Since the seventies and eighties of the last century, the mobile phone industry has gradually become popular from the initial high-end technology and has become a communication tool that ordinary people cannot do without every day.

In the 21st century, the rapid development of technology has led to the beginning of smartphones into people's eyes, and after several unsuccessful examples, Apple's Joe gang launched the iPhone that is called epoch-making after the return of the king.

It is undeniable that this smartphone has set the standard for smartphones for a long time in terms of appearance, design, and mode, so many details of Apple's operation and publicity have been imitated by industry insiders around the world.

The product launch conference held on April 11 in the lobby on the first floor of the Tailong Hotel in Jianghe High-tech Park was a copy of Apple.

This Tailong Hotel is the designated hospitality hotel of the High-tech Park Management Committee in the park, and often receives superior leaders, domestic and foreign visiting delegations, and now Jianghe High-tech Park has a great reputation throughout the country.

Tian Fuxin, who was dressed in neat professional clothes, chatted with the reception staff in fluent Chinese, handed over the invitation in his hand, and walked smoothly into the revolving door.

Apple launched the iPhone 3 in the first half of last year, and then launched the iPhone 3S at the beginning of this year.

In this frenzied atmosphere, mobile phone manufacturers in Chinese mainland have also seen the form clearly, some people try to find a substitute for the dead ghost to get out, some people are simply ready to change industries, and some rush in, such as Meizu Technology, which originally made mp3, developed this Meizu 1 at an unimaginable speed.

Tian Fuxin glanced at the invitation in his hand, and guessed in his heart what the young man he met yesterday had to say about this mobile phone.

For LG, it is very simple for Apple to enter the Korean market, but it is difficult to occupy a certain market share, LG is not worried about the domestic market, but is worried that Apple will quickly occupy the Chinese market, which is still a desert.

After Tian Fuxin knew that Meizu Technology had decided to hold a product launch conference in Jianghe City, he immediately notified the members of the overseas operation team and was allowed to contact some mobile phone manufacturers and traders.

"Ahem. A middle-aged man stepped onto the rostrum and simply announced the start of the product launch.

Although it is a copy of Apple, Google's propaganda and marketing details, but it is impossible to copy it completely, and it has to be in line with the national conditions, the first to come to the stage is not the technical director of Meizu Technology, the product explainer, but the leaders of Jianghe City.

Zhang Changhe is obviously in a good mood recently, he has been eager for the mobile phone industry for a long time, as early as four years ago, when Bird Mobile moved to Jianghe City, he had tried to rob the road, but failed to succeed, and later tried to let Feng Yiming take over the Bird mobile phone that was about to be unable to hold on.

Zhang Changhe knows very well that at least in the past five years, the impact of the mobile phone industry on the local economy and the improvement of GDP is much stronger than that of the Internet industry, not to mention the upstream and downstream industrial chains, as well as the ability to digest a large number of surplus labor.

Lin Wenwu, who has been absent-minded, was a little more serious, and stared at Secretary Zhang on the stage with a concentrated expression, you must know that for more than a year, in addition to Zhanxiong behind Xinghai Technology, the biggest protector is not Wu Haifeng, who has scruples, but Zhang Changhe, who is thinking about his political achievements, not to mention the rest, without Zhang Changhe, the large interest-free loan of the Provincial Industrial and Commercial Bank will not be able to come down.

For a company that has not officially launched its first product, Zhang Changhe has done his best to maintain it to this point, so he has been very dissatisfied with Wu Zhen and Lin Wenwu's delay in the launch of the product in the past few months, and he has also put faint pressure on him, but unfortunately Feng Yiming behind Xinghai Technology is not a bird at all.

As for why this Secretary Zhang is so interested in Meizu Technology, he deliberately came to cheer today, Lin Wenwu heard his partner Wu Zhen talk about it, it is said that Meizu Technology intends to build a mobile phone factory base in Jianghe City, Lin Wenwu is not very optimistic about this, and guesses that the other party is shaking Zhang Changhe.

