Chapter 107: Double Happiness Comes to the Door
()"The endorsement fee is 500,000 yuan per year, starting from August 21, 2004 and ending on August 20, 2008, for a period of four years, with a total of 2 million yuan, and the endorsement projects include delicious duck, Leku Video Network, alumni network and an online game ......"
Sun Ting looked at Liu Xiang in front of him, as well as the relevant personnel of the Tianguan Center who came together, and said with a serious face, in the words, although on her side, in addition to her, there is only one Wang Liang who is in charge of legal affairs, and Bai Ningyuan, who looks like he will only lag behind in terms of age, but Sun Ting's tone is still strong, and she has a sense of not letting her eyebrows go.
At this time, Sun Ting really showed a bit of her ability as an advertising director.
After a few days of anticipation, Bai Ningyuan finally received a call from Liu Xiang and had a preliminary intention to cooperate, so early the next morning, he took Sun Ting and Wang Liang to Liu Xiang's residence and began negotiations.
As a member of the national track and field team, Liu Xiang is naturally a star of hope for medals, so the field management center is just a nobody.
"Isn't this endorsement fee a little less!" Liu Xiang hadn't opened his mouth yet, and the person from the field management center over there couldn't help frowning and said.
In order to meet the needs of today's negotiations, Sun Ting, who was dressed in uniform, also wore a pair of flat glasses on her face, after hearing the man's words, Sun Ting nudged her glasses, and then said in a deep voice: "Before determining the intention, we have conducted some preliminary investigations on Liu Xiang, before Liu Xiang's endorsement of the brand, only Nike and Coca-Cola, the cost of the two endorsements, the total is about 1.6 million yuan, but our company and the above two companies have a different focus, they are mainly based on TV commercials, Newspapers and other online media publicity, covering more and larger people, and our company is mainly based on offline physical stores and online publicity, in some respects, the frequency of using athletes' portraits is greatly reduced, it is for this consideration, so we think that the price of 500,000 yuan per year is still very reasonable!"
After hearing Sun Ting's words, the person from the Tianguan Center didn't say anything more, but just turned his gaze to Liu Xiang on the side, and seeing that Liu Xiang didn't mean to object, he didn't want to say anything more.
Indeed, before Liu Xiang became popular overnight, this price was still relatively reasonable, but except for Bai Ningyuan, no one knew that Liu Xiang's fate would take a huge turn in a month!
At this time, Sun Ting pushed her glasses again, and then with a somewhat stern look on her face, she looked at Liu Xiang and the people from the Tianguan Center, and continued: "There is one more thing that we attach great importance to, and that is the issue of breach of contract!"
Hearing this, whether it was Liu Xiang or the people in the Tianguan Center, they could all feel the undoubted feeling in Sun Ting's words, and they all subconsciously pricked up their ears and focused their attention on Sun Ting.
Sun Ting continued to speak: " To put it mildly, the current Liu Xiang, in fact, is far from reaching a corresponding level, and the reason why we asked him to be the spokesperson, and quoted almost the same price as a large company, is undoubtedly his potential in the Olympic Games, we ourselves are also taking huge investment risks, or that we are taking the cost of 2 million yuan for 4 years in the gamble, because of this, we need to ensure the execution of both parties, for this reason, we request, the compensation standard for liquidated damages is set at 500 times!”
As soon as he said this, whether it was Liu Xiang or the people in the Tianguan Center, they all subconsciously gasped.
500 times! The default fee alone is as high as 250 million in one year, and 1 billion in four years!
For a while, Liu Xiang and the people in the Tianguan Center all subconsciously glanced at each other, and they all saw a little palpitation in each other's eyes!
No matter who it is, when you hear such a large amount of liquidated damages, you will subconsciously have a trace of concern!
Liu Xiang and the look of the person in the Tianguan Center, Bai Ning was in full view, he coughed, attracting everyone's attention to himself, and then said loudly: " Indeed, this liquidated damages sound quite scary, not only you, even if I heard the news, I muttered in my heart, but Director Sun also said before, this liquidated damages is a guarantee for the cooperation between the two sides, and the cooperation is good, it is just a dead letter, and this liquidated damages is also applicable to our company, even if Liu Xiang did not achieve the corresponding results in the Olympic Games, we will still pay this endorsement fee year by year, until the expiration of the contract, so, I think, you still don't have to have any psychological burden, after all, we have come with enough sincerity!”
The people in the field management center turned their eyes to Liu Xiang again, as if they were asking for his opinion.
Liu Xiang, on the other hand, thought deeply, and after a while, Liu Xiang raised his head with a hearty smile on his face: "I have felt your sincerity before, and I have no intention of breaking the contract, right, so I accept it!"
Hearing Liu Xiang's words, although Bai Ningyuan's face remained unchanged, he also secretly breathed a sigh of relief in his heart, he stretched out his hand towards Wang Liang, Wang Liang immediately sent the prepared contract over, and then Bai Ningyuan handed it over to Liu Xiang.
Seeing that Liu Xiang had agreed, he took the contract, and after carefully studying it, he nodded to Liu Xiang.
Liu Xiang took out a pen, swiped his name on the two contracts, and pressed his handprint, while Wang Liang on the side took Liu Xiang's ID card and copied it.
Bai Ningyuan over there also signed the two contracts and stamped the official seal, and after the people from the field management center also stamped the seal of the field management center, the endorsement contract was completely completed.
Bai Ningyuan stood up and stretched out his hand to Liu Xiang: "Happy cooperation, I hope you can achieve excellent results in the Olympic Games!"
Liu Xiang also stood up, holding a pair of powerful hands with Bai Ningyuan, with a hearty smile on his face.
But seriously, when he saw Liu Xiang's simple and hearty smile, Bai Ningyuan still felt a faint sense of guilt in his heart.
After completing the contract, Liu Xiang will cooperate with Bai Ningyuan to conduct some simple shooting before setting off for publicity.
After agreeing on the specific shooting time, Bai Ningyuan took Sun Ting and Wang Liang to say goodbye to Liu Xiang and walked out of the room.
As soon as he walked out of the gate, Bai Ningyuan could no longer maintain the calm he had worked so hard to maintain, and put on a look of ecstasy that could not be concealed, while Sun Ting and Wang Liang on the side, although they were also very happy to get their work done, they were still a little puzzled by Bai Ningyuan's ecstasy.
At this time, Bai Ningyuan's phone rang, and seeing that it was a call from Leku Entertainment, Bai Ningyuan immediately pressed the answer button, and then, Tang Xinzhen's voice sounded in his ears: "Mr. Bai, the matter of hao123 has been done, 300,000, ten years ......"
Ask for collections, ask for recommendations!
Recently, the waist injury caused by lying in front of the computer for too long, has been treated during the day, and tomorrow morning I still need to go to massage therapy for half a day, so tomorrow can only be one more, from the day after tomorrow, restore fù two more, sorry everyone!
Finally, I would like to thank the book friends "Fat Three Knives", "Wind and Rain Distant Road", "Nido 150", "Shark with a Gun" for their kind rewards, bow and thank you, it is precisely because of your encouragement that I will continue to move forward, thank you!