Chapter 287: Leku's advertising investment plan is relaunched
"Little boss, didn't you see it, when shooting the advertisement today, the look on Liu Xiang's face was so funny, I have to say, little boss, you are really ruthless!"
Sun Ting's irrepressible giggles came from the phone.
"Don't talk nonsense, with my understanding of Liu Xiang, he is not such a narrow-minded person, besides, I do things according to the contract, there is nothing wrong with it!"
Bai Ningyuan poured himself a glass of water, and at the same time tilted his head and said lightly to the mobile phone clipped to his shoulder.
After sending Zhang Zilin to the subway, Bai Ningyuan returned to the apartment, and immediately received a call from Sun Ting.
"Okay, okay, just me, a woman with a narrow heart, okay!" After hearing Bai Ningyuan's words, Sun Ting suddenly felt that she had a black line, but she didn't dwell on this topic anymore, but reported to Bai Ningyuan on the filming progress of the promotional video of "Running Kart".
According to Sun Ting, today's shooting work has all ended, and the rest is the post-production of Zuò, since the previous CG part has been completed, what we need to do now is to synthesize Liu Xiang's picture with CG animation, and it is expected that there will be three or four working days to complete it all.
For this speed, Bai Ningyuan basically agreed.
"How is the preparation for the event progressing now?" Bai Ningyuan asked Sun Ting, he was naturally referring to the closed test of "Running Kart".
Although this kind of thing is under the jurisdiction of the online game division, after all, the planning department has been split from the advertising department to the two major departments of online games and the Internet, but she has long been accustomed to Bai Ningyuan's sudden attack, Sun Ting has always been more concerned about this kind of thing, and she will take the trouble to understand Wang Tianqi and Liu Rong every day, which makes these two people often complain that she is simply a spy.
Because of this. After hearing Bai Ningyuan's question, Sun Ting opened her mouth and replied almost without thinking: "Since a few days ago, I have been hyping up the news of promoting the game on Christmas night to grab the game's closed beta qualification in the official forum and some cooperation forums. The attention of the players is still very high, especially on the official forum, in the post of the event announcement, in just a few days, it has reached tens of thousands of posts!"
Because of the previous high-profile announcement of the agency, and nexon's popularity in China because of several popular games, the popularity of Leku Entertainment has never diminished. In addition, the planning department of the game has been constantly opening up various topics on the official website and forums, and the freshness of people's expectations has been kept at a high level.
"By the way, it's December soon, don't you have to prepare in advance for Leku Entertainment's advertising investment promotion work next year!" After finishing a topic, Bai Ningyuan seemed to think of something again, so he opened his mouth and asked Sun Ting.
"It is already in preparation, and the current plan is to set the investment promotion around the 20th of next month. In the previous 20 days, focus on publicity. Trying to expand the scale and popularity of this investment promotion conference a little more, in order to maximize the benefits, I will send you the specific plan later!" Bai Ningyuan had just finished asking, and Sun Ting's answer had already come from the phone, thinking that they had already made a lot of preparations before.
I have to say. Although when getting along on weekdays, Sun Ting's biggest impression on Bai Ningyuan is that she seduces all the time, but her own ability is indeed very outstanding, including this investment promotion, and Bai Ningyuan does not need to speak. Her work has already been done in advance, and this talent is the most popular among bosses in the workplace.
"Actually, I have a new idea for next year's advertisement...... Bai Ningyuan said to Sun Ting after a slight sigh......
"Ah......" Hearing Bai Ningyuan's words, Sun Ting's exclamation came from the other side of the phone, obviously for what Bai Ningyuan said just now, it was a little far beyond her expectations, but fortunately, she quickly realized her gaffe and knew that Bai Ningyuan must have her own thoughts, so she quietly waited for Bai Ningyuan's explanation.
"Before our first investment promotion, it was entirely because we didn't have a clear understanding of our own advertising value, and we just wanted to use guò bidding to position our products, but now it's different, for the effect of our advertising, there is already a number of support, we don't need to take this way, although it seems that we can get a lot of money all at once, but it's actually a waste of our own resources, my idea is to calculate a price, and then determine the number of plays with the amount paid by the customer, so that we can maximize the use of our video ads......" Bai Ningyuan said to Sun Ting, what he said was the advertising form commonly used by video websites in later generations, and it has been proved by countless numbers that this form can achieve the best advertising revenue of the website under the same conditions.
There was silence on the other side of the phone, and there was no sound for a long time, it seemed that Sun Ting was seriously considering the feasibility of Bai Ningyuan's idea, and after a while, she heard Sun Ting speak: "Mr. Bai, I personally agree with your idea, but I just don't know if it can be technically realized, for this point, I need to communicate with Minister Liu before I can make a final judgment!"
"Okay, that's it, you make two plans first, one is to operate according to your original ideas, and the other is to intersperse what I just told you, prepare the two plans at the same time, and wait until you and Liu Rong are confirmed, and then make the final determination!" Because of the technology of this era, Bai Ningyuan was not sure if he could realize his ideas, and after thinking about it, he said to Sun Ting.
"I know, the first plan has already been prepared for a long time, and the other plan is actually just a small modification, but it requires a lot of complex calculations in terms of price!" Sun Ting's capable voice came from the other side of the phone.
"There is such a thing as price, just let Tang Xinzhen and the people from the finance department calculate it, this is their best skill!" Bai Ningyuan directly authorized Sun Ting.
After getting Bai Ningyuan's verbal authorization, Sun Ting also seemed to feel that there was a heavy responsibility on her shoulders, and the two of them discussed for a long time again about some details, until Bai Ningyuan's phone became a little hot because the call was too long, and Bai Ningyuan interrupted the phone with Sun Ting.
Looking at the phone call on the screen that lasted for more than 40 minutes, Bai Ningyuan's face couldn't help but show a wry smile, it seems that he and Sun Ting have made outstanding contributions to the wallets of the communication providers today......
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Thank you for the kind reward from the book friend "Shark with a Gun", bow and thank you! (To be continued.) )