The long and smelly speech finally came to an end, and after the sparse applause, the technical director of Meizu Technology took the stage and began to explain the functions of the first domestic smartphone in China on the big screen...... Lin Wenwu yawned tastelessly, about this mobile phone, as early as more than a week ago, he had teamed up with the Technical Research Institute to borrow and analyze it.

Although this Meizu 1 is indeed called a smart phone, it also adopts the design of the touch screen, but it is not satisfactory in terms of shape design, functional design, screen detection, Xinghai Technology R&D team and Zhanxiong Technology Research Institute give passing scores, and Feng Yiming's evaluation is a little meaner: "If the mobile phone in the domestic market is now version 1.0, iPhone3 is version 2.0, then this Meizu 1 can only be regarded as version 1.00001 ......"

The technical director on the stage spat endlessly, and the participants in the audience did not listen stupidly, and they all began to whisper in private.

"The operating system is Microsoft's...... It's not Apple or Google, it's because the war in the United States is not over, and the war is burning in China?"

"Tsk, I really want to know what expression Wu Zhen has on his face...... I don't know if he's here today, but Lin Wenwu is here. ”

"At least it's the first domestic smartphone, so we can't be too harsh......"

"Pull it down, the operating system is Microsoft's, the screen technology is authorized by Sony, and the other components are purchased in the United States, this should be considered an OEM phone, right?"

"So, Meizu Technology is actually an assembly factory?"

Lin Wenwu in the front row listened with his ears pricked up for a while, pouting quietly but not looking back.

The level of scientific research on consumer electronics in China is there, there can be no qualitative breakthrough in a short period of time, and the technology gap between the United States, Europe and Japan is a fact, and it is inevitable to cause accessories and technology from various countries.

Moreover, over the years, China's high-end technology has often been transferred from the Western world.

Not to mention Meizu Technology, in fact, Xinghai Technology is the same, many technical problems can not bypass patents, can only use the resources of Zhanxiong Group from the United States, South Korea, Japan to obtain some mobile phone manufacturers, technology companies technology authorization, and even in order to shorten the research and development time, spend a huge amount of money to acquire the other company, such as South Korea's optoelectronic company with screen research and development technology.

Lin Wenwu looked at the middle-aged technical director on the stage with a mocking look in his eyes, if it weren't for Feng Yiming's phone call last night, even if he didn't embarrass the other party today, at least he would stir up the scene.

Through dismantling analysis and a week of experiments, Lin Wenwu is very clear about the technical level of Meizu Technology, not to mention compared with Apple and Samsung, even Xinghai Technology can throw them three streets, and the other party's investment in scientific research is not high, and the degree of attention to this is not enough.

Regarding this aspect, Lin Wenwu, Wu Zhen and Qin Xiangnan have discussed, and also listened to the opinions of Wei Jun and Feng Yiming, and unanimously judged that Meizu Technology has not yet become the core competitiveness of modern electronics companies, and they at least put marketing and technology at the same level to operate, but for an ambitious electronics manufacturer, for the launch of the first iconic product, this has serious side effects on its reputation.

In this regard, Qin Xiangnan, who was standing at the door of the side hall and looking at the rostrum from afar, knew better, after all, he had seen the whole process of the fall of the first domestic mobile phone brand Bird mobile phone from the peak.

"Brother. A thin call sounded behind him.

Qin Xiangnan looked back in surprise and saw a female college student carrying a backpack...... Qin Xiangnan, a sister dressed as a middle school girl, stood behind her, "Why are you here?

"What do you mean to get in!" Qin Leilei wrinkled her nose and waved the card in her hand, "There is no invitation, but there is a VIP card from Tailong." ”

"You have a lot of ideas. Qin Xiangnan turned his head and continued to look at the rostrum, "Don't tell me, I came to see my foreign appearance today......

