Chapter 322: The cost is too high
Xie Guangning looked up at Yang Chuanjie, his eyes were full of gloom.
He couldn't figure out how the young man in front of him knew his identity.
Bluffing, pretending that the other party guessed wrong, etc., he felt that it was unnecessary. The possibility of cheating him is almost zero.
Yang Chuanjie smiled: "Do you want me to tell you a little secret again?"
Xie Guangning's eyes were blank, as if he hadn't heard his voice.
Yang Chuanjie smiled in his ear and whispered, "You may become one of the most awesome liars in history." ”
Xie Guangning's eyes flashed with a look of confusion.
He didn't understand the meaning of the sentence.
Yang Chuanjie didn't explain, and turned around and left leisurely.
As far as he knew, at the earliest, Li Feng and a group of students were busy in order to help John welcome Xie Guangning's arrival. As a result, Xie Guangning suddenly made a cold phone call the day before. This breath can be said to have directly swept the entire 'horticultural training class'.
If it spreads, Xie Guang would rather become famous. And, that's just now.
Yang Chuanjie can be sure that if in a few decades, as Li Feng and others become more famous, Xie Guangning's fame will only rise with the tide. If only in a few hundred years...... Historical figures are generally exaggerated, and once they become historical figures up and down the horticultural training class, they all have to carry a layer of legend. And Xie Guangning, who can compete with Mr. Li and his students, is definitely one of the most awesome liars in history.
Of course, only if the news can get out......
If it is harmful to Mr. Li's reputation, Li Feng will resolutely not let it appear. Poor Xie Guangning, who is also one of the liars standing at the top of the pyramid at this stage, is destined to be swept into the dustbin of history, leaving no words.
In the history books of the future of China, there is such a vague lack of material that people talk about.
And Xie Guangning, I'm afraid that he will sit through the prison and don't know until he dies, he will end up like this, just because Mr. Li feels that the Chinese political arena is not suitable for John to practice practice, so he retreats to the second best place and lets John take the Chinese liars as the target of practical practice.
And he is the first big liar to challenge John's promotion path.
Rush successfully, John wins!
Stupid big man, he is already qualified to get the nickname of a 'liar killer' in Huaxia. If you continue to advance, before going to the United States, you may be able to get the nickname of 'Destroyer of the Chinese Liar World'.
Li Feng wants to be a low-key legend, and the stupid big man is in the world of liars, and it is very likely that he will do this.
John has officially taken out a big liar, which is undoubtedly something to celebrate. For this reason, Li Feng made the decision for John and found him a big hotel to entertain everyone.
At the celebration banquet, John became the undisputed male lead. Every word you and I can't do without his layout.
Those who play scheming, such as An Lingshan and Lu Xingsheng, put forward a few shortcomings. Those who are not scheming, such as Chu Shengnan and Yang Chuanjie, have praised the ingenuity of this layout.
"What's wrong?"
Seeing that Duan Kang was a little distraught and looked preoccupied, Li Feng couldn't help but pat him on the shoulder.
"Nope. ”
Duan Kang woke up and quickly shook his head.
"Is it a game thing?" asked Li Feng.
Duan Kang couldn't help but smile bitterly: "The teacher is really clever, and he can guess well." ”
"This sycophant is not high-end. Li Feng smiled: "What else can you do besides the game?" ”
Duan Kang smiled awkwardly and explained, "The first game has been developed......"
Li Feng was suddenly pleasantly surprised: "This is something worth celebrating, why do you look preoccupied?"
Duan Kang said helplessly: "It is estimated that no channel provider is willing to put the share ratio I proposed." ”
Li Feng was a little speechless, it seemed that this was really the case.
There's no way, Duan Kang's game is too money-burning.
With the number of Duan Kang's R&D team, this first game is naturally not a large-scale online game, but just a small stand-alone game on the mobile phone.
It's such a small game, and it took more than four months for 'Kangdao Game Company' to create.
Utilities, equipment, software and other things are okay, but the labor costs are too awesome.
You must know that although the number of Duan Kang's R&D team is small, the salary is ridiculously high, and the annual salary of the art director even exceeds 10 million. As for those with an annual salary of more than one million, grab a handful.
After more than four months, the cost of such a small stand-alone game is as high as more than 50 million.
Mr. Duan, who has long hair and fluttering, is so capricious.
