Chapter 176: Beverage Companies?
The night is already deep, and Feng Yiming has always maintained good living habits after being reborn, because he has really experienced the consequences caused by uncontrolled day and night reversal and irregular eating habits, so except for special circumstances, he has always insisted on a fixed life and rest time, and the fixed morning exercise every morning has never been interrupted. Pen, fun, pavilion www. biquge。 info
Turning his head to look at the classical hour clock on the table, it was almost half past eleven, Feng Yiming put down the folder in his hand, stood up and stretched, there were many items in the folder, including some of which he had heard of and even touched in his previous life, but they were not suitable for his plan.
At this moment, there was a sudden knock on the door, Feng Yiming was stunned, and secretly scolded Xiang Ruifeng for how to manage his subordinates, how could such a thing happen in such a high-end hotel? Feng Yiming skillfully opened the drawer under the TV, and unexpectedly found a few cute little guys in the innermost.
Feng Yiming, who has been abstinent since his rebirth, couldn't help but feel a little commotion in his heart, after all, this is in Yangcheng, and the spring breeze once didn't know the sky, and he didn't have this kind of opportunity in Qingping! Although he was not a wanderer in his previous life, he often went on business trips to Jiangsu and Zhejiang, and Feng Yiming was not a gentleman who was clean and self-conscious.
A series of blood-pumping pictures flashed in Feng Yiming's mind, but finally froze on Zhang Jingjing's face with black-framed glasses off, the eyes as bright as the morning star made him feel decadent in his heart, this kind of thing has nothing to do with moral concepts, but it will always make him a little weaker in front of Zhang Jingjing, can there be a ghost in his heart without being empty-hearted?
"Ahem. Feng Yiming, who was considered a gentleman for the time being, approached the door and coughed loudly, but he didn't expect the knock to be a little heavier.
Feng Yiming was a little annoyed, do you still want to buy and sell this kind of business? He slammed the door open and said loudly, "I don't need ......"
"Uh, Zhang Miao, Ye Zi, why are you two here? What time is it, and you haven't slept yet?"
After all, Ye Zizi is not a person who often travels, and he is a little unclear, but Zhang Miao left Yanjing before graduating from elementary school, followed Zhang Changhe to several places, and often traveled, but he heard something from this sentence.
"Don't need it?" Zhang Miao looked at Feng Yiming, whose face was flushed, with a smile, and said, "Then what do ......you need?"
Feng Yiming forced himself to calm down, and said with a smile: "Come in first, why didn't you just knock on the door and not speak, otherwise I would have opened the door earlier." ”
Zhang Miao picked up the folder on the table, flipped through it casually, and said, "Isn't there something looking for you?" It's not good to call you loudly, for fear that others will hear, and you know that it's not too early?"
Ye Zizi handed over a document in his hand, and said with a smile: "Just now, the shower head in Zhang Miao's room and I was broken, and I called someone to come up and fix it, but I didn't expect Secretary Shen, who was particularly good at drinking, to send something over the night before yesterday and asked me to hand it over to you." ”
"Put it on the table. Feng Yiming lit a cigarette to himself, and said with a wry smile: "I've seen enough of today, and my brain hurts." ”
Ye Zizi hesitated for a while, walked behind Feng Yiming, reached out and pinched his temples, the technique was not very skilled, but it was obvious that it was not the first time to massage.
"My dad was very busy with work this year, and then my mom taught me that I had nothing to do with my dad's head. Ye Zizi explained with a smile.
Feng Yiming extinguished his cigarette, closed his eyes and leaned back in his chair to stop talking.
After a long while, Ye Zizi stopped and asked in a low voice, "Is it better?"
Feng Yiming stretched out his thumb and praised: "Yezi, your skills are really good, and you will often press it for me in the future." ”
"By the way, this information also has something to do with the leaves!" Zhang Miao saw that the atmosphere was not quite right, and quickly changed the topic.
Ye Zizi glanced at Zhang Miao, picked up the information on the table and looked at it angrily, and couldn't help laughing.
"What kind of project is it?" Feng Yiming asked in surprise, "Brother Xiang didn't call me yet." ”
Zhang Miao laughed quietly and said, "Eighty percent of the eldest brother doesn't know about this. ”
Feng Yiming took a sip of tea, took the information and said, "This makes sense, it should be Secretary Shen's own way." As soon as he turned the first page, Feng Yiming almost squirted out the tea in his mouth.
"Ye Zizi? It's 'coconut water'!"
Zhang Miao pulled Ye Zizi and fell on the bed, leaning back and closing in laughter, and the crisp laughter echoed in the room.
Coconut water is a good drink in recent years, even after more than ten years, it can occupy a certain market share, and if it is done well, the profit margin is not low, and it can also develop horizontally and develop different varieties of other drinks.
But this project is a bit far from Feng Yiming's goal, not to mention the rest, to take over this project, first of all, you need a large scale of physical factories, a large number of management personnel, even if you can accept the middle managers left by the factory, but at least you need a capable and courageous CEO, can Li Yu take on this heavy responsibility?
Secondly, it is necessary to excavate and recruit technical personnel, which will not only consume a lot of money, but also waste a lot of Feng Yiming's most precious "time", Feng Yiming is not clear about what the key factors are in the process of beverage development, but he is very clear that countless domestic beverage companies have developed tens of thousands of drinks, but the big waves are washing, and few are really recognized by consumers.
The third is the sales network, the golden period of the era of big marketing has passed, under the bombardment of countless advertisements, the audience has gradually cultivated resistance to advertising, and the establishment of the sales network in the next few years will consume too much energy. But this is not the key issue, Feng Yiming looked at the bottle of "Rising Sun" iced tea that Li Yu bought on the table in the afternoon, and thought to himself, can he get enough profits from today's deformed sales network?
Now the Rising Sun Rising Iced Tea, which is still thriving, no one thought that this seemingly powerful beverage company would collapse suddenly in a short period of time, even worse than Jianlibao, about three or four years later, even the brand of Rising Sun was auctioned off.
A few years ago, in order to maximize the promotion of products, Sunrise adopted the mode of operation of "borrowing chickens and laying eggs", renting a large number of production lines, opening dozens of branches across the country, and dispatching a large number of salesmen.
The huge and chaotic management of the sales network to the rising sun brought a short golden period, but then followed by an endless abyss, the previous life of Feng Yiming once heard a colleague who worked in the rising sun said that even when the sales volume of the rising sun was the highest, the company's profits were actually not high, a large amount of money was consumed in advertising, salesmen, the sales network that made the rising sun once take off swallowed up most of the profits.
In this case, the extensive management model will inevitably lead to the rupture of the capital chain, and to some extent, the moment the sun rises and takes off, it is doomed to the final disintegration.