"Ha!" Qin Leilei couldn't help laughing, she knew last night, Feng Yiming forced the three giants of Xinghai Technology to participate in this product launch conference, although she didn't know the reason, but she knew very well that it was a shameful thing.

Last year, Wu Zhen and Lin Wenwu's public appearances, and even at the large-scale financing press conference, they all vowed that they would launch the first domestic smartphone in the first half of this year.

"How's that phone?"

"Not very good. Qin Xiangnan snorted, "It's just a look, hey, don't buy it, the prototype of Xinghai Technology will come out at the end of the month at most." ”

"Don't worry, I'm not an enemy. Qin Leilei nodded her toes and looked inside, "At least the appearance is not as beautiful as your prototype, and it doesn't look good, but I don't know how the quality of the touch screen is......"

"There is a certain chance of crashing when rotating, there is a chance of color confusion when turning on, the service life of the touch screen does not meet the minimum standards of the American mobile phone industry, and the sensitivity is not enough...... Forget it, there are too many weaknesses, and any writing is enough to fill a piece of A4 paper. Qin Xiangnan shook his head, "But the biggest problem is not in the technical aspect......

"That's?"

"It's that they don't think technology is the biggest problem...... Seems a bit winding. Qin Xiangnan smiled and said: "Their concept is too old, the reason why smartphones will replace the old version of mobile phones, the key is that in addition to text messages, phone calls have many functions, and these functions determine that the scientific research level of smart phones must be above the horizontal line." ”

"Quality determines word-of-mouth, and in the mobile phone industry, word-of-mouth is often not proportional to sales, at least disproportionate. Qin Xiangnan sighed: "But this phenomenon is changing rapidly, the Internet can amplify word-of-mouth tenfold and hundredfold, the good are better, and the bad are worse...... Especially for the first domestic smartphone, the evaluation criteria are likely to be more stringent. ”

"Whether to win the hearts of users with higher quality, or to win the market with the name of the first domestic smartphone, this is a multiple-choice question. Qin Leilei shrugged, "If they choose it themselves, they must have the courage to take it." ”

"Yes, Meizu Technology hopes to expand its popularity through this name and win more market share first, but the Zhanxiong background behind Xinghai Technology has decided that it can only take another path. Qin Xiangnan glanced at the big screen on the stage, "Times are changing, at least among those users who use smartphones in the first place, they are not sensitive to price, but they have higher requirements for quality." ”

Hearing a long talk about supporting domestic products from a distance, Qin Leilei shook her head disdainfully, "Supporting domestic products and supporting national brands is easy to say...... The key is still quality and credibility, and you can't always ask everyone to buy domestic goods with high prices and poor quality. ”

Qin Xiangnan didn't say anything, about the propaganda work in this regard, in fact, Xinghai Technology is also prepared.

"By the way, I heard...... I heard that Meizu Technology and Zhanxiong have cooperation?" Qin Leilei suddenly whispered, "Really?"

"How do you know?"

"Cats have a cat path, and rats have a rat path. Qin Leilei opened her mouth wide, "Is it true?" Feng Yiming doesn't pay too much attention to your Xinghai Technology!"

"Although Xinghai Technology is also a Zhanxiong enterprise, it is actually an independent relationship with Zhanxiong, which is essentially different from your Leiwu e-commerce. Qin Xiangnan's face was a little ugly, "Besides, no one can guess that person's thoughts, and his pattern often exceeds most imaginations." ”

After a pause, Qin Xiangnan suddenly turned around, "You don't have to go to school today......? Honestly!"

Qin Leilei smiled and said slowly: "I'm not integrating during this time, Leiwu E-commerce has just merged with Baimin Dianping.com, and I heard the news that Zhanxiong is going to cooperate with Meizu Technology...... The quality of the Meizu 1 is there, but the name of the first domestic smartphone is also there......"

"In cooperation with Meizu Technology, Zhanxiong Group's business may be cautious, and I think Leiwu E-commerce may be able to test the water first......"