Chapter 97: Managing Your Own Fame
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However, his success is not because of how strong his own ability is, mainly because he has a richest man's father, backed by Wanda's various resources, and the hundreds of millions of dollars that his father casually threw to him as capital, coupled with his Internet celebrity fame, which made him mix. Pen × fun × Pavilion www. biquge。 info
And the other Dong Ge, before he knew the milk tea sister, how many people in the country knew him?
But only after the news of his tryst with his milk tea sister was exposed by the media, his identity was immediately pulled out by netizens, and then he spent a little money in private to do some marketing on the Internet.
In just one or two years, Jingdong has successfully become the second largest e-commerce platform in China, and it is no exaggeration to say that Jingdong can succeed so quickly, and with the help of the fame of the milk tea sister, it is inseparable from all kinds of hype.
Of course, this is also inseparable from the development direction of JD.com,The self-logistics development system is the focus of JD.com and Taobao to seize the market,At the same time, there is also Tencent's stake in the back,In order to integrate the original Tencent e-commerce platform。
In short, there were many e-commerce industries at the beginning, but in the end, in addition to the unshakable Taobao, that is, Jingdong was the most powerful.
And other e-commerce platforms have undoubtedly lost in this competitive battle.
For example, at this time, major e-commerce platforms have also begun to sprout.
However, Yang Yu has no intention of entering this industry, at most, he will wait until smart phones are widely popularized, and the number of WeChat users using the website version and computer client increases, and he will consider choosing an e-commerce platform to cooperate with platform resources as a shareholder.
At present, Yang Yu's WeChat development path is a little different from the original WeChat, because in addition to focusing on the mobile phone, the computer version and the web version of the public WeChat account have also been opened, which is a bit similar to Weibo, but it is a little different.
Because WeChat public accounts can not be opened casually, strict real-name authentication is required, and Weibo has not officially launched an officially certified Weibo account, and the number of user registrations is not as good as WeChat.
Now WeChat is the second largest Internet mobile social platform after QQ, as long as it is listed, although its market value may not be as good as QQ, but it is definitely very considerable.
As for the relevant listing plan, in fact, Yang Yu had already asked people to do it a month ago, but the specific listing time has not yet been fully determined.
At this moment, Yang Yu heard the proposal of his two personal secretaries, and felt that it was also good, since he is now famous, if he can manage his public social account well, then he will definitely save a lot of advertising costs for the launch of new products released by his company in the future.
Don't you see that the major Internet bigwigs in later generations have released new products through their Weibo accounts, and even President Trump in the United States has not given up his Twitter governance before and after taking office.
"Well, in that case, let's get me an exclusive WeChat public account, by the way, tell Li Yuxin, let her negotiate with Tencent and Sina, we can use WeChat's shares to exchange some shares with them, the specific amount is about 15%. ”
Yang Yu's purpose in doing this is very simple, that is, he does not want to compete with each other because of the competition for the market, and the current value of Sina's shares is not as good as WeChat, and WeChat is not as good as Tencent, but the development potential of WeChat is very high, but Tencent has no way to make a thing to compete with WeChat, and can only make a fuss on QQ.
In this way, if Yang Yu takes the initiative to express his willingness to cooperate with them for a win-win situation, they also know how to choose, after all, the benefits of cooperation far outweigh the disadvantages.
Instead of malicious competition, it is better to cooperate, and the shareholding structure of these companies and WeChat is very different, they personally occupy very few shares, more than 10% of the shares of Ma Huateng, that is to say, as long as Yang Yu can exchange a few percent of the shares with them, he can become a major shareholder.
And Sina is the same, Sina's value is not as good as WeChat, if it can be exchanged with WeChat, it will naturally be of great benefit to them.
And now Tencent's own Weibo is about to be launched, as for whether it will work, it is difficult to say.
Because of Tencent's Weibo, even if there is no Yang Yu, it will not be able to do Sina in the end, which is also one of the failed cases of Tencent's copycat.
Regarding the exchange of shares, it takes a lot of time to discuss in detail, and it will not be able to be finalized in a short time, but about Yang Yu's personal public WeChat, as well as the official Weibo account of the certification, it was done within two days.
Because he is now the richest man, for Sina Weibo, he can apply for a verified account on Sina Weibo, which is also a kind of propaganda for them, so special personnel naturally have to be treated specially.
Needless to say, this is his own company, and the company's team knew that his boss was going to launch a personal public WeChat, and specially designed and developed a unique interface for him, which completely showed the particularity of his identity.
"Hey! The new news pushed by WeChat, the richest man Yang Yu has launched a personal public WeChat, the special account code is '666', and the account name: Yang Yu. Do you want to be like this6? It's really worthy of being the boss of WeChat, and I launched a public account by myself, and I also got a special code. In other words, you can find it by searching for 666 directly. ”
When Yang Yu's WeChat public account was determined, his account let all users who were using WeChat see the news through WeChat's official message push, and then whether it was watching the excitement or holding any other mentality, as long as it was someone who saw it, they clicked directly into it.
Then they saw a concise page in the style of local tyrant gold, which was more concise than the average WeChat work account. There is only one Yang Yu's avatar, as well as a follow.
At the moment, he has not released any news, and there is no information below.
After following, there will be a message comment function, and you can also see the number of fans and the users who have followed.
In the car, Bai Xiaoxiao, who kept his mobile phone for Yang Yu, saw that Yang Yu's personal WeChat public account had just been released, and the number of fans instantly skyrocketed to millions, and he immediately reported to Yang Yu: "Boss, your public already has 5 million followers." ”
"Oh, so soon, so much? In that case, you can take a picture of me and post it. Yang Yu said very casually.
He has long been accustomed to the habit of letting people do everything, who he wants to call, the two personal secretaries next to him will directly turn out the phone and phone number, and answer the phone, Bai Xiaoxiao and Wang Qian are responsible for managing one phone call for him.
And now his two public social accounts are also handed over to them to be responsible for management, in short, no matter what you do, there are special people in charge.
Bai Xiaoxiao and Wang Qian, as his personal secretaries, are naturally responsible for his usual travel and delivering news.
If it is a very important matter, then Yang Yu will either call directly or order it in person.