to test the online game market again.

For "Fantasy Journey to the West", Ding Lei is naturally confident, which is also the most basic quality that an IT elite should have. However, people have failed a lot and suffered a lot of blows, which will inevitably lead to self-doubt and lack of confidence, so Ding Lei is very eager for Lin Feng's guidance, the guidance of this man who always creates miracles. Even if Lin Feng is 9 years younger than Ding Lei, he entered the IT industry much later than Ding Lei, and even Lin Feng does not have a solid IT professional like other IT company CEOs, but this does not prevent Ding Lei from being eager for Lin Feng's guidance.

Lin Feng is now the "master" of the domestic online game industry, and it is worth learning from other game companies and asking for advice, but unfortunately, Lin Feng is too young and too successful, which makes people jealous. Even a young talent like Ding Lei is a little overwhelmed and asks Lin Feng for advice. If Lin Feng hadn't called, Ding Lei would definitely not have opened his mouth to Lin Feng.

People are sometimes so good-looking.

"Ding Dong, I have a few suggestions for "Fantasy Journey to the West". Lin Feng cleared his throat, and in Ding Lei's anxiety and a little expectation, he said slowly, "First, the biggest enemy of any online game is a plug-in. Although major domestic game companies now pay more attention to preventing cheats, if Ding Dong wants "Fantasy Journey to the West" to continue to operate for a long time, he must not only pay attention to it, but absolutely eliminate plug-ins. ”

Ding Lei listened and nodded, preventing plug-ins is naturally the primary enemy of all game companies, but "Fantasy Journey to the West" is a turn-based online game, and every round requires players to operate, so it is difficult to hang up, and "Fantasy Journey to the West" is independently developed by NetEase, so it is still very sure of anti-plugging.

Hearing that Ding Lei drank casually disapprovingly, Lin Feng knew that Ding Lei didn't fully listen. However, "Fantasy Journey to the West" is completely independently developed by NetEase, and it has absolute independent property rights, and the plug-in will not seriously affect the balance of "Fantasy Journey to the West". What's more, in the future, "Fantasy Journey to the West" will become popular, and NetEase will naturally pay attention to plug-ins.

What Lin Feng really wanted to remind Ding Lei was number theft. The biggest damage to players is not the plug-in, not the economic collapse in the game, but the account that has spent countless energy and financial resources, and the hard-working account has been stolen. When I was full of anticipation and was ready to show my strength in the game again, I suddenly found that the entire account was empty, and the frustration of that moment made people even feel dead.

When Lin Feng played "Fantasy Journey to the West" before his rebirth, he also had the experience of being "washed". I was going to brush up on how much experience and how many tasks I completed in the game "today", but when I landed and looked, the "people" stood naked in the "Jianye City" (the novice city in "Fantasy Journey to the West", which is also the most lively and the place with the most stalls, and it is also the place where the account is located after the number theft), and when I opened the equipment, it was empty.

Therefore, Lin Feng hopes that NetEase can take precautions against account theft as early as possible, instead of waiting for large-scale account theft to occur before launching relevant remedial measures. What's more, this also has a little bit to do with Lin Feng's "second shijie".

"Well, Lin Dong, xiexie mention. If you don't say it, I really didn't pay attention. However, I don't know if Lin Dong has any precautionary measures?" Ding Lei nodded again and again when he heard this. …,

Although Ding Lei is not like Shi Yuzhu, he is also a crazy player, and he knows the psychology of players in the game very well. But Ding Lei can also understand the feeling after the player's account is stolen. But for a while, Ding Lei couldn't think of too many anti-theft measures. However, since Lin Feng proposed it, there must be a way.

Lin Feng smiled. In the U.S., it's popular to charge for consultations. Although he is embarrassed to charge Ding Lei, after all, he is also the second largest shareholder of NetEase, but it does not mean that Lin Feng cannot use this opportunity to seek some benefits for his company.

"Ding Dong, I have a total of two suggestions. First, my 'second shijie' has a mature anti-theft system - the second shijieDNA, each player can spend a certain amount of money to buy a 'second shijieDNA', with their own unique password. Before logging in to the game, you must enter the password that appears inside. If you make a mistake, you will not be able to log in to the game. Lin Feng smiled slyly, "My company can help NetEase make this anti-theft system for free, as for Zuihou's profit sharing, all operating costs are fully borne by our company, how about half of the profit?"

When Ding Lei heard this, he was quite moved. Now NetEase doesn't have much liquidity, if the "second shijie" is willing to help bear the operating costs of this "second shijie DNA", it would be great, although the profit is divided in half, but they don't have to bear any losses, just use the popularity of their games to sell this anti-theft system. It can be said that everyone takes what they need.

