If you want to talk about big things, it's really not a big deal. But if you want to talk about small things, the matter of face is really not a trivial matter.

Louise also felt a little ridiculous after accepting FOX's apology, but laughed back, and the things that should be talked about had to be talked about.

Murdoch standing behind FOX, and Cooper's home base, the New York Post, is also a newspaper owned by Murdoch, so it can be said that Cooper dared to keep staring at Leila and chasing after him because of Murdoch's backing.

So he still found Murdoch in this gambling crisis, wanting to take this matter into his own hands, turn bad things into good things, and show his face in front of many people who pay attention.

Behind Lyla is Moran Media Group, who also has their own TV network after acquiring NC not long ago, and I want to know that there is no reason why such a major event that can obviously increase ratings should be taken by the opponent.

Obviously, if the matter is transferred to NC, Cooper himself will definitely not be willing, and may even use this as an excuse to refuse to fulfill the bet.

So Louise speculated on Lyra's idea and made a way to cooperate so that both sides could benefit at the same time.

In Leila's opinion, Louise is very much in line with her own heart in managing the company, except for being a little too emotionally and too nostalgic. And she also knows that she may lack some human touch in many cases, and pays more attention to the profit aspect, and it is not harmful to have Louise to pay emotionally for the company.

So after seeing the final negotiation results brought by Louise, Leila once again felt that her cheap father who hung up really kept a good assistant for herself.

The plan for FOX was simple, to broadcast Cooper's fulfillment of the promise in the studio.

This is the focus of attention for many people in the United States, especially young people, and you can imagine how horrific the ratings will be when the show is broadcast live. For TV stations, ratings are life, and only when ratings go up will companies be willing to pay advertising fees to broadcast advertisements. And with advertising money, you can make the TV station better, and strive for more good programs to increase the ratings. It can be said that it is a cycle of conscience.

Not long ago, the NC acquired by the Moran family repeatedly failed in the ratings because there were few good programs that could be used, and was finally won by Osvid. The advantage is that Mr. Moran spent a lot less money on the acquisition, and the disadvantage is that it is not easy to bring up the ratings it lost.

Louise knew about NC, the relationship between Moran and Murdoch, and knew that it was impossible for Cooper to transfer the venue to the NC studio. So she combined all the conditions and negotiated a condition that was very favorable to Leila and NC.

First of all, FOX can broadcast the whole thing, but NC has exclusive broadcast rights. Second, Leila can have 1/3 of the revenue of the advertising fee before and after the program. Third, FOX will play the trailer of the new movie of the Immortal Bird for free at a certain prime time in the future, no less than 10 times.

It's a good contract that even Leila is a little surprised by. According to Louise, if it weren't for the third point, she could even have increased the second point to 1/2.

"It felt like the other party was worried that you wouldn't show up, and they quickly agreed to my request just after thinking about it. All negotiations were done with just a phone call. ”

So smoothly also revealed Louise's imagination. She wanted to be higher, and then slowly talked down, who wanted to be on the other side as if she was more afraid of regret than her, so the incredible requests were agreed to one by one.

But it was so smooth that Louise worried: "Will there be any problems in between?"

The so-called abnormal things must have demons, with the "friendship" between Murdoch and Old Man Moran, no one can be sure that the two who are quite harmonious on the surface will dig some traps behind their backs to trap people.

Leila smiled slightly, "It's okay. You're doing a great job. Get people to sign these terms as soon as possible. ”

Louise frowned and tried to persuade her, but she said again: "Don't worry, they have some little ideas to play, and I am not a person who will be calculated casually." ”

"I see. Louise couldn't help but breathe a sigh of relief when she said this.

She had long since dismissed Leila as a nineteen-year-old young man and more as an adult who was more sophisticated than herself. Although it may be an exaggeration to use old scheming, she can be sure that many times even she is not as thorough as her own small boss.

Now that Leila has an idea, she should have gotten some news and some ways to deal with it, so she won't say anything more.

The live broadcast was scheduled for 8:30 p.m. on Saturday night, which was a great time for the whole family to sit around and watch TV. It is foreseeable that tens of millions of viewers will be attracted to watch this "prosperous era" at that time.

With Lyra's permission, the FOX people started the promotion a week in advance. There are many people who know and pay attention to this time, and under the overwhelming propaganda, not to mention the United States, the whole world knows that there will be such a thing that will be broadcast live on TV.

There is no doubt that Leila has benefited from this, her name and S have been further promoted, and even those countries that have not yet been released have gained a lot of popularity throughout the world.

It is conceivable that when fans' curiosity about it rises to an irrepressible level, once the movie is released in their country, it will inevitably cause a blowout of movie-going frenzy. And the box office will eventually turn into profits that go into Leila's hands.

Similarly, Cooper's reputation rose to its highest point for a while. Countless people know that there is such a funny film critic in Hollywood, and it is nothing to bet with people, the important thing is that if you lose the bet, it is so funny to kiss the ass of a donkey.

It cannot be denied that Cooper is getting more ridicule now, but once his plan goes smoothly, there is a good chance that he will turn those ridicules into admiration. Not everyone can stand up to the ridicule of people all over the world in front of everyone, knowing that they will lose face and complete the bet. "What a sincere, honest man!" As long as half of the audience thought so, Cooper's plan was considered a success.

And the most profitable is definitely FOX, I heard that the ads before the live broadcast and the ads in the middle have sold at an astonishing price, and the ratings of their other programs have also increased incredibly. Maybe it's not very obvious, but it's really growing!

Of course, FOX is happy about this kind of thing, but a certain master on the other side is not happy.

"I heard you're going to the fox station?" Osvid snorted over the phone.

Layla snorted, "There's a little bit of a situation here. Because Cooper is relatively close to that side, he will definitely not be willing to do a show on our TV station. ”

"I don't care about that. The old man ignored the causes and consequences. For him, it was the junior's own choice, his own choice, and the wrong choice was also her own responsibility. As an elder, it's okay to give some pointers once in a while, and pointing at everything will only annoy people.