For many products, the so-called "grade" is actually a difficult problem to explain.

For example, if a pair of "pullback" shoes and a pair of "Nike" shoes are placed in front of you, who has a higher "grade"? The vast majority of people will naturally think that "Nike" is of a higher grade.

However, why is "Nike" higher? Is its quality better than "Pullback"? Or is its production cost higher than "Pullback"? Many people may be speechless.

Yes, the so-called "grade" is actually so unreasonable. The quality of most "Nike" shoes is really not necessarily comparable to "Pullback", the real production cost of a pair of "Nike" shoes is really similar to a pair of "Pullback", but there is no way, in almost everyone's cognition, Nike is "higher" than Pullback, but it is a fact, spend N times more expensive than "Pullback" to buy a pair of "Nike", almost everyone takes it for granted.

To be honest, the above examples are normal, if you compare "Huili" with some luxury brands, it is even more unreasonable, the same cost and quality are similar, why the price can be thousands of times different.

This is where Lin Lianhua questioned Li Huayong just now. Li Huayong just said, the future of the ceramic factory production products ready to take the "high-end route", it should be said that such an idea is of course good, high-end products than low-end products are more profitable, this is a basic law, if the future ceramic factory can really get out of this way, then because of the poor geographical location of Nanjiang Province caused by the cost problem is really negligible.

However, the real question now is: Is this a path that you can take if you want to? In other words, to make a product, if you want to be "high-end", will you be able to "high-end"? The answer, of course, is no.

At this time, Lin Hui suddenly said: "It's not so easy to create a high-end brand. Because for a high-end brand, in addition to the basic quality assurance, the fame of the product is also very important, and if you want to have fame, the first needs to invest, the second needs time to accumulate, and more importantly, sometimes even if you are willing to invest, it may not be able to achieve the effect you want. Take the fashion industry that I am familiar with, if you really want to talk about it, what brand of clothing does not want to become a representative of high-end fashion? But there are very few brands that can really be satisfied, and there are many brands that are still not recognized by consumers even if they spend a lot of money. ”

"That's it, sister, ignore him, let me tell you, he sometimes likes to be whimsical......"

The Lin Wei sisters questioned Li Huayong as soon as they sang and sang together, and Li Huayong was not angry when he smiled, and he still looked confident.

To say these truths said by the Lin Wei sisters, although Li Huayong is not an expert in this area, the basic meaning is still very clear, and Li Huayong certainly knows that it is not easy to create a high-end brand. However, to tell the truth, Li Huayong's confidence is really not pretending, he is really a little confident in this matter.

Li Huayong's confidence mainly comes from his understanding of architectural porcelain, a peculiarity of this building material, which makes it possible to create a high-end brand in a short time.

"Speak quickly, don't just be stupid, I really don't know what you were thinking just now. ”

"I just remembered those marbles again. ”

"Marble, hey Yong, we're talking about building tiles now, what kind of marble ...... are you telling us now?"

"Lotus, don't worry, you listen to me. Li Huayong interrupted Lin Wei with a smile:

"I was just thinking that marble and ceramic tiles are common building materials, especially in the architectural decoration market, and these two materials are very widely used. I just thought of a very interesting thing, these two materials are quite complementary, the advantages of one material are the disadvantages of the other, and the disadvantages of this material are the advantages of the other, don't you say?"

After listening to Li Huayong's words, the Lin Wei sisters thought that this was really the case. At this time, Lin Hui opened his mouth and smiled:

"It seems that marble is characterized by wear-resistant and not dirt-resistant, while ceramic tiles are characterized by dirt-resistant and not wear-resistant, and their advantages and disadvantages are really complementary ......"

Everyone understands the "dirt-resistant" properties of ceramic tiles, while tiles are fragile, which is "not wear-resistant". And there is nothing to say about the "wear-resistant" properties of marble, what many people may not understand is that real natural marble is actually "not resistant to dirt".

Since the main component of marble is actually calcium carbonate, it is inevitable that there will be some pores inside real natural marble. It is for this reason that real natural marble is actually very resistant to dirt. Not to mention the oil, even if you just sprinkle a little red wine on the marble, the wine stains will be difficult to clean. This is actually a very big disadvantage of natural marble as a building decoration material.

"Hey, what the hell are you trying to say?"

Li Huayong smiled at Lin Wei and said, "I mainly want to say, if we can produce a large-size tile, then Lotus, can we create a high-end brand?"

After listening to Li Huayong's words, the Lin Wei sisters changed color at the same time: "What do you say? You are really sure to produce large-size ceramic tiles......

