Chapter 185: The Second Question
Seeing that Lin Yinghu almost understood what he meant, Li Huayong smiled and said nothing.
"However, today I heard Hu Boy say the truth, and you also agree. ”
Li Huayong sighed: "This shadow line transformation plan has no problem in terms of ideas, and even the whole idea is very advanced, which is why I think Hu Xiaozi is a business wizard." However, in the whole plan, I think he overlooked a very important factor, and it is precisely because of this flaw that I think his whole plan is not a good plan. ”
Unconsciously, the two of them called Hu Qiwen "Hu boy", but neither of them noticed it at this time, especially Lin Yinghu, at this time he hurriedly asked:
"What flaw?"
Li Huayong organized the language a little, and he suddenly asked Lin Yinghu: "Second uncle, which movie theater do you think is the best in Xiangjiang now?"
"Needless to say," Lin Yinghu almost blurted out: "The best movie theater in Xiangjiang is recognized by everyone as the Wenhua Theater under Uncle Shao Liu." Why?Yongzai, why did you suddenly remember to ask this? ”
Li Huayong looked at Lin Yinghu with a smile: "Second uncle, let's make a hypothesis first, suppose you suddenly want to watch a movie one day, and your choice is the Wenhua Theater you just said, and on the other hand, it is the best movie theater under the Golden Princess after Hu Xiaozi's transformation." Second uncle, now that you assume that you are not a shareholder of Princess Jin, then subconsciously, which movie theater are you most likely to walk into?"
Lin Yinghu didn't squeak, he faintly captured something, but he hadn't fully figured it out for a while, so he buried his head there and pondered. However, Lin Yinghu is also a human spirit after all, and he has been in the business world for so many years;
"What you mean is that in the shadow business, the quality of the movie theater is not the key factor, at least, this is not the decisive factor. ”
Li Huayong smiled: "That's what it means." ”
Whether it is a cinema, a large shopping mall, a supermarket or a hypermarket, the common feature of this type of commercial real estate is that the location and surrounding environment are more important than the building itself. There is only one central ring in Xiangjiang and only one Bund in Shencheng, and in the same way, not every place can become the Wangfujing of the capital.
Let's take this incident as an example, why is Li Huayong not optimistic about Hu Qiwen's renovation plan? The entire Golden Princess Shadow Line is composed of 32 movie theaters, although the movie theater is certainly not far from where the geographical location is, but it also depends on who it is compared with.
At present, although the three major film lines in Xiangjiang rely on a series of blockbuster movies shot by "New Art City", "Golden Princess" has been in the limelight in recent years. However, a fact that cannot be ignored is that no matter how beautiful the "Golden Princess" is, it can only rank third among the three major shadow lines. This ranking can't be changed by relying on one or two blockbuster movies, and it's also difficult to rely on shadow transformation to improve its status.
"Second uncle, you must know that there is no intellectual property right in the shadow line transformation thing, and it is easy for people to follow suit. Even if you are one step ahead, it is not much use, as far as Uncle Shao Liu, if people find that you have done this well, and people have upgraded their shadow lines, then we will soon return to the original shape, because our advantages no longer exist, and the advantages of other people's lots, the heritage of others, are still other people's advantages. Second uncle, do you say that?"
"This, this is what you think is the flaw of Hu Boy's plan?"
"Of course not, second uncle, have you noticed, at today's banquet, Hu Xiaozi actually mentioned this problem, at that time I still admired his attitude, he thinks that this kind of problem involving competitors, there are gaps and deficiencies It doesn't matter, in business, there should be no reason to be afraid of competitors. His real mistake, I think, is on another issue. ”
"Oh?" Lin Yinghu stared at Li Huayong with interest: "Then what mistake do you think he made?"
"Hu boys are still too young!" Li Huayong said in an old-fashioned manner. Seeing that Li Huayong, who was younger than Hu Qiwen, said that Hu Qiwen was "young", Lin Yinghu almost didn't laugh out loud. However, Li Huayong's latter words made Lin Yinghu unable to laugh at all.
"I think he may have been too smooth during this time, young people, proud is easy to be arrogant. The biggest problem with his plan is that it is too aggressive, 32 cinemas are changed to 32 cinemas at the same time, second uncle, think about it, let's not talk about how much additional investment it will take, do you think that Xiangjiang, a place with a big palm, can accommodate so many cinemas?"
Lin Yinghu completely understood what Li Huayong meant, and it was precisely because he completely understood what Li Huayong meant, so he was speechless at this time.
At present, the whole of Xiangjiang has a population of more than 5 million and less than 6 million, and Xiangjiang is not as good as other places, such as Pengcheng, which is a relatively mature city. At present, it is true that the entertainment industry in Hong Kong is "very good", and it is not wrong that the whole industry looks full of flowers, but as long as you analyze it a little calmly, you will know that limited by the size and capacity of the market, this industry really does not have much potential.
At this time, Li Huayong didn't have to use his "foresight" to tell Lin Yinghu that Xiangjiang movies would not be good for a few years. Because doing a movie line business itself is two different concepts from making movies, you can still buy movies in other cities to make money, but what about building movie lines? Shadow lines can only rely on the local market, and you can't buy movie tickets in other cities.
After Li Huayong said that, he didn't talk too much nonsense, he believed that with Lin Yinghu's shrewdness, he would soon be able to realize the problem: from a technical point of view, it must be admitted that Hu Qiwen's plan is a good plan, but if you stand from an investor's point of view, from a strategic level, because of the fatal flaw of market capacity, this plan is certainly not a good plan.
Li Huayong could see the change in Lin Yinghu's expression, and he directly became interested:
"After a long time, it turned out that this was just a chicken rib thing. ”
"I can't say that, it depends on how you look at the problem, didn't I ask you just now, do you mainly want to seek fame or fortune this time?"
Li Huayong looked at Lin Yinghu with a smile: "I believe that the second uncle should have a decision now." ”
Whether Lin Yinghu wants to seek fame or profit, Li Huayong is really not interested in asking, and at the same time, it is inconvenient for him to ask. However, he believes that after this dialogue, with a character like Lin Yinghu, how to deal with Hu Qiwen in the future, or how to deal with the relationship with the Hu family, I believe he will definitely have his own way.
Sure enough, Lin Yinghu's depression was only for a moment, and in less than a minute, his signature smile was hung up on his face again, and he looked at Li Huayong:
"Okay, let's not talk about that, now let's move on to the second question. ”
Li Huayong was a little confused, "Huh, there is a second question?"