Chapter 559 - Raising the Advertised Price

looked at the number, it was Wang Yueran, Xu Fang was a little curious, pressed the answer and asked, "Sister Yueran, what's the matter?"

"Xu Fang, what kind of promotion have you done over there! You're going crazy today!" Wang Yueran's excited voice came!

Xu Fang's heart moved, and he asked with a smile, "What is the effect?"

"There are 50,000 people who have installed and used it today!Xu Fang, what have you done?" Wang Yueran's tone was still very surprised.

"Only 50,000?" Xu Fang asked rhetorically.

"What's only 50,000? Big brother, this is 50,000, there were less than 20,000 people a few days ago!

"I asked Sun Li to make a Weibo top advertisement, and it cost a lot of money. Xu Fang explained.

"Sun, Sun Li, how expensive is that!" Wang Yueran was taken aback.

"It's okay, it's actually okay to have 50,000, after all, this kind of publicity effect is not a day, and the strength of the actress should not be underestimated. Xu Fang thought about it and felt a little relieved: "Okay, don't make a fuss, at twelve o'clock at noon the day after tomorrow, Qingkou will be on sale on time on the official website of Yuehai Village, and we will do a publicity together tomorrow, and the usage of Yue Fubao will go up a step the day after tomorrow, don't worry about promoting this piece." ”

"Okay, okay, Mr. Xu, you have been so handsome in the past two days, I believe that Yuefubao will be able to shine in your hands!" Wang Yueran said excitedly.

Hanging up the phone, Xu Fang's previous calm demeanor had been swept away.

Nima, 50,000 downloads a day?

Xu Fang quickly took the computer and opened the official website of Yuehai Village.

Among them, the woks mentioned by Sun Li on Weibo, as of now, the number of orders has reached 23,000!

Seeing this order, Xu Fang's eyes widened!

"It's worthy of being a movie queen, it's really a movie queen! This popularity, this popularity, Emma, this popularity is too high! Damn, Su Beier really made a lot of money this time, if you still have a little conscience, you have to pay some advertising fees." Xu Fang stared at the 20,000-three order, and his heart was extremely shocked, the money Su Beier spent today was really worth it!

Of course, the sales of other products in Subeier are also quite good, a rice cooker worth 368 yuan, stunned by the sales of 13,000 orders!

If you look at other products, they all have sales ranging from thousands to hundreds.

Xu Fang estimated that Su Beier's profit today may break two million!

Earn two million a day, this is more profitable than anything else!

Look at other products, more or less have a good increase, even the mountain egg side, because some people want to buy kitchenware, by the way, also buy some ingredients, mountain eggs today's order also broke 10,000.

Overall, today's harvest is extraordinary.

Looking at the turnover in the background, which has reached an astonishing more than five million, Xu Fang is also satisfied to rest.

Early the next morning, Xu Fang had breakfast and opened the computer to chat software.

As soon as it was launched, Sun Juan's message came: Mr. Xu, the data on your website is correct, right?

Xu Fang sent a cold sweat expression: Eldest sister, how can this be wrong, every order has an address, where can I get so many addresses for you.

Sun Juan: Your website is amazing, I saw the number of orders early this morning, our whole company was shocked, the boss personally called me to ask what the situation was, knowing that this matter was ready to give me a bonus, Mr. Xu, when will you come to us, I will invite you to a big meal!

Xu Fang: Haha, the big meal is free, in the future, we will do activities here, Mr. Sun can try to cooperate as much as possible, let's work together for a win-win situation!

Sun Juan: No problem, by the way, give us your company's bank account number, and the promotion fee will be available today.

Looking at the news sent by Sun Juan, Xu Fang was slightly happy in his heart, Subeier Company saw that it had made money, and it was easy to give the money.

has a good start, which is also perfect, open the Weibo of Xiulan Hotel, Xu Fang began to promote the kitchen knife of "Lao Zhang Knife":

Every family should have a good kitchen knife, the chefs of the Xiulan Hotel have carefully selected and compared with each other, and finally selected the "Lao Zhang knife" as the special kitchen knife brand for the chef of the Xiulan Group, which is easy to use and safe.

Forward it for a chance to get a kitchen knife, limited to 50 copies!

After checking that there was no problem, Xu Fang chose to send.

After Weibo was issued, Xu Fangzheng was about to breathe a sigh of relief when he saw a message from someone on the chat software.

After clicking on it, I saw that it was sent by Zheng Kai.

Zheng Kai: Mr. Xu, I took a look at your platform, you are amazing, Su Beier is on your official website, and the total sales of products yesterday reached 50,000 times!

Looking at the message sent by Zheng Kai, Xu Fang replied: I did a kitchen activity this month, and I am also instilling a concept with everyone, buying kitchen supplies to our official website. So the popularity of Subeier will definitely drive the sales of your products, you look at your kitchen knives yesterday, the highest one sold 200 pieces, and that is still not promoted.

Zheng Kai: Hey, although your website is new, the traffic is really good, and it is really unexpected that the kitchen knife can be sold. But is the Weibo of the Xiulan Hotel really so powerful? One of our bosses saw Subeier's sales on your official website and asked me if I could sell that much.