With the level of his R&D team, if he really wants to pursue speed, such a small game can be completed in three or five days. But he had to keep improving and perfect, so he tossed for more than four months.
The cost is so high, if you want to return to the cost, the share ratio is undoubtedly far higher than those low-cost small games. Moreover, you have to skip the publisher and find the channel platform and promotion on your own.
This year, there are tens of thousands of game development companies and studios. There are less than one-tenth of those who can really eat and clothe themselves. If you sum up the experience, you will find that this one-tenth can be fed and clothed, and the games produced meet the two conditions of fast and accurate.
Fast, that is, the production speed should be fast. Accurate, it means that the game creativity can touch the player's context.
A stand-alone mini game, the source of income is nothing more than prop fees, in-app purchases and advertising. As for the cycle, unless it is popular, it will be eliminated in about half a year.
In the life cycle of only about half a year, the channel platform will have to extract about seventy percent of the flow, plus various taxes, payment fees, and even publicity expenses, if you want to recover costs or even make money, it is possible to exceed 200 million in revenue.
In the whole of China, the market for mobile stand-alone games is only tens of billions. And the stand-alone games that have sprung up every day are countless. A stand-alone mini-game, which can have a turnover of eight or nine million, is actually very good. If the production cost is controlled below one million, or even less than 100,000, you can still make a lot of money.
It is not uncommon for mobile stand-alone games with more than 200 million revenues to be popular.
After thinking about it for a while, Li Feng said: "Don't think about it when you talk to the channel platform about the sharing ratio, you don't have that qualification yet." When the game is really popular, you can try to renegotiate the sharing ratio. ”
"But in that case, if you want to recover the cost......" Duan Kang wanted to speak and stopped, extremely unwilling in his heart.
In some industries, content is king, while in others, channel is king. In the game industry, at this stage, the channel is still king, and whoever is closest to the user is the boss. The game is popular, or it is a well-known game company that has a certain right to speak. If the competition on the non-channel platform side is also intensifying, 19 points will have to pinch its nose and admit it.
Kangdao Game Company obviously does not have the qualifications to negotiate the sharing ratio with the channel platform.
Li Feng smiled: "Don't you believe that your game can become popular?"
Duan Kang smiled bitterly, not knowing how to answer. I have worked hard, put in 100% enthusiasm and dedication to make the game, of course, I feel that it is awesome and invincible in the world.
But just because you think it's good doesn't mean that the player thinks it's good too. The first game, he was completely unsure of what he was doing.
Duan Kang himself is better, he has always used the fact that he is a student of Teacher Li and will definitely become the king of the game to cheer himself up. 'Kangdao Game Company' is up and down, but it is listless, and no one can lift much energy.
It's not that they don't have confidence in the game, on the contrary, everyone feels that the first game developed by the company is definitely very attractive to players. But the cost of this game is too high, and it is not outrageously high.
Once the losses are severe, they suspect that it will not be long before the company will have to close its doors. This makes them anxious every day, suffering from gains and losses, lest this day suddenly come.
For 'Kangdao Game Company', although it has only been a few months since I joined, I still have a strong sense of belonging up and down. One is that the salary is high, and the other is that as the developers of the game, they are the people who care about the game the most. Like Duan Kang, they also want to be perfect and make the best game possible.
And Duan Kang, the boss, gave them time to work hard.
The market decides everything, and in the case of stand-alone mini games that only sell creativity, and the rest are floating clouds, the vast majority of game companies are more in pursuit of speed and low cost. Duan Kang is undoubtedly an outlier who makes them feel very good.
Li Feng decided: "Believe in your own game, in my opinion, the cost is already so high anyway, just gamble on it, throw tens of millions of promotion fees into it, and directly push it to the extent that everyone knows." lest in the process of slowly becoming popular, a large number of imitation games will pop up to grab the market. ”
Duan Kang was dumbfounded, is the teacher going to break the jar?
Li Feng couldn't help but laugh and said: "Don't look at me like that, just lose twenty or thirty million." If you lose too much, I'll let Ah Fei beat you to death. Not because of how much money you're losing, but because you're disgraced me. ”
On the side, Gao Tian, who was also listening to the conversation here, couldn't help but be a little curious: "Why did you let Ah Fei beat him?"
Li Fengyun was light: "Because I don't beat students." ”
All right!
Duan Kang and Gao Tian both had to admit that Li Feng was definitely a good teacher.