The box office of Valentine's Day made people see the potential of the dark horse of "Nightclub", "Nightclub" came out again in many love blockbusters, and the box office of 2.6 million rose instead of falling. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

Many newspaper news have carried partial reports on "Nightclub", of course, the majority is still on movies with an investment of more than 100 million or tens of millions. Some small newspapers are boasting about "Nightclub", what small-budget movies also have spring, director Luo Yu's debut was a complete success, and Luo Yu has become the sixth generation of directors...... In short, "Nightclub" is praised to the sky.

On the third day, the box office of "Nightclub" was still 2.2 million, down 600,000 from the day before yesterday and the same as on the first day. Yu Dong called happily, "Director Luo, the movie has passed seven million in three days, it's amazing, you are about to recover the cost in three days, and the rest is to watch it make money." I've already talked to the cinema chain and tomorrow we will add another 200 screens, and if the results are good, it will be increased to a maximum of 1,200 screens."

"Mr. Yu, you still have a way. Earning money is also earned by everyone!"

"That's right, Director Luo. When should there be a celebration party".

Luo Yu thought for a while, "Let's talk about this."

This is a recommended position on the homepage of Singularity, which has been quietly replaced by the movie promotion of "Nightclub", and many readers log on to the website first to see the homepage recommendation to see what good books have been edited and put in the first business.

Xiao Wang is a fan of novels, and after work, he logs in to Singularity and habitually browses the homepage for recommendations, and suddenly releases a recommendation on a movie. "Isn't "Nightclub" a dark horse movie that the newspapers have reported every day these days, I heard that it's still quite funny, go see it another day."

Like Xiao Wang, many book fans have seen the promotional images of the movie. Many people began to have a big discussion in the forum, and some thought that the website of reading books was not good for movie promotion. There are also people who think that this is an innovative attempt to separate a module to recommend movies, and in any case, as long as there is discussion, it means that there is an effect.

On the fourth day, it increased to 700 screens, and the box office was 3.2 million, with a sit-down rate of 76%

On the fifth day, the screen did not change, but the box office of the movie reached 3.3 million, and the word-of-mouth of the movie exploded, and many people went to the cinema to watch the movie in person.

On the sixth day, the box office of the movie was 3 million.

On the seventh day, the movie box office was 2.8 million.

A week later, Movie Weekly also gave the weekly box office rankings:

The first place "Doomsday Danger" is 86 million

The second place "Simple Love" is 58 million

The third place "Phoenix Dance Years" is 40 million

Fourth place: "Our Youth" 36.5 million

……

"Nightclub" 19.5 million

At this time, Yu Dong was full of enthusiasm and immediately contacted the theater to ask for an increase in the number of screens to 1,000 screens, and the theater agreed after research. They also need to make money, who will have a hard time with money, cut some movies that are not good at the box office and replace them with movies with good box office, this is the favorite game of the theater chain. The theater chain decided to increase the number of screens in "Nightclub" to 1,000 in the second week, while "Our Youth" was cut to 500 screens.

Many directors are also speechless when they see the data of "Nightclub", a movie with an investment of 3 million and a promotion of 5 million will have a box office of 1950 in a week, and now the screen has increased to 1000 yuan, don't be so rebellious, they invested tens of millions of dollars in the first week The box office is higher than that of "Nightclub", and "Nightclub" is more familiar with Xu Zheng, and the others are also a singing Luo Yu, since such a newcomer movie can reach a box office of 19.5 million, it can only be described as a miracle.

The second week the movie box office came out

"Doomsday Danger" is 70 million, "Simple Love" is 40 million, "Phoenix Dance Years" is 30 million, and "Our Youth" is 15 million, and the dark horse "Nightclub" is 18 million, directly surpassing "Our Youth", which was cursed by the audience and whose reputation declined.

It has been determined that "Nightclub" is the biggest winner, and many filmmakers have begun to study the reasons for the success of nightclubs, and the famous film critic Qing Song commented: "Nightclub" is a rare comedy movie, all the stories in it take place in a supermarket, and the director solves all the events in one night...... In short, "Nightclub" is a conscience of small budget movies, and it is worth your contribution to the box office.

There are also people who specialize in the reasons for the success of "Nightclub", and they come to several conclusions. 1 "Nightclub" is a comedy movie, the quality of the script and the actors' performances are excellent, which can capture the audience's laughter. 2 movie promotion has found another way, using Valentine's Day singles as a breakthrough, and cooperation with Feixiang is also the reason for success, Feixiang has hundreds of millions of users and most of them are young people, so advertising is undoubtedly the most cost-effective and the best. 3. Cooperation with Singularity, the largest novel reading website, with tens of millions of people online every day, is undoubtedly a good publicity channel. In short, all the factors add up to make "Nightclub" a dark horse at the box office.

In the third week, the screen of "Nightclub" did not increase, because there were new films that had been released, but not foreign blockbusters. "Nightclub" achieved a box office of 14.5 million in the third week, and the total box office directly exceeded 50 million.

In the fourth week, the screen of "Nightclub" dropped to 700 yuan, with a total box office of 8 million in a week.

In the fifth week, "Nightclub" box office was 4 million, and of course the screen also dropped to 500. Finally, the movie nightclub has been launched on the screen, with a total box office of 64.5 million.

The box office reached 64.5 million, Yu Dong has gone crazy, he is already preparing for a celebration banquet, and he is also negotiating video publishing in the past few days. In the end, all the movie actors and crew gathered together for a crazy celebration, and Luo Yu and Yu Dong smashed 60 million ice sculptures. After that, Luo Yu gave red envelopes to Xu Zheng, Zhang Jiayi and other actors, and the staff also sent red envelopes. So far, Luo Yu's first film has been a perfect success.