A week later, in a small business conference room of "Baiyun Hotel", Li Huayong was talking to "He Daniu", Lin Lanhua, Zhao Peng, Yuan Linlin and other people from the design team:

"To plan a high-quality pedestrian street, we must pay attention to the combination of business and culture, and the most important thing is to adhere to the "people-oriented" ...... Of course, this is all a cliché, and I believe that everyone here understands it better than me, so I will no longer be verbose here. Therefore, we must be clear that the ultimate purpose of the commercial pedestrian street is actually to serve the target customer group, if the human factor is not considered, and the commercial street is not planned and designed according to consumer behavior, the probability of success of the project will be greatly reduced......"

I think it's actually the disconnect between business and culture, and there are usually two kinds of "disconnect" when I say "disconnect", one is a more common or relatively low-level mistake, which is, of course, the excessive pursuit of commercial interests, and the sacrifice of traditional culture and the environment. Such low-level mistakes can be seen everywhere, for example, we see that when many cities rebuild old commercial pedestrian streets, in the pedestrian streets after the "change of face", the tradition is mixed with the modern, and the modern is stuffed into the tradition, which is actually nondescript, not only nondescript, but in fact, if you do this, its commercial value and commercial interests will also be greatly reduced. After all, for the business, the old commercial street is a non-renewable tourism resource, cultural resource and commercial resource, and its commercial value is unique and irreproducible. This is also the advantage of the old commercial street. Then when planning the pedestrian street, we must pay attention to protecting this advantage......."

"Of course, we asked Mr. He to check this time, and I also read our first draft just now, and this kind of low-level mistake has not been made, so I want to focus on the second kind of mistake that is easy to make when doing this kind of design......

While Li Huayong said this, he glanced at Lin Lanhua intentionally or unintentionally:

The second mistake, of course, is to overemphasize the cultural factor. ”

After saying this, Li Huayong turned to Zhao Peng, who was listening to him carefully:

"Xiao Zhao, you are a major in urban and rural construction, and you must know that the cultural atmosphere of a city is mainly determined by its urban function, and the cultural atmosphere of a century-old city and a new city must be different, right?"

"Ahh......h

"That's it," Li Huayong immediately said before Zhao said anything else: "So I have always thought that when planning a pedestrian street, we really can't blindly emphasize culture and characteristics." It is good that people can feel the atmosphere and cultural atmosphere of the special era and the cultivation of sentiment on those famous commercial pedestrian streets. However, please keep in mind that the core function of the commercial pedestrian street is definitely commercial activities, and culture and entertainment can only be an additional function of the commercial pedestrian street. Business is the mainstay, culture is supplemented, this primary and secondary relationship must not be confused, remember, remember. ”

Speaking of this, Li Huayong seemed to be still unsatisfied, and he continued to talk eloquently: "Besides, there are many fashion consumptions, and why is it not culture in itself? For example, everyone often talks about food culture, wine culture, tea culture, clothing culture, and so on, these are not cultures? Therefore, I think that as long as we are accurately positioned, then we do not seek characteristics, and the characteristics are naturally revealed, and culture is naturally manifested without seeking culture." There are many small cities abroad, they don't have a long history, but there is no shortage of thriving commercial pedestrian streets. Therefore, those commercial pedestrian streets that are full of poetry and cultivating sentiments, I think they are only the will of a few people to meet the needs of a specific type of consumers, but this model is not universal, do you say so?"

Speaking of this, Li Huayong finally stopped, he looked around, especially observing Lin Lanhua's expression, and then he said haha:

"Of course, the above is just my personal opinion, the words of a family, haha, the words of a family. The real formation of the plan is still up to all of you. So be it......."

Li Huayong pretended to look at his watch: "I'll make an appointment with someone else to talk about things later, then I'll go first, you continue, continue to improve this plan......"

Speaking of this, Li Huayong really left the conference room like this, there is no way to leave without leaving, he just talked so much, in the final analysis, it actually means one thing: he is not satisfied with the first draft of the plan made by these people in the room in the past week.

If you want to be specific, what he means is mainly that she is dissatisfied with Lin Lanhua, after all, she is presiding over the planning and design, and the mistake she made this time is actually a kind of literary and youthful disease, and the whole plan is designed too coldly, and it is not down-to-earth at all.

Li Huayong believes that if this project is done according to this first draft, well, it may be able to create a beautiful business card for the city of Yangcheng, but his own plan to make money has been hindered.

Therefore, for the sake of his own money-making plan, and in the face of Lin Lanhua, who couldn't be beaten and scolded, Li Huayong of course had no other way, he had to reluctantly say a lot of it, and quickly flashed after finishing speaking.

Li Huayong left, but the others in the room did not disperse immediately. After all, although Li Huayong is verbose, his meaning is still very clear, and at this time, everyone knows: "Mr. Li" is not satisfied with this plan.

Several college students in the room who had just joined the work didn't even dare to see through the atmosphere at this time, some of them looked at each other, and some looked at "He Da Niu", but in the end, almost everyone looked at Lin Lanhua.

Lin Lanhua was expressionless, joyless and carefree, no matter whether Li Huayong was there or not, she maintained her unique cold style throughout the whole process.

"Teacher He, what do you think?"

If you want to say that the person He Da Niu is He Da Niu after all, he said a very high-level sentence at this time, at least after Li Huayong knew this sentence afterwards, Li Huayong felt that it was a very high-level word:

"Tsk, do not seek characteristics, characteristics are naturally revealed, do not seek culture, culture naturally appears. You Mr. Li said this well, and it can be seen from this sentence that you Mr. Li is really level, I personally think his opinion is very pertinent, so Miss He, are we .......?"

Hearing He Daniu say this, Lin Lanhua's expression was finally a little more vivid, and if she looked closely, she seemed to be able to find a faint smile on the corner of her mouth.

It's just that no one knows why she's laughing.

"Linlin," Lin Lanhua suddenly said to another college student:

"This afternoon, you accompanied me to the scene. ”

"Oh? Okay. ”

There are two flowers, one on each branch. Lin Hui, how to improve the whole plan, don't mention it first, just now Li Huayong used the excuse of "asking other people to talk about things", of course, this is just an excuse. It's just that when he left the conference room, the forelady of the hotel found him, and it was still the forelady who regarded him as a "car bandit road rage":

"Mr. Li, someone in the lobby is looking for you. ”

"Oh?"

Li Huayong came to the hotel lobby, but unexpectedly saw an acquaintance:

"Ha, hello Manager Huang, how did you find this?"

The person who came was Huang Binglin, the former manager of Pengcheng Company of "Yangcheng Municipal Government", and the general manager of Pengcheng Municipal First Engineering Company.