Chapter 474: Both Sides of the Strait Are Crazy (Ask for Subscription)
Lin Chen and Concubine Xiang stayed in the 'Manulife Nursing Home' all morning, where Lin Chen also chatted a lot with these old people, and admired the mentality of these old people in his heart.
The old man in front of him, Zhou Fei, is 88 years old this year, he participated in the 'Diary of the Ageless Rider Motorcycle Circle' activity in order to promise his wife to take her on a trip when he was young, but unfortunately his wife died more than 20 years ago, and he was in order to fulfill the promise he made to his wife, so he went to participate regardless of his body.
In addition, two of the 17 elderly people who participated in the event with an average age of 81 have passed away one after another, so it can be said that the "Manulife Foundation" held this event is to let everyone change the concept of uselessness for old age.
Accompanied by the vice president, Lin Chen met the remaining elderly people in turn, some of them were suffering from cancer, some had high blood pressure, and some had heart disease, but these people chose to realize their dreams.
Shock!
I saw their positive and optimistic attitude towards life, and I saw that they still maintained their dreams despite various physical diseases.
The script must be revised!
At this time, Lin Chen suddenly made a decision, the script at the beginning was just a memory in his mind, but now that he saw these old people with his own eyes, Lin Chen felt that this micro-film had to reorganize the script.
After leaving the 'Manulife Welfare Nursing Home', Lin Chen also said to Concubine Xiang: "There are some problems with the script, I need to revise it again, you go back and tell Lao Dou, I will officially prepare the crew tomorrow." ”
Concubine Xiang shouted excitedly: "Okay, that Liu Danping has come to me several times, and now I can finally send him away." ”
Return to the hotel. Lin Chen opened the notebook. Began to write the script.
"Dream Knight"!
This short advertisement, which was once released by the Public Bank of Taiwan network on Chinese New Year's Eve, was forwarded by tens of thousands of netizens in just two days. Set off a touching inspirational wave on the New Year's network. The short film is adapted from a true story, using the stories of five elderly people traveling around the island to practice their dreams, asking the audience: Why do people live? This advertisement touched many netizens and was deeply touching.
The Mencheese team is a group of people who like to ride, a group of optimistic people, a group of people who love adventure, a group of people who yearn for the distance, a group of people who are always on the road...
They are playing bicycles and professional mountain bikes. Road bikes, special vehicles such as dead flying and other types of bicycle teams, they are the pursuit of excitement, positive energy.
And Dream Knight has always been aimed at college students, but I didn't expect it to be used in short films!
This micro-film, which is based on a real experience story, also set off heated discussions once it was broadcast, especially in Taiwan, where Public Bank became famous.
Lin Chen, who was originally searching for "Dream Knight" in his memory, wanted the original version to be filmed. But after going to the nursing home today, Lin Chen felt that the script needed to be overturned and re-planned.
As an actor, Lin Chen is not ready to cast in Taiwan. He directly let these elderly people from the welfare home participate in the performance.
Since it's their real story, it's easier to be shocked by letting them perform.
As for the performance?
This is not necessary, in Lin Chen's opinion, what is going to be shot this time is a documentary-like micro-film, so naturally there is no need for traces of performance, and it is even better to be mediocre.
Therefore, Lin Chen began to write the script.
The appearance of "Dream Knight" is a photo of 5 80-year-old people who have seen them gather at the chaser party of their former friends and face everyone at the seaside when they were young......
Many scenarios don't need to be changed, what Lin Chen needs is to pass the personal stories of these five old people at the right time.
It took almost 2 hours, and Lin Chen finally wrote the storyboard of the advertisement for "Dream Knight".
Xiang Hai's phone call was also called: "Mr. Lin, what did you say about re-editing the script?"
Lin Chen smiled: "Mr. Xiang, are you in the bank now?"
"Oh, here!"
"Cheng, you wait, I'll be there later. ”
……
Half an hour later, Lin Chen came to the Public Bank.
Xiang Hai, Lao Guan, Lao Pang and others were all there, obviously they all wanted to see what the script was like after Lin Chen's overthrow, and this time Lin Chen was naturally prepared.
He projected his storyboard directly onto the big screen, and then explained to everyone.
Again, this time the micro-film is set to be "Dream Knight", but we don't need to shoot all the old people, what we need is a story.
