Innovation is prominently reflected in three major areas: discipline field - manifested as knowledge innovation, industry field - manifested as technological innovation, and vocational field - manifested as institutional innovation.

The act of using existing knowledge and materials to improve or create new things, methods, elements, paths, and environments in a specific environment based on idealized needs or to meet social needs, and can obtain certain beneficial effects.

It is also the unique cognitive and practical ability of human beings, the high-level expression of human subjective initiative, and the inexhaustible driving force for national progress and social development. If a nation wants to be at the forefront of the times, it cannot do without innovative thinking for a moment, and it cannot stop all kinds of innovation for a moment. Innovation plays an important role in research in the fields of economics, technology, sociology and architecture.

There is not much to visit in the office building of Shuguang Group, except for the staff office area and the product display area, there is also a staff leisure area.

In the staff leisure area, there are a large number of equipment for entertainment and leisure, including billiards, table tennis, and places to read books and newspapers, as well as new top-level virtual stereoscopic light screen playing equipment, as well as cafes.

Li Chun and others took Apple's general manager of Greater China and others to walk around the group building and then came to the main location of this negotiation.

Conference room!

The two people sat opposite each other, Li Chun had the vice president and general manager on his side, and the people on that side were all from Apple's Huaxia branch.

Without any superfluous and greetings, when the assistant sent tea to each of them, Li Chun said straight to the point: "Miss Ge, I received a letter of visit from you the day before yesterday, saying that you are ready to come to our group to discuss cooperation with crystal mobile phones, I don't know if it is ......."

Li Chun was using Chinese at the moment, because he saw that all the visitors were Chinese, and none of them were foreigners, so he directly used Mandarin.

When Miss Ge, the general manager of Apple Greater China, heard this, she immediately smiled faintly, and then said: "Yes, Mr. Li, I was instructed by the headquarters of Apple headquarters in the United States to discuss with you a cooperation on the shell materials used in crystal mobile phones. ”

"Oh!" Li Chun nodded after hearing this, and said, "I see." ”

"Yes, Mr. Li, let's start if we can!" said Miss Ge, general manager of Apple Greater China.

"Good. Li Chun nodded.

"Mr. Li, I don't know what you think of us at Apple. Miss Ge, general manager of Apple Greater China, asked.

When Li Chun heard this, he was silent for a moment before he said: "I personally think that Jobs is indeed a very innovative and intelligent person. Judging by his achievements, it is no exaggeration to say that he did change the world. ”

"And from the first time I saw the iPhone, I thought it was one of the most beautiful industrial designs in human history. Its design is just right, and each design is not muddy, and it is closely related to the function of the phone. It's not just beautiful, it has to be functional......"

"Of course, having said all that, I still prefer Apple in the Steve Jobs era because it represents the perfection of innovation. But to put it mildly, the current Apple company ......" In the end, Li Chun stopped his voice, but from his actions and demeanor, it can still be seen that Li Chun is not optimistic about the current Apple company.

"Thank you very much for your review!" said Ms. Ge, general manager of Apple Greater China. "Although Jobs is a myth, he unfortunately passed away after all, Apple always needs someone to take charge of the overall situation, of course, I am not optimistic about Cuko, but in fact, I can't find a better person than him. ”

Li Chun didn't make too much comment on this, but just nodded in agreement. How to manage a company's company is a matter of people, and the so-called prosperity and prosperity must decline, this sentence has its own certain truth.

The same is true of the ancient Chinese feudal dynasties, no matter which dynasty, no matter how prosperous and powerful it is, it will not escape the end of decay.

"Mr. Li, this time, on behalf of Apple's CEO Cuco's instructions, I want to talk to your group about whether we can sell the shell manufacturing technology of crystal mobile phones, and for this reason, Apple is willing to spend a huge amount of money to buy. Miss Ge, general manager of Apple Greater China, said.

"Sure enough!"

When Li Chun heard this, he immediately understood, it turned out that the other party's purpose was here, and then he understood that the mobile phone industry has reached a bottleneck, to be honest, no matter how the mobile phone configuration changes, its appearance or shape and materials can not be greatly changed, and the fundamental reason for this restriction is the basic material.

"Miss Ge, I think you also know that one of the main series of products of our group is the Yaoguang series, in addition to the out-of-print diamond crystal, green jade, Languang, these three models, crystal mobile phone is currently our main product, its own manufacturing process and materials are strictly confidential, so I don't think we need to talk about this anymore. After Li Chun heard this, he refused at the first time.

The entire Shuguang Group belongs to Lin Tian alone, and the group is not listed at present, and there is no plan to go public in a short period of time, so Lin Tian does not speak, how can he Li Chun agree, and the most important place for crystal mobile phones is the basic manufacturing materials, which he Li Chun also knows.

If he sells his materials to a competitor, won't he create trouble for himself?

"Of course I know, but I believe that there is no business in the world that cannot be done, it is just that the price is too low. Miss Ge, Apple's general manager of Greater China, shook her head with a smile.

When Li Chun heard this, he also smiled and said: "That's right, but who do you want to see, our Shuguang Group is not short of talents and technical reserves, as well as liquidity, so we don't pay much attention to money!"

"Mr. Li, don't be so dead, according to our investigation, your group has helped several famous mobile phone manufacturers in China a few months ago, if I don't expect, this help is about mobile phones. Ms. Ge, general manager of Apple Greater China, continued.

When Li Chun heard this, he nodded noncommittally, this matter is no longer a secret in the eyes of some people in China, and it can be known after a little investigation, so Li Chun is too lazy to hide it.

"10 billion RMB a training opportunity?" Miss Ge, general manager of Apple Greater China, glanced at Li Chun, and then said: "We, Apple, are willing to pay 10 billion US dollars to buy your group's manufacturing technology for mobile phone basic materials!"

"Ten billion!" Li Chun was stunned.

"It's dollars, not RMB!"

...... Dodo