After staying in the Su Group for an hour, Su Yi left. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

For more than an hour, Liu Yueying gave him a detailed description of the plan, including future arrangements for the jade liquor.

Liquor is a huge market, and the annual sales are extremely high, and if you add all the spirits, the sales are even more amazing.

Spirits are usually divided into eight categories, namely gin, whiskey, brandy, vodka, rum and tequila, kook liquor, and sake.

In 2014, the sales output value of Zhenguo liquor industry was 1.14 trillion yuan, and the consumption of liquor will reach 2.8 billion cases (9 liters per case), accounting for one-fifth of the total global spirits consumption of 12.5 billion cases, and the global sales of spirits will reach 792 billion US dollars.

A market of $792 billion a year, and this market is still growing, what an attractive and human market.

It is precisely because the consumption of the global spirits market is so high that Su Yi and Liu Yueying decided to invest a lot of money and officially enter the spirits industry, hoping to get a piece of the pie in this industry with the charm of jade liquor.

As a result, the investment in production capacity of Sujiu Company has reached 25 billion yuan, but compared with the consumption of 792 billion yuan a year, that is, nearly 5 trillion yuan, the investment in 25 billion yuan is really nothing.

As long as Yuye Liquor can gain one percent of the global market share, these investments will be enough to pay for itself within a year, and it will be profitable.

Su Yi has great confidence in jade liquor, and he is not satisfied with the market share of one percent.

With the current size of the Su Group, when it enters the spirits industry, it will not be a small fight, but a big march, ready to set off a storm in this industry and force the market to reshuffle.

Therefore, Su Yi's goal is to make Yuye have a 10% share of the global market, or even higher, rather than a mere 1% market share.

For this, he has great confidence, and he also thinks that Yuye Wine has the strength to do it.

Because jade liquor is indeed not an ordinary spirit, compared with other spirits, jade liquor has too many advantages, which other spirits do not have.

In general, drinking alcohol in moderation is good for your health, but if you drink strong alcohol, it can be harmful.

And long-term drinkers are also prone to cancer, although drinking alcohol does not directly cause cancer, but it is also an "accomplice" of carcinogens, which will not only worsen the condition, but also suppress the body's immune system and make people lose their ability to resist.

Especially for people who drink spirits for a long time, it is likely to promote the growth of cancer cells, inducing esophageal cancer, liver cancer, pancreatic cancer, stomach cancer, etc.

Moreover, long-term drinking can also cause dystrophic cirrhosis, and liver cirrhosis is the basis for the pathogenesis of liver cancer, so it is best for people with hepatitis and cirrhosis to quit drinking, let alone drink spirits.

In addition, some regular drinkers are deficient in vitamin B1, vitamin B6 and folic acid, which are essential for human health

Therefore, the spirits on the market are not so good for the human body, and if you drink them regularly, there will be some hidden dangers to a greater or lesser extent, and this is especially true for some people who drink a lot of spirits.

However, jade liquor is different, its main ingredients are jade liquor fruit and spiritual liquid, which is very beneficial to the human body, and can also offset other bad factors, so there is no need to worry about leaving hidden dangers to the body with other spirits.

In this way, drinking jade liquor will not only not hurt the body, but will also have a great effect on the body, even better than the effect of tonics.

In addition, people who drink spirits, after a hangover, will be very painful, their heads will also be very painful, and they will also feel nauseous.

But if you drink jade liquor, this will not happen, not only will it not produce headaches and nausea, but it will also make people get a better sleep, let people get a better rest, so that the body can be completely relaxed, and after waking up the next day, it will be full of energy, which is an obvious benefit.

In fact, the most important point is that the jade liquor is delicious, better than other spirits, and people will like it as soon as they drink it.

This is not Su Yi's random speculation, but a judgment based on reality.

For example, he himself doesn't like to drink baijiu, but he likes to drink jade liquor, which is one of the cases.

Moreover, after Liu Yueying got the jade liquor, she did some experiments, and found that whether it was a person who likes to drink or someone who doesn't like to drink, after drinking the jade liquor, she will praise it and have the idea of continuing to drink.

From these cases, you can see how many advantages jade liquor has over other spirits, and it is a spirit that everyone loves.

Su Yi believes that Yuye wine has so many advantages, and it will be launched on the market in the future, and its performance will not disappoint him, and the sales will be very impressive, even if the sales will be sluggish at the beginning, but with the rise of fame, the sales will be higher and higher, and it is not difficult to occupy 10% of the global market share.

If Yuye Liquor can get 10% of the market share one day in the future, the revenue of that year will be nearly 500 billion yuan.

In this way, the 25 billion yuan invested now is only a small matter, and the 10 percent market share does not mean that it is a one-time 500 billion yuan, and then there will be no more, but 500 billion yuan can be obtained every year, and the difference between this is very, very big.

In addition, with the charm of jade liquor, it can also attract some people who don't like to drink, and can develop a market that other brands can't develop, so the global spirits market will further expand, and the market share of 10% will not be as simple as 500 billion, but more.

Because of this, Su Yi and Liu Yueying will invest so confidently, 25 billion yuan is not much at all, and it is also worth fighting.

In case, if you win the bet, the harvest will be far more than 25 billion yuan, but ten times the income, or even a hundred, a thousand times the harvest.

Even if the bet is lost, it is only 25 billion yuan, and the Su Group can still be easily digested, and it will not hurt the muscles and bones because of this, and it will not have too much impact on the whole.

According to predictions, the success rate of this plan is at least 80 percent, not to mention that even if this plan fails in the end and does not reach the goal, the loss will not be too high, and it will not lose more than 20 billion.

After all, the investment in this plan is all fixed assets, and it will not disappear if it is lost, and the loss will naturally not be too large.

Under such circumstances, Su Yi felt that it was appropriate to take a risk and take 25 billion yuan to participate, which was a very cost-effective investment with a high cost performance. (To be continued.) )