Beginning: "Five elderly people over 80 years old gathered at the memorial service of their former friends, and in front of the photos of everyone at the beach when they were young, they evoked their dream of traveling around the island on motorcycles. Although 2 of the 7 people in the photo have passed away. ”
Then, during the long 6 months of preparation, they pulled out the slings, threw away the crutches, threw away the pills, and exercised actively. In the end, he put on a handsome motorcycle outfit, brought photos of his deceased friend and wife, and resolutely stepped on a motorcycle and embarked on a journey around the island. ”
……
Lin Chen said to them: "At this time, what we need is a curtain!"
"Subtitles?"
"Yes, and we need to tell everyone what this short film is about, so naturally we need to subtitle. ”
……
Lin Chen moved the mouse lightly at this time, and the subtitles on the big screen also appeared.
Why do people live?whatdopeoplelivefor?
For the sake of missing?formissingsomeone?
To survive?forkeepliving?
To live longer?forlivelonger?
Or is it for leaving?
"Let's go on a motorcycle!"
5 Taiwanese these5taiwanese
The average age is 81 years
1 heavy hearing onehashearingproblem
1 had cancer onehascancer
3 have heart disease threehaveheartdisease
Each one has degenerative arthritis, everyonehasdegenerativearthritis
6monthsofpreparation
Around the island 13 days 13days travellingaround Taiwan
1139 kilometers 1139 kilometers
From north to south fromnorthto south
From night to day fromnighttoday
foronesimplereason just for a simple reason
Why do you want to live?whatdopeoplelivefor?
Dream dream
……
Everyone in the entire conference room knelt down, and even Lin Chen's sentence at the end: "People." Why live? dreams!" made them all fall into deep thought.
If it is said that Lin Chen talked about the core of advertising in general terms for the first time. At that time, people just thought it worked.
But this time, Lin Chen told "Dream Knight" almost one by one. Coupled with the pair of storyboards and the side, everyone present couldn't help but applaud.
"If the ad doesn't win, then I'm going to eat the keyboard. ”
"I'm not sure I'll be the first, but I think this special one will definitely be shocking. ”
"yes, just look at what it looks like. ”
……
Next, Lin Chen put forward a few requirements in detail, all of which were preparations for filming and crew, after all, this is Taiwan, and Lin Chen is not familiar with life. Then the preparations for the crew will naturally go to the sea.
Xiang Hai laughed and said, "Hehe, don't worry, Mr. Lin, this is not a problem." ”
After all, Xiang Hai also has his own resources in the entertainment industry, so preparing a small crew is completely trivial in his opinion.
Lin Chen told Xiang Hai in detail about the people he invited, and he admired it even more: "Mr. Lin, you are really, when you want to shoot a movie, you will make a noise." ”
Lin Chen smiled: "What, Mr. Xiang, are you still ready to invest in me?"
"Haha, what's so hard about that? And it's not like I haven't invested in movies. ”
Xiang Hai laughed.
A few more idle words. Lin Chen was also preparing to go back.
Xiang Hai's movements were quite fast, and in almost half an hour, he had already said that the crew had completed the preparations. At this time, Lin Chen's intention to shoot an advertisement for Public Bank was also revealed.
Taiwan's Facebook is even more discussed.
"Is it really fake? This mainland boy dares to come to Taiwan to shoot advertisements without leaving?"
"Recently, our government held a creative advertising PK for the Bank of Taiwan, and the major banks have also come up with their own strange tricks, and it is not surprising that the public bank is looking for Lin Chen. ”
"Bullshit, does he know what kind of commercials to shoot? Damn, don't we have anyone in Taiwan?"
"Upstairs, what you said is a bit excessive, you may not know that this Lin Chen is quite good in the mainland's advertising industry. ”
"Zai Niu X has to boycott as long as he shoots an advertisement, it's really funny, a mainlander shoots an advertisement in Taiwan, and he can't say anything. ”
"That's right, but you can also take a look, the two songs "Love to Fight to Win" and "If You Are Brave" sung by the mainland boy are not bad. ”
"yes, I forgot about that, so you can listen to it. ”
……
The discussion on Facebook is not a blanket boycott, and as for the mainland, everyone is even more crazy.
Everyone was discussing Lin Chen's classic allusion to 'spreading rumors for a while' and 'the whole family crematorium', but suddenly they were drunk when they heard the news from Taiwan, and many people were a little puzzled by the people in Taiwan.
