Chapter 433: Prepare for TopGear!
"Do a car show!"
When the two heard Li Fanyu's proposal, it was obvious that their expressions were different. Pen Γ fun Γ Pavilion www. ο½ο½ο½ο½ο½ο½ γ ο½ο½ο½ο½
"Lee, will the car show be too small? Although I like cars, you have to admit that there are not so many people who really like cars. β
That's the concern Stuart is expressing.
Li Fanyu's face sank, and what Stewart said was right. Although cars are highly popular in most countries around the world, you have to admit that there are still a few people who really like cars. The subject of automobiles is also far less topical than politics, life, and sports.
He had a deep understanding of this from a book called "Automobile Black Technology" at the starting point. Anyway, the book is quite passable, but because the subject matter is too niche, even the website doesn't recommend it. The author of the novel, Er, is even more stupid, and he eats soil every day to survive.
"Hey! I've had this idea for a long time! Cars, what a fascinating and passionate topic! We can put the world's most famous models on the show, test drive them for the audience in all aspects, and interact with them. There are sure to be a lot of fans who enjoy a show like this!"
This is the approval that Clarkson blurted out.
BINGOοΌ
Li Fanyu pointed at Clarkson with both hands and made a very prodigal posture.
"That's right! It is precisely because there is no car variety show that can be called a classic in the true sense of the word, that the opportunity we face is even more rare! You think about it, the car shows on the market now are all for the purpose of promoting brands or models. All kinds of seemingly scientific and objective test drives and introductions are full of praise and sales pitches behind them. The audience is not stupid, and they just take a look at such a show as an advertisement, they can't really like this kind of show. β
When Stewart heard him say this, he immediately expressed his opinion, "But Li, isn't the main income of automobile variety shows from the advertising fees of automobile manufacturers?"
"NONO, JOE, WE'RE GOING TO MAKE A VARIETY SHOW WITH PERSONALITY AND HEIGHTS! IT'S JUST ABOUT CARS! YOU SHOULD KNOW WHAT THE MAIN BENEFITS OF VARIETY SHOWS ARE, RIGHT?"
"Advertisement!"
Li Fanyu covered his face, uncle, can you not be so sharp and change your habit of telling the truth directly!
I'm talking about all kinds of copyrights and sponsorships!
"Let me put it this way, let's use someone who understands cars as the host, and show the advantages and disadvantages of the car from the most unique angle and from a fair and objective point of view. β
Hearing Li Fanyu say this, Stewart and Clarkson's eyes lit up together, "Just complain?"
"Feel free to complain! As long as you are objective, you are not brainless!"
"Okay! I like this idea!" the two of them laughed together.
Li Fanyu shook his head helplessly and continued: "We rent all kinds of top models from various brands around the world, use the best photography and editing technology, don't care about the cost, and produce the program according to the standards of Hollywood blockbusters. β
Stewart, who was determined to change careers to become a producer, immediately became interested when he heard that no matter what the cost: "How far can this be achieved at any cost?"
"Let's take the test link of the vehicle, we use multiple cameras, god angles, fast switching and even full aerial photography! Let's put it this way, since we want to do it, we will do the best program of its kind! Strive to make most of the shots reach the level of high-quality car advertisements! There are cars in the footage, every frame can be used as a computer desktop!"
Stewart was stunned, "How much does that cost to make?"
"Joe, we have an old Chinese saying that how bold a person is, how productive the land is!"
"Ahem, I know this, this is ......"
"I didn't let you complain, then listen to me!"
"Okay, good, you go ahead ......"
"Then there's the content, and we want to make the rigid car show interesting! If we want more people to like the show, we need to show people crazy ideas about cars!"
"For example?"
"For example, we can use the model of a Hollywood shootout movie to test the sturdiness of a car, for example, we can throw a car off the plane and let the car on the ground compare the speed with the free fall!"
"This idea works!"
"Then there's the topic! We can set up a celebrity interaction session, bring in entertainment stars, or sports stars, and let them drive cheap family cars around the track. We can ask a famous professional racing driver to put on a mask for a test drive, and then let him unveil at the end of each episode or season, shocking all the audience! I can quit at the end of each season and go on road trips and long-distance rallies around the world, showing the customs and car culture of various countries with the effect of movies!"
After these few ideas, Stewart and Clarkson were already in the blood.
"Oh my God, Lee, you're an absolute genius!"
"You really thought of it on the spur of the moment, thinking so much?"
Facing the praise of the two, Li Fanyu blushed, "Ahem... Thanks to Jamie for this......"
Clarkson was stunned, "Why are you thanking me?"
"Uh... I read your column before I came up with these thoughts. β
"But I don't write about it in my column."
Li Fanyu really can't explain this... So he interrupted: "Don't care about these details...... With these elements as the core, do you think you can do a good job in making an automobile variety show?"
"Of course!"
"That's for sure!"
Seeing that the two agreed unanimously, Li Fanyu slapped his thigh, "Then let's do it!"
"Uh," Stewart hesitated, "Lee, according to your idea, I'm afraid the funding of this show will be a big problem." You see, the car used for the show, if you can borrow it, you have to rent it, which is an expense. If you want to do the best results, you need to have professional-grade equipment, which is a big expense. But it's still small, I can borrow and rent the car through connections, and I can get the equipment through friends. But to record a show like this, we need a set of sounds, a fixed proving ground, right? That's a lot of money. To tell you the truth, I originally had 10 million dollars in my hand, but last night...... Ahem... It took more than half of the car to buy. β
burst
It's not serious!
But... You don't have money, master, I'm rich!
"Joe, Jamie, don't worry about the funding at all, I'll take care of it. β
"You, my friend, since you can collect those expensive classic cars, I think you must have a rich family. But with all due respect, the cost of doing a show is huge. If we don't use advertising for manufacturers as the main means of making profits, then we need to bear the production costs before the popularity of the program is out. According to your standards, even if an episode is forty-five minutes, it will cost two or three million dollars for pre-shooting and post-editing...... Or even higher,"
Hey, that's interesting.
Regarding Stewart's concerns, Li Fan couldn't help but laugh.
"Joe, you're wrong. β
"Huh?"
"You got two things wrong, according to my expectations, the car review, the test drive, the fun session, the celebrity interaction session, the mystery driver lap session at the end, plus some location sessions. The duration of an episode should be a full hour, not forty-five minutes, which is the first point. The second point, according to my idea, the production cost of an episode cannot be lower than this number!"
As he spoke, he held out a slap.
Stewart and Clarkson were stunned, "Oh my God!
This is crazy! This production cost is about to catch up with a low-budget Hollywood movie! After being in the TV station for so long, Stewart has never heard of such a big investment in that variety show!
This investment, where is the variety show? This Nima is making a documentary!