Chapter 545: Crisis PR

For the reporters who came to Chef Wu's restaurant today for interviews, their original expectation was to see Chef Wu's restaurant found to have problems, and then it was closed down or ordered to suspend business for rectification.

But who knew that after watching for a long time, the joint inspection team could not find the slightest problem, and the only suspicious point was that two kinds of prepared powders were found in Chef Wu's accessories, one was used to make drunken Hunan chicken, and the other was used to make flavored shrimp.

But whether these two powders are the legendary poppy husk powder, even the joint inspection team is not sure, the quality inspector in charge of the test tested it with reagents on the spot, and said: "The existence of poppy husk powder has been preliminarily ruled out, but the specific situation still needs to be sampled and carefully tested." ”

The Joint Inspection Team just left, taking only a small number of suspicious excipient samples.

But the reporters were left silent.

"Next, it is the time for our chef to show you the secret recipes of Chef Wu's various delicious dishes, if you are not afraid of death, I would like to invite you to taste whether these delicacies are poisonous or not, and of course, I will accompany you on the adventure. Silent said with a pun.

The reporters were immediately amused by the silent words.

It would be a joke if Chef Wu dared to poison food under the watchful eye of so many pairs of eyes.

And the general manager in front of him, if he dares to eat with everyone frankly, it is enough to show that Chef Wu's restaurant is very confident in his own products, and there are no problem ingredients.

As soon as I think of what Shen Mo said before, all food, ingredients, and wine will be sent to the Food Safety Testing Center of the Provincial Bureau of Quality and Technical Supervision for authoritative testing, and everyone basically believes that Chef Wu's restaurant is likely to be framed because the business is too hot.

Next, the attention of the reporters was focused on a few chefs.

Under the witness of everyone, a plate of drunken Hunan chicken, a plate of flavored shrimp, and more than a dozen exquisite dishes with full color and flavor were made in public, and then brought into a private room.

It's time for everyone to test the poison.

Originally, there were reporters who didn't want to stay for dinner, but after witnessing these delicious practices on the spot and smelling the aroma of high-quality food, how could they go against their drooling wishes?

Then try the poison yourself!

Nearly ten reporters sat in a luxurious box, and Shen Mo sat down with Mi Qinghe.

In order not to disturb everyone's appetite, Shen Mo didn't plan to say anything else for the time being, he just picked up a bottle of wine and said with a smile: "This is the legendary Xiangshui gold liquid mixed with various flavors, do you want to test the poison yourself?"

It's hard for everyone to try it, because Shen Mo has already opened the cap, and a fragrant aroma of wine comes to his nose.

Everyone picked up their wine glasses and stretched out their chopsticks.

At this point, it doesn't matter if the food is poisonous or not, and it doesn't matter if you interview, it's important to enjoy the rare delicacy first.

For these reporters here, they don't eat a lot of delicious food, but the taste can be compared to Chef Wu's restaurant, which is really rare.

Everyone also understands that this is Chef Wu's restaurant, who is sensible and entertaining everyone in disguise.

It doesn't matter, a meal is even about buying everyone, and after eating, you can report it as you want, as long as it does not violate the principles of objectivity and fairness.

But after all, the mouth of a cannibal is short.

After three rounds of wine and tasting all kinds of delicacies, someone provoked a topic: "If you want to say that there is a problem with this wine, I don't believe it, if this wine is really blended with essence, the fragrance of flavor is definitely not so natural." ”

His statement was recognized by everyone.

Shen Mo stood up in time: "Speaking of this wine, I have to introduce to you this one next to me, Mr. Mi is the chief bartender of our Chef Wu's wine division, and the preparation of the wine in everyone's cup is from him, if there is any problem, you can ask him." ”

This is exactly the intention of Shen Mo Rami Qinghe to come in as a companion.

According to Wu Xiaozheng's instructions, on the one hand, Chef Wu wants to sue the "Changshi Evening News", but on the other hand, he wants to encircle these reporters at the scene, and use the pen in the hands of these reporters to correct Chef Wu's name.

Before Shen Mo, he said that there was no problem, Chef Wu did not need to declare, and he had his own authoritative testing agency to prove it.

That's a clichΓ©.

In front of so many reporters, it is natural to try to find an opportunity to clear up the grievances.

Mi Qinghe stood up.

"Hello everyone, let me introduce myself first, my name is Mi Qinghe, and before I joined Chef Wu as a bartender, I was a teacher in the Department of Food Science of Xiangnong University. ”

"People in Xiangnong know that I am a famous alcoholic maniac, because I love wine and like to study wine, but they also know one of my characteristics, that is, I never drink wine blended with chemical raw materials, even if it is made with food flavors and food colorings. ”

"So I can tell you responsibly that the wine you are drinking now is 100% pure grain wine. Of course, in order to make the sake taste better, we also add a small amount of all-natural ingredients. ”

"In addition, I would like to reveal a little secret to you, as early as this morning, a number of professional and technical personnel from the Food Safety Testing Center of the Provincial Bureau of Quality and Technical Supervision have set off for Xiangshui to conduct professional testing on all the food and batches of wine of our Chef Wu, and I believe that the test results will be officially announced by the Provincial Food Supervision Bureau soon. ”

The reporters were slightly taken aback.

It seems that Chef Wu is really not a soft persimmon that can be manipulated by others.

The report of the "Changshi Evening News" only came out yesterday afternoon, and Chef Wu immediately reacted, and before the people who framed them started to act, Chef Wu invited the people from the Provincial Food Supervision Bureau first.

It seems that Chef Wu is very confident in his products!

Shen Mo stood up in time: "Maybe you don't know Chef Wu yet, because we are still a fledgling food company, and our business does not only include restaurants and liquor, but also a well-known food processing factory in Xiangshui......"

Shen Mo began to introduce Chef Wu to everyone in detail.

This is also what Wu Xiaozheng explained to him.

For the reporters present, Chef Wu, who is far away in Xiangshui, is still unknown, but because of this, Wu Xiaozheng wants to use this incident to make everyone familiar with Chef Wu and make them interested in Chef Wu.

According to Wu Xiaozheng, this is called crisis public relations, and the silent side must adopt the most appropriate response methods and strategies in order to turn risks into opportunities.

Wu Xiaozheng taught Shen Mo a coping strategy, and it also included the next step.

When the reporters were satisfied, they silently handed each person a handbag, which contained a bottle of Xiangshui gold liquid, Xiangshui liquid, and Xiangshui alcohol, as well as a copy of the food that had been launched by the food processing factory.

"In addition to what you have just eaten, Chef Wu's other products are in this bag, in the end, there is no problem with these foods, we still have to ask you to go back and test the poison, or you have a reliable testing center, please help send it for testing." ”

Very beautiful reason to give a gift.

It's so beautiful that every reporter can't get rid of it.

Shen Mo believes that reporters should know how to report next.