But then the official website of the Public Bank of Taiwan admitted the news, and thanked Lin Chen with a crackling heart.
Now the Internet is even more lively.
A well-known big V 'Feng Yu Tongye' said: "I originally thought that Mr. Lin would have to come back after watching the concert in Wanfang Mountain, but who would have thought that Mr. Lin would shoot an advertisement, how do I think Mr. Lin is going to give the limelight in Taiwan and come again?"
Xuanyu Daoren: "Haha, you just said that this special Teacher Lin wants to slap his face in Taiwan." ”
Green vegetable A coco: "I specially went over the wall to look at it, and some people questioned Mr. Lin's ability to shoot advertisements, I went, this is really going to be slapped in the face." ”
……
The major well-known big Vs are also discussing non-stop, and on the other side, Lin Chen's fans also jumped out one by one, saying, 'Mr. Lin, please enjoy yourself in Taiwan!'
So, here's the problem!
What kind of advertisement is Lin Chen going to shoot?
You must know that the advertisement shot by Lin Chen for 'Dongmai' has not yet been released, and it is said that the advertisement shot for 'Dongmai' is very bad, and it was rejected by another beverage company, and even many people think that Lin Chen has no advertising talent.
Yes, this is good, Lin Chen is no longer shooting advertisements in the mainland, but went directly to Taiwan.
The question is, didn't Lin Chen shoot any commercial this time?
Instead, he shot short films for the bank, especially competing with other banks in Taiwan, and finally won a place.
Is Mr. Lin okay?
After all, is it possible for Taiwan to let an advertisement shot by a mainlander get the first place?
Therefore, there is a lot of discussion on the mainland side.
As for Taiwan's media, it has also been reported one after another, especially Taiwan's advertising circles have completely despised Lin Chen, and the so-called Lin Chen's bullshitness in the mainland is even more of a joke.
If he is really awesome, why does he come to Taiwan to eat mixed rice?
Especially Liu Danping said in an interview with the media on the set: "I have heard of this Lin Chen, hehe, it's just Yelang's arrogance, and then I will let him know what the grandmaster of the advertising industry is." ”
Yes, not only Taiwan but also China, the media like to do something, and that is to stir up trouble.
So then the Taiwan media began to report that Lin Chen can only be regarded as an advertising newcomer, and in the eyes of Taiwan's advertising industry, Lin Chen is just a junior, and this statement has been accepted by everyone in Taiwan.
Especially a group of people are still clamoring to give Lin Chen a good look.
This rhetoric on the Internet made Lin Chen cry and laugh, he could be regarded as seeing Taiwan's arrogance.
This reminded him that not long ago, the Taiwanese criticized the mainlanders for not being able to afford to eat tea and eggs, then said that they could not afford to eat meat, and finally said that quarrels are an indispensable part of mainland life.
In short, these strange remarks made Lin Chen drunk.
Well frog!
It's really become a brainwashed well frog!
……
Yanjing, Beijing TV!
The column "Cross-Strait Heart-to-Heart" is about to be broadcast, but now there is no promotional video, what is this hairy?
The director of the column smiled a little wryly: "If it really doesn't work, just cut it at will." ”
The host Lao Zhu also sighed: "This can only be done, but didn't it say that Director Zhao was looking for Teacher Lin?"
Another person said: "Mr. Lin is in Taiwan now, and he is also very busy, where did he come from to help us." ”
"Yes, if you hadn't fired Mr. Lin at the beginning, it would have been quite good to ask Mr. Lin for help in this column. ”
"That's right, it's good that Mr. Lin doesn't hate us now, so how can he still have the heart to help us?"
"Alas!"
……
Everyone in the column was discussing, and in the director's office, Han Ziqi frowned and said, "Lao Zhao, do you say that Lin Chen still hates us?"
Zhao Liang shook his head and said, "It shouldn't be, I don't think Mr. Lin is that kind of person." ”
"Why hasn't Mr. Lin replied to the letter until now?"
Han Ziqi was a little helpless.
Zhao Liang said at this time: "Why don't I call again and ask, Mr. Lin is also busy enough in Taiwan, don't you have to shoot an advertisement for the Public Bank." ”
Han Ziqi smiled bitterly: "That's right, sometimes I feel that we are all old, and we really can't keep up with Lin Chen's brain circuit."
Here, Zhao Liang was also going to ask Lin Chen. (To be continued.) )