Chapter 98: Value Depression
"I kind of believe in how Senior Feng's money came from......"
In the kitchen, that night, when the second pot of maren made from much smaller dates, as well as glucose syrup and fructose syrup, came out of the oven, Ma and Sa's hearts were heavy.
The traditional food of her hometown in her mind has still been changed to a four-like.
The cost of grapes and jujube paste has been reduced by as much as three or four times. In addition, the base of the corn cake is thicker than before. Tian Haimo even considered mixing corn starch and jujube paste directly to make the cake base, further increasing the percentage of cheap corn starch.
The material cost of a pound of sugar has also been reduced from seventy or eighty yuan at the beginning to more than forty yuan.
Although it is quite expensive compared to normal food. But for the maren, which Chinese people have always had a good tolerance for its price and touted it as a local tyrant's food on the Internet, it is already very cheap.
At least this is already the most conscientious in the country, and it is much cheaper than those businesses on tricycles that slaughter a knife is a knife.
However, this still did not achieve the original intention of Ma and Sa.
A few days ago, she also gratefully said that Senior Feng is a good person.
Now it seems that at least not a purely good person.
"Well, this one is pretty much the same, basically I can't eat it, and the first batch of grapes made with Hetian jujube horse ** grapes yesterday, I think it's okay. ”
Feng Jianxiong tasted the new sugar given to him by Ma and Shaduan, and was full of praise.
Ma and Sha were about to cry when they heard this: "How can it be similar? Senior, you can taste it again! Okay, I admit that the molasses made by glucose syrup and fructose syrup is similar to that of Ma ** grapes." But the jujube fragrance of Hetian jujube is completely different from the current jujube paste fragrance! This kind of jujube paste is only sweet and glutinous, but not fragrant!"
"Can you taste it?" Feng Jianxiong asked subconsciously.
"Of course!!!" said Ma and Sa, puffing out their chests, as if that would improve their persuasiveness and credibility, but in reality there was no other effect than a nipple shake.
Feng Jianxiong didn't have the same knowledge as her, and turned to Tian Haimo and Gao Suiguo: "What about you?
"Of course!" Gao Suiguo said as he squeezed his small fist and stuffed it.
"Maybe a little. Tian Haimo should be more subtle.
However, Tian Haimo said that he could eat it, so there should be a real difference.
Ma Hesha seemed to have suddenly found hope, their expressions lit up, and they looked at Feng Jianxiong eagerly.
"Ahem, don't look at me. I'm not teaching you to be a bad person!Why are you looking at me with such eyes?" Feng Jianxiong was actually a little heartbroken by that kind of stupid and sweet cute eyes, and actually pretended to cough lightly twice,
"I still say the same thing, do good deeds to leave a name, don't be a good person and good goods without evidence to prove. If you think there is a difference between dates, then be it:
First of all, you have to find your own way to find propaganda resources, tell your things to the public, and make the public believe them. And this kind of propaganda is useless by advertising, and it is up to third-party news organizations or authorities such as documentaries to stand up for you.
Secondly, if you really want to add Hetian jujubes, then don't 100% twist them into jujube paste, leave some whole jujubes that are only pitted and peeled in them, so that diners can see that you are such a big one, don't flatter and throw it to the blind - remember to make an eye-catching note on the product packaging when the time comes, there is an authentic Hetian jujube in it! If you can't do it, don't do it!"
After Feng Jianxiong said this, Gao Suiguo, Ma and Shacai, who were almost standing opposite him, changed their expressions, and seemed to have regained some trust in him, and they could listen to the rest of his words.
Feng Jianxiong's mood also relaxed a little, but then he blamed himself deeply:
"Am I not a cold-blooded and ruthless archmage who exterminates humanity? How can I have compassion? It's such a failure! I understand, I'm still not used to receiving white girl customers! Seeing that kind of blue and clear eyes like Tianchi, because of the rarity, I am easy to shake! In the future, I must exercise more and train myself to a 360° all-round heart with no dead ends and no fluctuations!"
But it's just self-blame.
Feng Jianxiong is still a human after all, and he has not yet reached the perverted level of killing his sister to preach the Tao when he finds out that he has a weakness in his heart.
When he wandered, he didn't notice a group of girls whispering there.
Tian Haimo is obviously neutral, she just wants to make a brand that is recognized by more consumers, and she doesn't particularly care about the high-grade highland. Anyway, the bottom limit of her conscience is: since she cooks food, there can be no safety problems, as for the grade of taste and nutrition, it is a matter of opinion, there is no way to standardize, and the pursuit is endless, so it is better to go with the flow.
Ma and Saa want to persevere, but are timid.
So the result of the discussion can only be Gao Suiguo cheeky to ask for advice: "Classmate Feng, do you think this will work, the second point, I and Xiaoma will find a way to get it done, and improve the process by the way." But the first point is that we really can't help it, you have to go on the TV station for an interview, where do we get the resources? Can you help me get in touch?"
"Of course it's okay to make a connection – but we have to settle accounts. I don't have a stake in your company, and I don't want to take a stake in it. You should know that Sister Mo Mo and I use the legal structure of 'profit sandwich', that is, the gross profit from selling L's godmother's hot sauce is extracted from the squirrel fruit industry in the form of 'distribution right authorization fee'.