"By the way, Lin Dong, what about the second suggestion?" Ding Lei thought about it and decided to see what the second suggestion was first, and then consider which plan to take.

"Well, we can use the bank's 'electronic password card', like the user sends a virtual 'electronic password card', and the user enters the password on the electronic password card according to the prompts before logging in to the game. Lin Feng said.

When Ding Lei heard it, he also felt that it was feasible. However, after a little pondering, I still found the advantages and disadvantages of the two suggestions. In terms of safety and speed, it is naturally the "second shijie DNA" good, but the disadvantage is that players need to spend money to buy, and I'm afraid many players may not buy it. As for the "electronic password card", naturally the player does not need to spend money to buy, but the disadvantage is that the input is troublesome, and in case of hacking into the computer, it is very likely that even the "electronic password card" will be stolen, which is a real headache at that time.

"Okay, Lin Dong, I decided to adopt both proposals. However, I have no objection to the profit sharing of the 'second shijieDNA', but I don't know if Lin Dong can change his name, if it is still called 'second shijieDNA', it is a bit inappropriate. Ding Lei hesitated.

"This is simple, why don't you call it a 'general's order'?" Lin Feng said with a smile.

Ding Lei pondered for a while, and felt that this name was good and very much in line with him.

"Okay, that's the name. However, Lin Dong, do you have any suggestions for the game?" Ding Lei asked again.

"Hehe, I just want to say three words about "Fantasy Journey to the West". First, the existence of the studio does harm the healthy development of online games, but it is an indispensable existence for RMB warriors. As long as it does not violate the rules of the game, it is not necessary to kill the studio, after all, many ordinary players also use the studio's methods to make money in the game, but the game studio makes money with a large number of accounts, and ordinary players make money from several accounts; Second, players always hope that the profession and school they choose are the most powerful, but as a game planner, we must believe in one point - there is no strongest profession, only the strongest player, therefore, do not be swayed by the player's words; Walmart's case, the player is always right, so that even if there is an occasional flaw in the operation of the game, the player can tolerate it. Lin Feng summed up a few points of his experience in operating online games and passed them on to Ding Lei, who was new to the online game market. …,

After hearing Lin Feng's points, Ding Lei pondered a little, and felt like an enlightenment, these points are to the point of several key points in the operation of online games. Ding Lei believes that if these points can be done well, a game can have a certain popularity as long as it does not have too many problems. If you want to make money, it's not difficult.

Especially Zuihou, most online game companies now care about the player's investment in the game, and ignore the various problems and troubles that players encounter in the game. Many game operating companies tend to ignore this and do not do a good job in customer service, which will largely discourage players from being loyal to a game or a game operating company. However, Lin Feng emphasized this point, and flaunted it with "Wal-Mart", which also explains to a certain extent why the "second shijie" can reach today's height and have today's status.

Other game companies do games, but Lin Feng does services. The two are fundamentally different. This is the "master" - Ding Lei sighed in his heart. If Ding Lei still had reservations about Lin Feng before, he thought that Lin Feng's success today was not entirely due to his own strength, after all, Lin Feng himself did not have any IT expertise, which is a miracle in today's IT industry. It is incomprehensible that such a person who does not understand Jishu can succeed and his company can become the third highest Internet company in the world by market capitalization.

Lin Feng's success has also made many IT elites with professional jishu disdainful, thinking that Lin Feng is good luck. Including Ding Lei, he thought that Lin Feng's luck was indeed better. But now I understand that although Lin Feng does not own any IT jishu, he knows how to be an IT company and how to run an Internet company. That's what a real president does.

It doesn't matter if you don't understand it, then hire someone who understands to do it, and manage the person who understands it yourself.

"Lin Dong, when will you come to Beijing, I will invite you to tea. Ding Lei said with gratitude. Lin Feng could have not told him these words, after all, everyone was still a competitor in theory. But Lin Feng still pointed him out, which made Ding Lei's heart full of gratitude. Although he can understand these things by himself, Lin Feng will guide him, firstly, to save him many detours, and secondly, it also shows that Lin Feng has no bad intentions to take a stake in NetEase, not as the outside media said, Lin Feng hopes to dismantle NetEase, and even swallow NetEase, to achieve the "conspiracy" of manipulating Internet public opinion in China.

"Hehe, Ding Dong, I don't have time recently, but I will definitely go in the future. Lin Feng smiled and was about to hang up the phone, but suddenly remembered several famous bugs in "Fantasy Journey to the West".

"By the way, Ding Dong, when I was playing inside, I found a few bugs and almost forgot to say it. Lin Feng then told Ding Lei about the famous bugs in later generations. ()…… ，