Xu Fang: Definitely not, we asked Sun Li to help promote it on Weibo.

As he spoke, Xu Fang sent the Weibo message over.

Seeing the link to Weibo, Zheng Kai couldn't help but be stunned, and then asked in surprise: Mr. Xu, how much money did you spend?

Xu Fang: People definitely don't look at the general remuneration, anyway, it costs a lot, a lot!

Zheng Kai: Mr. Xu, can you still find first-line celebrities to do publicity?

Seeing Zheng Kai's words, Xu Fang also rolled his eyes: First-line stars are not easy to invite, the price is high, and they have to take favors. You also want to do this kind of Weibo promotion? The money is yours.

Zheng Kai naturally knew that there was no free lunch in the world, so he hurriedly asked: How much does it cost?

Xu Fang: The price of a Weibo ad for A-list celebrities ranges from 25 to 400,000 yuan, and if those superstars are even higher, are you willing to pay for it?

Zheng Kai was the commercial director, and he would not be caught by Xu Fang's words, so he immediately asked: Mr. Xu, this money is not from our family, right? I think there are still a lot of publicity ingredients for you.

With the experience of promoting Subeier, Xu Fang was reluctant to be wronged, and typed in the past: This nature is not the same, people celebrities promote your brand, you can buy it on any website, and you can even buy it in local supermarkets and shopping malls, but our official website is this one, in the long run, it is still your promotion effect is good. If you look at Subeier's kitchenware, in addition to the good sales on our Yuehai Village official website, the sales on other shopping platforms have also increased greatly.

Zheng Kai was also frightened when he heard that Xu Fang was stunned, and then asked: Then what proportion should we share the cost?

Xu Fang is naturally willing to do this kind of promotion, and having these first-line stars to do publicity has great benefits to Yuehaicun's official website, so it is necessary to hold a point and make the other party feel distressed by the flowers, but the flowers are worth it.

After thinking about it, Xu Fangcai said: It is not easy to invite first-line stars, it is difficult to put in the advertisement, it should be difficult for you to find suitable stars to endorse you on Weibo, but we can use relatively preferential prices to cooperate with celebrities, and if you promote, your products will benefit the most, and the promotion cost will be paid according to three seven, and you will pay seventy.

Zheng Kai also lost his temper with Xu Fang's algorithm, and quickly replied to Xu Fang: Seventy percent?

Xu Fang: You set the star, and then we will contact us, and it is best to give a few alternatives.

Zheng Kai: Then Mr. Xu, wait a minute, I will discuss with the boss and try to win an advertisement.

Lao Zhang Tool Headquarters, after Zheng Kai and Xu Fang finished chatting, they immediately came out of their office and took the elevator upstairs.

Walking to the door of the boss's office, Zheng Kai knocked on the door.

"Please come in. A majestic voice came.

"Mr. Zhao!" Zheng Kai came in and immediately said hello.

There was a middle-aged man in a suit sitting in the office, and when he saw the visitor, Mr. Zhao smiled slightly: "Xiao Kai, why are you free to come?"

"Mr. Zhao, didn't you say this morning that Su Beier's products on the official website of Yuehai Village have high sales, I asked the reason, Su Beier found a first-line star to do a Weibo promotion. Zheng Kai said bluntly.

"Weibo promotion?

"Sun Li!"

"Tear" Hearing that it was this person, Mr. Zhao gasped: "The prices of these first-line stars are relatively high, and they generally don't accept the sales promotion of this kind of physical products, how much did they spend?"

"I didn't ask Sun Li's price, but I asked him if he could promote it for us, and he said yes, the price is between 250,000 and 400,000, and the first-line stars let us pick people, and he went to negotiate the price, but they paid 30% of the promotion cost, and we paid 70%. ”

Mr. Zhao took advantage of the time to chat with Zheng Kai, and had already opened Sun Li's Weibo, looking at the top Weibo, Mr. Zhao was puzzled: "Isn't this mainly for their platform promotion?

Zheng Kai was also a little speechless, and said the set of rhetoric that Xu Fang said before.

Mr. Zhao nodded slightly, and only asked after a while: "Then do you think it is cost-effective for us to do this kind of Weibo promotion?"

Zheng Kai thought for a while and said: "Let's put aside the sales, I can promote it on the Weibo of the first-line star, this is a lot of publicity benefits, and I looked at Subeier's orders to today, there are more than 50,000 on the official website of Yuehai Village alone, and the profit in the middle is at least 2 million, compared to the income, these expenses are not much." ”

"Then you can talk to him. Mr. Zhao nodded.

After hesitating, Zheng Kai said: "Now many celebrities' Weibo is actually only a few hundred retweets, and if it fails, our money will almost be wasted." ”

"If Weibo is well written, the publicity effect is not low. However, Yuehai Village official website is a place where you can build a good relationship. Mr. Zhao commanded.

"Is Mr. Zhao very optimistic about this platform?" Zheng Kai asked curiously.