Now you sell cut cakes, the profit has nothing to do with me, but the marketing fee wants me to sell favors, isn't it?"
It's not that Feng Jianxiong can't afford these few dollars. If it was for Tian Haimo, since he regarded the other party as his girlfriend in his heart, then her business would be his own business.
But Feng Jianxiong knew that Tian Haimo had his own self-esteem and wanted to prove himself.
What's more, Tian Haimo's motives in this regard are not strong, it is Gao Suiguo and Ma Hesha who want to insist, and he has no reason to help outsiders unprincipledly.
This little money and little favor is nothing, but if you open your mouth, you won't be able to figure out a lump of mud in the future.
"That'...... Do you want us to pay for advertising?" Gao Suiguo still knew a little bit about it, and asked tentatively.
Ma and Sa, who were just freshmen, couldn't understand the mode of their conversation at all, and couldn't interject at all.
"Forget it, Guoguo, I'll take care of this, I'll call the shots. Tian Haimo interrupted Gao Suiguo by interjecting, and then turned to Feng Jianxiong, "The company's cash flow is not abundant now, I believe that you don't need to pay much real money to find the media industry, the main thing is human relations." You can convert it into some shares according to the appraisal price, and I will talk to you privately. ”
After all, Tian Haimo is a person who has been on CCTV and seen the operation of various media, and his horizons are much broader than Gao Suiguo.
The propaganda in Feng Jianxiong's mouth is more "paid news" or "documentary", and the element of human affection is more than directly stuffing money, and it is more difficult to estimate.
And Tian Haimo said that he would talk to Feng Jianxiong in private, and Gao Suiguo would naturally obey Tian Haimo's decision to introduce external investment 100% in the company in the future, which was also a little material for Tian Haimo to establish external authority.
It is equivalent to declaring: the company's diplomatic rights, my sister alone has the final say, and no one should beep half a sentence. On behalf of the company, there is only one sister.
"Since Sister Mo Mo has spoken like this, I have no opinion. You go and improve the process, I want to see the results, it's worth making a documentary, so I can contact the media - if I bring in someone from the TV station and you don't show people here, then don't blame me. ”
Gao Suiguo hurriedly agreed: "Surely, we must clean up well and meet the temporary errand of the leaders! Otherwise, the production will be put in our factory first, right? I asked my father to clean up the place and hang up a new signboard."
Anyway, the packaging line machines for those fried goods can be used, so it's better to borrow some from my house first. For other special machines, let's debug it and take a look, it is estimated that it will cost hundreds of thousands of dollars to add all the production lines, and it does not need to be done in one step. ”
Those who come out on electric tricycles to sell candy only need a few pots, and they don't need any machines. Even when the horse and yarn demonstration were made for samples, it was only a big kitchen.
However, Gao Suiguo also knows that the sugar and E. coli outside are exceeded, and I don't know how many times, and it is estimated that there are dozens of times.
Since it is necessary for industrial large-scale production, and the quality and health are stable and controllable, the initial equipment investment of hundreds of thousands cannot be saved.
……
In the remaining days of the National Day holiday, Gao Suiguo and Ma Hesha were not idle, relying on the two sisters, as well as several technical masters from the roasting factory in Gao Suiguo's house, to list the process adjustment of the production line and the equipment requirements. It also inquired about the industry technical standards and health inspection standards of related industries, and checked and filled in the gaps.
Feng Jianxiong didn't have time to play with them, so he went back to school after the holiday.
Two weeks later, Tian Haimo called him and talked about the preparations on Gao Suiguo's side, and asked Feng Jianxiong to start contacting the media.
Feng Jianxiong agreed, flipped through his business card holder, and pulled out one casually.
Or, let's go to Jinling again and ask Brother Meng to provide some materials?
He doesn't have a deep friendship with Brother Meng, but after all, he has been on the other party's show, and he was in a relationship through Quan Jifang.
"In order to prevent the stigmatization of local specialties, she resolutely started a business and sold cakes instead of making money for national unity. ”
This headline should be very in line with the politically correct propaganda caliber, right?
What's more, it's still a beautiful college student.
Moreover, the public opinion of selling cakes is so hot now, my brother is providing good material for the propaganda and stability departments.
It shouldn't take much to get this thing done in a way that doesn't cost anyone.
Once this side is done, other directions can also let the online media follow up the hype.
It's a big deal to find some SEO companies and buy a Baidu hot search word. (If there is Weibo now, Feng Jianxiong would still dare to buy Weibo hot searches, but unfortunately not)
In 2007, from the perspective of the brand advertising department of most industrial companies, it was rare to think of buying hot words directly on Baidu SEO - there were already a lot of people who bought keyword bidding rankings, but they were far from being compared with later generations.
Finally, according to the sales volume, you can consider the Ahri through train.
Being able to think of cheap publicity resources and value depressions that others dare not reuse due to their limited vision is a great boost to the success of entrepreneurship.
Feng Jianxiong figured out the plan in his mind, and then dialed Brother Meng's number.