Domestic movies are similar to online texts, and it is also a custom that has only been in recent years to get used to going to theaters to watch genuine movies. {with}{dream} щ{suimеng][lā}

Previously, most of them were watching pirated copies on the Internet or buying a pirated disc to watch it.

Generally speaking, the movie-watching craze of a movie is only two weeks, "The City is Full of Golden Armor" is so awesome, it has been released for two months, the box office in the first two weeks is 262 million, the total box office is 291 million, and the box office in the next six weeks together is less than 30 million...

In terms of the number of moviegoers, it is less than 8 million.

But how many viewers in China have seen this movie? A few have more than 20 million people, and they have all watched pirated copies!

These people watched the piracy and attacked the national teacher on the Internet, attacking the aesthetics of the national teacher...

The most annoying thing is the group of people who are still beeping on the Internet after watching pirated copies!

But these people are the most unconscious.

It should be said that the consciousness of watching genuine movies did not slowly spread until the post-85 generation when these people became the main force of watching movies...

"33 Days of Broken Love" is a very authentic domestic urban romance film, and such a movie is no different from watching it online in theaters.

The creators understand this very well, so they will desperately promote the movie after its release to attract the moviegoers.

Originally, box office results are the best publicity weapon.

"The box office exceeded 100 million in the first weekend, the box office exceeded 150 million in 5 days of release, and the box office exceeded 150 million in 7 days of release..."

What a good publicity advertorial, with the overwhelming good reputation online and offline, Xu Jinglei is ready to be crowned with the crown of 400 million female directors, and Xu Hui is about to become the first domestic starring actor and participating in a movie with a total box office of more than 1 billion...

What's the matter, now that "Astro Boy" is out, how to deal with it?

The audience's focus has obviously been on the box office water injection, who wants to believe how real the box office of "33 Days of Broken Love" is?

Will they still choose to go into theaters to watch "33 Days of Broken Love"?

……

Box office injection, just like some gods of Dianniang swiping monthly tickets, as long as it is not blown up, it is a normal commercial operation, and your peers will not laugh at you.

But once it is put on the surface, then wait for the verbal criticism, no matter how much the public relations reputation will stink.

In this battle, Wang Changtian and his glamorous media must definitely be treated as a typical example, and not killing is not enough to anger the people!

(Hehe, I think too much, the most real way to deal with it is just to let the glamorous side come forward to apologize...) ）

Xu Hui patted his head a little annoyed, he actually forgot all about such a big thing as the box office injection of "Astro Boy", and just remembered that "2012" raged at the box office.

Now that the box office is 400 million, it is very good to have 200 million!

Fortunately, when Pao Hui advertised before, he said that the prediction for the box office was 200 million...

The next day, Yuzhou publicity, the creators told a bunch of interesting things about the filming of the movie under the guidance of the host with smiles.

At the end of this party, it was the reporter's turn to ask and answer questions, and sure enough, the first reporter to stand up couldn't wait to name Xu Hui and ask: "Director Xu, do you know about the box office injection of "Astro Boy"?"

“… Know a little bit about this. ”

You can't say you don't know, it's too confusing, such a big thing, you say you don't know, who believes it?

"Is there anything you want to say about that?"

"First of all, I can assure you that the box office data of our "33 Days of Broken Love" is absolutely true and not false; secondly, I want to say that I am shocked and strongly worried about the behavior of box office water injection, I didn't expect my peers to be so short-sighted, box office water injection is dishonest to the market, and it is also disrespectful to the movie, and the audience has the right to know the most real box office of the movie..."

"The marketization of domestic films is deepening, and the box office is not only a standard to measure the commercial success of a film, but also an important symbol to reflect whether the entire film market is prosperous. When the adulterated "box office myth" is exposed, it not only damages the credibility of the box office, but also the audience's confidence in the film market. ”

The posture must be sufficient, and stand firmly on the same line with the audience, this is the strategy set by Pao Hui and Lao Xu last night.

As for whether there will be a suspicion of falling into the ground, or whether it will affect the relationship between Huiwen World and Guangxian Media.

Please, Guang Xian is only the distributor of "Astro Boy", not the producer, besides, how bad the impact of this incident on the movies of the same period will be, they don't know in their hearts?

'Come out and mix, if you make a mistake, you must admit it, and if you are beaten, you must stand upright!'

"However, according to many industry insiders, more than eighty percent of domestic films have the phenomenon of false box office..."

"I don't know much about this, I'm just an actor, and I'm not in charge of the distribution. ”

Of course, when it comes to the entire industry, it's best to stop there.

Xu Hui decisively used his identity as an actor to try to prevaricate the past.

probably realized that Xu Hui was on guard, and the reporters after that collectively targeted Zheng Shuang and Zhao Liying, who were confused.

These two are pure newcomers, they don't want to shine, they are already old fritters.

Hehe, Xu Hui had long expected that these reporters would ask questions about them, and he had already issued a gag order to them last night, resolutely not allowing them to publicly express their views on the box office water injection incident.

They weren't qualified enough to discuss such a thing.

……

The movie "33 Days of Broken Love" was inevitably affected by the box office injection incident of "Astro Boy".

On October 28th and 29th, the single-day box office fell to about 10 million, and even on weekends, the single-day box office failed to rise to 20 million...

As of October 31, "33 Days of Broken Love" was released for 10 days, and the cumulative box office exceeded 200 million.

Compared with expectations, I made at least 50 million less!

However, compared with the initiator "Astro Boy", "33 Days of Broken Love" is already the lighter party.

"Astro Boy" was released on October 23, and now it is only October 31, and according to the schedule, it will be released for at least two weeks.

was troubled by such a water injection incident, and the door was full of birds, miserable, and the theaters couldn't bear it, so they painted in advance.

The matter is getting bigger and bigger, and not long ago, it was announced that my country has become the world's second largest box office market, and the General Administration of Film has to take action, and repeatedly put pressure on Guangxian Media to come forward to solve this matter.

Pao Hui made a mistake, and now the boss of Guangxian Pictures is always Zhang Zhao, who is the founder of Lay's Pictures, which later released the "Little Times" tetralogy and "Jue Ji"!

It's not the big boss at all.

On November 1st, probably unable to bear the crowd, Guangxian Pictures held a press conference.

Zhang Zhao officially apologized on behalf of the film: "Based on the results of the first day of the film's release, we optimistically and imprudently speculated the box office of the film in the first week, without taking into account the factors of the reduction in the audience of children's families caused by the first flu. The actual box office of the film in the first three days was much lower than previously speculated, and the mistake was not corrected in time. ”

Well, Jialiu has become a backstabber!

But based on this incident, Xu Hui came up with such a thing as a movie to look at.