Chapter 973: The Hype Begins
The next day, Nolan got in touch with the producer by phone. As soon as they heard that Leila already had a way to publicize it, they immediately made an appointment to meet to discuss the specific situation.
Yesterday in the car, Laila thought of using Roy's appearance to hype up the publicity because she saw the huge poster, but it was just a flash of inspiration. After a night and a morning of thinking, she decided on the detailed steps to take and wrote a proposal.
When she took out the proposal, everyone who read it was stunned. It turns out that they can still hype like this, and they seem to have learned another lesson. Although it can be seen that according to such propaganda, Roy will get a lot of benefits in the end. But what's the point? They're definitely getting more money from their films.
Think about it, isn't hyping up other actors at the same time hyping their fame at the same time? Why do you keep having fun with it? It's because there are vested interests in the film and investors.
"No problem, just follow the above!" didn't even need to report it, and the representative from the producer immediately agreed to the publicity plan she brought.
In terms of the intensity of publicity, I'm afraid no film production company can compare to Leila. Behind her stands not only the entire Moran Media, but also the FB she created, as well as the various media that have established a good relationship through long-term cooperation.
It may be that a lot of the time, everyone does their own work, but as long as Leila's money arrives, any news she wants can be delivered to where she wants to be sent as soon as possible.
And Leila also has a secret weapon, which is a huge water army integrated by relying on the group of programmers in FB. Most of the water armies of other people's families are ordinary people who can take jobs with a network cable, but they are different, many people are senior programmers with ties, and they are the leaders of the water army when they take off their ties. It's like a sharp sword, and wherever the boss of Lyra points to, they poke it in.
So, on the same day, there were some comments on the currently released summer blockbusters on some relatively large exchange forums, which is nothing more than saying that although there are many blockbusters, there are few eye-catching.
After the guidance of Leila's subordinates, such a topic naturally fermented into a comment on the appearance of Hollywood male stars. In the United States, the older men are, the more tasteful they are, like those actors who are in their thirties and forties but more popular, it is simply too normal, and some old men with gray hair can still save the world and embrace beauties with vigor.
But since Roy's birth, with that impressive face, gray eyes and dark blonde hair, as well as an impeccable figure trained by years of martial arts, he has immediately become the most wanted object of countless women's hugs, and has been selected by well-known magazines as the world's sexiest title more times.
It's not that some other fans are not convinced by this, thinking that their idols are the most handsome, but every time at this time, Roy's fans will show off his Oscar title. Don't say that your idols are not as good as our idols, and even their acting skills are far behind, okay? If you are not convinced, let your idol also go to win an Oscar!
I really can't refute this, even if other people are half angry, they can't fight for this, at most they say two words sourly, he was picked up by his fiancée. It's just that this is not only not a blow to Roy's fans, but also a place to be proud of. That's right, he was picked up by his fiancée, he has such a powerful fiancée. If you idols are not convinced, go and grab it, even if you win!
Many idol-level celebrities don't want to announce their romances, lest fans lose their fans, even if there are some of them, they are all hype, and few celebrities will show their true side. But Roy is different, the story between him and Laila has long been known to countless people, and it is regarded as a true love fairy tale in the real world, it can be said that they are not only their own will together, but also what fans are happy to see. This has to be said to be a very incredible thing in the entertainment industry.
If they do break up, it is estimated that there will be a wail among fans.
This topic, which should have been swiped by many movies in the summer file, was taken up a lot by the appearance discussion posts that suddenly appeared. The main thing here is that there are a little unsatisfactory in this year's summer file, and as of now, in addition to "Raiders of the Lost Ark 4: Crystal Skull", "Superman for All", and "Kung Fu Panda", many blockbusters that were originally very well promoted have pounced.
For example, "Hellboy 2 Golden Army", which cost 75 million, only got a miserable box office of 35.88 million in the end.
The only few films produced by Leila's company that can be regarded as good-looking, such as "The Incredible Hulk" and "Iron Man 2", have all achieved very good results. There is also another company that "The Chronicles of Narnia: Prince Caspian" is okay at best.
No wonder some people say that there are not a few eye-catching stars in the entire summer file.
The audience often thinks that an actor with good looks is equal to a vase, equal to no acting skills, and equal to being big-minded and brainless. But when those vases don't exist, they will feel that their eyes are lacking nutrients and need them.
Through this topic, Roy's appearance was hyped. There are also some other outstanding-looking celebrities who are also inexplicably and happily rubbing the heat.
This is the first step in Leila's advocacy plan. They have limited time, and the premiere is about to begin, and what they can do is basically done, so her plan can only work after the movie is released, and now it is just in the stage of accumulating energy.
The premiere of "The Dark Knight" was on July 18. There are many blockbusters in the summer file, and no one can guess which film will be a big hit and which one will hit the street before it has been tested by the market. Under normal circumstances, film production and distribution companies will avoid films with relatively large investments.
High investment will have higher opportunities in exchange for high returns, which seems to have become the consensus of the Hollywood film industry. And after Leila entered the summer file, major companies summed up a rule, that is, at least two weeks with her movie, so as not to become the Titanic that hit the iceberg.
The producer's intention is to get out of the way of the blockbusters for a while and run the movie well in order to make more money. No one knows when the next time Leila agrees to help them make a movie, how can they not use it if they finally get caught?
However, after they finished filming the schedule, they were surprised to find that they made a mistake, that is, when the director of this movie was replaced by Leila, all the blockbusters that were preparing to compete in the summer schedule of the same period regarded them as a flood of beasts to guard against. In other words, they don't need to hide from others, everyone else avoids them.