That's right, this is one of the peculiarities of architectural tiles. Due to the "fragile" nature of porcelain, most architectural tiles are usually not very large in size. It is precisely for this reason that the size of the porcelain used in the building has become a very important indicator to measure the grade of ceramic tiles, and even the most important index.

For example, in today's era, in the field of industrial porcelain, after so many years of sneaking, the Japanese have almost learned our traditional Chinese porcelain craftsmanship, and in most places can almost do the same, but in the international market, why should Japanese porcelain be behind Italian porcelain?

There is only one place that can not compare with Italy, in the field of production of large-size ceramic tiles, Italy is currently the first in the world.

"Tell us, what do you do to make a large size tile? How do you know so much? Yong, you're kidding, you're whimsical, aren't you? ”

was so recognized and despised by his girlfriend, Li Huayong couldn't hang it anymore, but there was no way, in the face of Lin Wei's words, Li Huayong really didn't dare to pat his chest and say big things now.

You must know that Li Huayong is only an engineer, he is neither a material expert, nor an expert in ceramics, with his professional knowledge, he certainly does not know how to develop large-size tiles.

However, Li Huayong's words just now are not completely untargeted, it is funny to say, Li Huayong just remembered this stubble, and it actually had something to do with his hobby of playing Go.

In his previous life, Li Huayong was a senior Go enthusiast, so he usually paid more attention to Go news. Probably a few years before Li Huayong's crossing, a piece of Go news that happened in his hometown piqued his interest.

Li Huayong's hometown in his previous life was in the southernmost city of Nam Giang Province, which was rich in rare earths, and the chairman of the Go Association in that city was a private boss who made a fortune in the rare earth industry.

One year, the guy suddenly had a whim, mixed a certain rare earth element into the material for the production of Go pieces, and said with great interest that he wanted to develop a "high-tech Go".

Not to mention, he really made it up in the end.

One year, when Li Huayong returned to his hometown, this guy also gave Li Huayong a pair of such "high-tech Go" with great interest, and also bragged to Li Huayong, saying that that the kind of Go could not be broken with a hammer.

Of course, Li Huayong didn't really smash it with a hammer, so it was too shameful to give his friends face, he was just in front of this guy and threw a few Go pieces on the ground.

The ground is a concrete floor, and those chess pieces don't seem to be damaged in the end!

To tell the truth, Li Huayong was inspired by this incident that he thought of the possibility of developing large-size tiles.

Of course, with Li Huayong's temper, he won't shout about this kind of thing before he has a little eyebrows, even in the face of his girlfriend.

"Okay, let's not talk about that. ”

Li Huayong diverted the topic and said to the second daughter with a smile:

"Let's unify our minds first, if, of course, I'm just if, if there is really any hope of developing this kind of large-size tile, then do you agree with this investment plan?"

Lin Weiren was more innocent, and after listening to Li Huayong's words, she replied almost without thinking about it:

"Well, if you can do what you just said, then this project is a good project. ”

Literary young women are going to be a little more troublesome, and when Lin Wei finished speaking, Lin Hui tilted her head and thought for a while, and finally she smiled at Li Huayong and said:

"It's not enough, Ah Yong, you just said two reasons, right? Well, if you can still say one reason, then I will also support you and form a united front with you. ”

Li Huayong said with a bitter face: "Ah?!, do you still need a reason?"

At this time, Lin Wei also followed beside him and coaxed: "Yes, yes, yes, just two reasons are not enough, we still need one more reason, Ah Yong think about it quickly." ”

Li Huayong fell silent.

In less than 2 minutes, Lin Wei began to urge again: "Have you thought about it?"

Li Huayong smiled bitterly, how could such a reason be so easy to think, so he began to believe it:

"Of course I think about it, and let me tell you, in fact, this third reason, that is the most important reason, compared to this reason, the two points I said earlier are nothing at all. ”

"Ahh ”

"The most important reason for this, of course, is willfulness. ”

"Wayward?"

Li Huayong laughed: "Isn't it, willfulness is the biggest reason for this plan." ”

When Li Huayong said this, a wave of pride surged in his heart at the same time. It must be admitted that it is indeed a bit capricious to promote such an investment in Nam Giang province at such an age. But what does it matter?

Think about other predecessors who have traveled through the world, if others have traveled for so long as themselves, they may have already changed their days.

As for himself, he just wants to use this plan to change the appearance of that place in Lijiaao a little, isn't it okay to be so capricious?